stio.com
Stio.com is an e-commerce website offering a wide range of outdoor clothing and gear for men, women, and children. Their inventory includes items such as jackets, shirts, pants, footwear, accessories, and equipment designed to cater to outdoor enthusiasts. The site allows secure online purchasing and provides shipping services.
GRIPS CUSTOMERS & RESEARCH PARTNERS
stio.com's revenueOVER TIME
Over the past three months, stio.com revenue has experienced decline of 53%, compared to the preceding three months.
stio.com competitors
In July 2025, stio.com outperformed its competitors in terms of revenue, with $639,298 in comparison to the closest competitor, mountainhardwear.com, which generated $1,120,106. However, stio.com had a lower number of transactions at 2,063, while mountainhardwear.com had 4,315 transactions. stio.com had a higher average order value (AOV) range of $300-325, whereas mountaineer.com had the lowest AOV range of $150-175. In terms of conversion rate, stio.com fell within the average range at 1.00-1.50, similar to gearwest.com and mountainhardwear.com. stowesports.com and mountaineer.com had the highest conversion rates at 2.00-2.50, with stowesports.com having the lowest revenue at $47,455. Idaho mountaintouring.com had the lowest revenue and conversion rate among the competitors listed.
Revenue share by device at stio.com
In July large majority of sales on stio.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
stio.com channels
Identify top traffic channels that drive growth for stio.comand discover how performance of traffic channels has changed over time.
stio.com Google Ads spend
Evaluate stio.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stio.com devices
Review stio.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
