stio.com
Stio.com is an e-commerce website offering a wide range of outdoor clothing and gear for men, women, and children. Their inventory includes items such as jackets, shirts, pants, footwear, accessories, and equipment designed to cater to outdoor enthusiasts. The site allows secure online purchasing and provides shipping services.
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stio.com Annual Revenue and Growth
stio.com's annual sales on its online store amounted to $17M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.
stio.com's monthly revenueOVER TIME
Over the past three months, stio.com revenue has experienced decline of 57%, compared to the preceding three months.
stio.com competitors
The most significant gap is between stio.com and mountainhardwear.com, with stio.com trailing by $1.1 million in revenue. As of July 2026, stio.com generated $572,000 from 2,210 transactions and had 156,000 sessions, achieving an average order value (AOV) of $250-275 and a conversion rate of 1.00-1.50%. In contrast, mountainhardwear.com led significantly with $1.7 million in revenue, 6,240 transactions, and 607,000 sessions. Competitors like stowesports.com and gearwest.com, with revenues of $54,400 and $64,500 respectively, fall behind stio.com. stowesports.com boasts a higher conversion rate of 2.00-2.50%, while idahomountaintouring.com has an AOV of $300-325, showing diverse strengths among these outdoor retailers.
Revenue share by device at stio.com
In July large majority of sales on stio.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries stio.com operates in
stio.com is tracked across 9 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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stio.com channels
Identify top traffic channels that drive growth for stio.comand discover how performance of traffic channels has changed over time.
stio.com Google Ads spend
Evaluate stio.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
stio.com devices
Review stio.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
