GRIPS CUSTOMERS & RESEARCH PARTNERS
stateofkid.com Annual Revenue and Growth
stateofkid.com's annual sales on its online store amounted to $134.8K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
stateofkid.com's monthly revenueOVER TIME
Over the past three months, stateofkid.com revenue has experienced decline of 22%, compared to the preceding three months.
stateofkid.com competitors
In August 2025, stateofkid.com's revenue of $7,538 from 77 transactions and 2,805 sessions with an Average Order Value (AOV) of $75-100 and a conversion rate of 2.50-3.00% places it in a competitive position compared to its competitors. For instance, pinkchicken.com generates a significantly higher revenue of $55,558 from 524 transactions and 25,808 sessions, with a higher AOV of $100-125, albeit a slightly lower conversion rate of 2.00-2.50%. On the other hand, lilswimmas.com has similar revenue to stateofkid.com at $6,749 from 58 transactions and 3,020 sessions, with a comparable AOV of $100-125 but a lower conversion rate of 1.50-2.00%. Despite facing tough competition from pinkchicken.com, stateofkid.com maintains a competitive edge in terms of conversion rate within the children's clothing niche in August 2025.
Revenue share by device at stateofkid.com
In August large majority of sales on stateofkid.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stateofkid.com channels
Identify top traffic channels that drive growth for stateofkid.comand discover how performance of traffic channels has changed over time.
stateofkid.com Google Ads spend
Evaluate stateofkid.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stateofkid.com devices
Review stateofkid.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
