GRIPS CUSTOMERS & RESEARCH PARTNERS
stateofkid.com Annual Revenue and Growth
stateofkid.com's annual sales on its online store amounted to $134.8K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
stateofkid.com's monthly revenueOVER TIME
Over the past three months, stateofkid.com revenue has experienced growth of 6.6%, compared to the preceding three months.
stateofkid.com competitors
In September 2025, stateofkid.com generated a revenue of $10,809 from 91 transactions and 3,133 sessions, with an average order value (AOV) between $100-125 and a conversion rate of 2.50-3.00%. In comparison, pinkchicken.com, a competitor, had a higher revenue of $46,392 from 436 transactions and 19,792 sessions, with a similar AOV and a slightly lower conversion rate of 2.00-2.50%. On the other hand, lilswimmas.com, another competitor, had a revenue of $10,589 from 92 transactions and 4,511 sessions, with the same AOV range and conversion rate as stateofkid.com. While stateofkid.com has a similar AOV and conversion rate to its competitors, it lags behind in revenue, transactions, and sessions compared to pinkchicken.com, indicating potential areas for growth and improvement in its performance metrics.
Revenue share by device at stateofkid.com
In September large majority of sales on stateofkid.com, 80% was finalized on desktop devices, with 20% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stateofkid.com channels
Identify top traffic channels that drive growth for stateofkid.comand discover how performance of traffic channels has changed over time.
stateofkid.com Google Ads spend
Evaluate stateofkid.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stateofkid.com devices
Review stateofkid.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
