stio.com
Stio.com is an e-commerce website offering a wide range of outdoor clothing and gear for men, women, and children. Their inventory includes items such as jackets, shirts, pants, footwear, accessories, and equipment designed to cater to outdoor enthusiasts. The site allows secure online purchasing and provides shipping services.
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stio.com Annual Revenue and Growth
stio.com's annual sales on its online store amounted to $17M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.
stio.com's monthly revenueOVER TIME
Over the past three months, stio.com revenue has experienced decline of 51%, compared to the preceding three months.
stio.com competitors
In stark contrast, mountainhardwear.com achieved an impressive revenue of $1.5 million, significantly outperforming stio.com’s $634,000. As of August 2026, stio.com recorded 2,304 transactions and 163,000 sessions, while mountainhardwear.com led with 5,847 transactions and 514,000 sessions. The average order value (AOV) for stio.com falls between $275 and $300, which is competitive compared to gearwest.com’s AOV of $200 to $225. In terms of conversion rates, stio.com sits between 1.00% and 1.50%, closely matching gearwest.com’s range. However, stowesports.com surpasses stio.com with a conversion rate of 2.00% to 2.50%, despite having a lower revenue of $58,000. Overall, while stio.com ranks second in revenue and transactions among its competitors, mountainhardwear.com maintains a commanding lead.
Revenue share by device at stio.com
In August large majority of sales on stio.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries stio.com operates in
stio.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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stio.com channels
Identify top traffic channels that drive growth for stio.comand discover how performance of traffic channels has changed over time.
stio.com Google Ads spend
Evaluate stio.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stio.com devices
Review stio.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
