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Oct 2025
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Home/Insights/Retailers/steinhafels.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for steinhafels.comsteinhafels.com

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626.7K
Revenue
Oct 25
196.3K
Sessions
Oct 25
0.0-0.5%
Conv. rate
Oct 25
$1000-1100
AOV
Oct 25
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Steinhafels.com is a website that provides a wide range of home furnishing products and accessories. They offer furniture items for various spaces, including living rooms, dining rooms, and bedrooms. The website also features mattresses, outdoor furniture, home decor, and lighting options, providing diverse choices for buyers.

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steinhafels.com Annual Revenue and Growth

steinhafels.com's annual sales on its online store amounted to $14.6M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$14.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
steinhafels.com revenue by year

steinhafels.com's monthly revenueOVER TIME
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Over the past three months, steinhafels.com revenue has experienced decline of 30%, compared to the preceding three months.

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steinhafels.com revenue decline for last six months
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OVERVIEW
In October 2025, steinhafels.com achieved online sales revenue of $626,749, significantly above the FURNITURE median of $150,687, yet far behind ikea.com's $725,591,313. The site's conversion rate ranged from 0.00-0.50%, well below the category's high of 2.13% and just above its low of 0.26%. Steinhafels’ average order value (AOV) fell between $1,075 and $1,100, below the high AOV of $1,221 but above the low of $280. With 196,263 sessions, steinhafels.com garnered a respectable audience compared to the home_and_garden median of 35,438, yet far from ikea.com's impressive 238,858,819 sessions.
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steinhafels.com competitors

In October 2025, steinhafels.com outperformed its competitors in terms of revenue with $626,749, surpassing citymattress.com ($58,631), bernieandphyls.com ($9,889), and purple.com ($22,092,703). In terms of transactions, steinhafels.com had 571, falling between citymattress.com (250) and purple.com (27,312) but surpassing bernieandphyls.com (6). steinhafels.com also had a higher average order value (AOV) range of $1075-$1100 compared to its competitors citymattress.com ($225-$250), bernieandphyls.com ($1575-$1600), and purple.com ($800-$825). While steinhafels.com had a lower conversion rate range of 0.00-0.50, it still performed well in comparison to citymattress.com (0.50-1.00) and bernieandphyls.com (0.00-0.50). purple.com had a similar conversion rate range of 0.50-1.00.

citymattress.com screenshot
#1 citymattress.com
58.6K
Revenue
48.2K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
bernieandphyls.com screenshot
#2 bernieandphyls.com
9.9K
Revenue
59.7K
Sessions
0.0-0.5%
Conv. rate
$1500-1600
AOV
purple.com screenshot
#3 purple.com
22.1M
Revenue
4.4M
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
steinhafels.com vs top market performers
steinhafels.com
top retailers
conversion rate vs average order value for steinhafels.com and its competitors
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Revenue share by device at steinhafels.com

In October large majority of sales on steinhafels.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In October large majority of sales on steinhafels.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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steinhafels.com channels

Identify top traffic channels that drive growth for steinhafels.comand discover how performance of traffic channels has changed over time.

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steinhafels.com Google Ads spend

Evaluate steinhafels.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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steinhafels.com devices

Review steinhafels.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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steinhafels.com top markets

Explore steinhafels.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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steinhafels.com country & global rank

Assess the ranking of steinhafels.com among other retailers within its primary country and worldwide.

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