GRIPS CUSTOMERS & RESEARCH PARTNERS
stateofkid.com Annual Revenue and Growth
stateofkid.com's annual sales on its online store amounted to $134.8K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
stateofkid.com's monthly revenueOVER TIME
Over the past three months, stateofkid.com revenue has experienced growth of 41%, compared to the preceding three months.
stateofkid.com competitors
In October 2025, stateofkid.com generated a revenue of $17,614 from 172 transactions and 5,945 sessions, with an Average Order Value (AOV) ranging from $100-$125 and a conversion rate of 2.50-3.00%. Comparing this data to its competitors, pinkchicken.com outperformed stateofkid.com with a revenue of $44,342 from 409 transactions and 22,454 sessions, although their conversion rate was slightly lower at 1.50-2.00%. On the other hand, lilswimmas.com had a revenue of $7,039 from 57 transactions and 2,895 sessions, with a similar AOV and conversion rate as pinkchicken.com. Lastly, a2zchildrensboutique.com lagged behind with a revenue of $940 from 7 transactions and 400 sessions, but had a higher AOV of $125-$150 and a conversion rate matching the other competitors at 1.50-2.00%. Overall, stateofkid.com falls in the middle of its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate.
Revenue share by device at stateofkid.com
In October large majority of sales on stateofkid.com, 83% was finalized on desktop devices, with 17% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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stateofkid.com channels
Identify top traffic channels that drive growth for stateofkid.comand discover how performance of traffic channels has changed over time.
stateofkid.com Google Ads spend
Evaluate stateofkid.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stateofkid.com devices
Review stateofkid.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
