GRIPS CUSTOMERS & RESEARCH PARTNERS
stateofkid.com's revenueOVER TIME
Over the past three months, stateofkid.com revenue has experienced decline of 27%, compared to the preceding three months.
stateofkid.com competitors
In July 2025, stateofkid.com, with a revenue of $10,072 from 104 transactions and 3,795 sessions, boasts an average order value (AOV) of $75-100 and a conversion rate of 2.50-3.00%. Compared to its competitors, pinkchicken.com stands out with a revenue of $56,789 from 484 transactions and 25,808 sessions, along with an AOV of $100-125 and a conversion rate of 1.50-2.00%. On the other hand, lilswimmas.com recorded a revenue of $17,276 from 150 transactions and 7,212 sessions, with an AOV of $100-125 and a conversion rate of 2.00-2.50%. While stateofkid.com has a lower revenue and fewer transactions compared to pinkchicken.com, it has a higher conversion rate. However, stateofkid.com can work on increasing its sessions and AOV to compete more effectively with its rivals in the children's apparel market.
Revenue share by device at stateofkid.com
In July large majority of sales on stateofkid.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stateofkid.com channels
Identify top traffic channels that drive growth for stateofkid.comand discover how performance of traffic channels has changed over time.
stateofkid.com Google Ads spend
Evaluate stateofkid.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stateofkid.com devices
Review stateofkid.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
