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Jan 2026
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Home/Insights/Retailers/thecookiecountess.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for thecookiecountess.comthecookiecountess.com

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93K
Revenue
Jan 26
50.8K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$150-175
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Thecookiecountess.com is an online platform that offers a variety of cookie-related products. They sell baking supplies, such as cookie stencils, cookie cutters, edible food coloring, and decorating tools. Additionally, the website provides instructional videos, recipes, and tips for creating beautifully decorated cookies at home.

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thecookiecountess.com Annual Revenue and Growth

thecookiecountess.com's annual sales on its online store amounted to $1M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
thecookiecountess.com revenue by year

thecookiecountess.com's monthly revenueOVER TIME
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Over the past three months, thecookiecountess.com revenue has experienced growth of 112%, compared to the preceding three months.

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thecookiecountess.com revenue growth for last six months
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OVERVIEW
In January 2026, thecookiecountess.com generated $92,952 in online sales, below the home and garden industry median of $122,772, with a conversion rate of 1.00-1.50%, notably lower than the high of 3.41%. The average order value (AOV) ranged from $150-175, significantly less than the industry's high of $677, while the site recorded 50,827 sessions, surpassing the median of 34,453 but far from the 138,848,672 sessions seen by industry leader homedepot.com.
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thecookiecountess.com competitors

In January 2026, thecookiecountess.com reported a revenue of $92,952 from 588 transactions and 50,827 sessions, with an average order value (AOV) ranging from $150 to $175 and a conversion rate of 1.00-1.50%. Compared to its competitors, thecookiecountess.com falls behind in terms of revenue when compared to wilton.com, which generated $127,843 from 2,305 transactions and 233,216 sessions, with a lower AOV of $50-75 but a slightly higher conversion rate of 0.50-1.00%. However, thecookiecountess.com outperformed cheapcookiecutters.com in terms of conversion rate, as the latter had a much higher conversion rate of 4.00-4.50% but a significantly lower revenue of only $279 from 3 transactions and 83 sessions. Overall, thecookiecountess.com is competitive in the market, with strong metrics in revenue, AOV, and conversion rate.

cheapcookiecutters.com screenshot
#1 cheapcookiecutters.com
279
Revenue
83.1
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
confectioncouturestencils.com screenshot
#2 confectioncouturestencils.com
17.4K
Revenue
4.8K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
killerzebras.com screenshot
#3 killerzebras.com
27.1K
Revenue
7.3K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
wilton.com screenshot
#4 wilton.com
127.8K
Revenue
233.2K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
thecookiecountess.com vs top market performers
thecookiecountess.com
top retailers
conversion rate vs average order value for thecookiecountess.com and its competitors
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Revenue share by device at thecookiecountess.com

In January large majority of sales on thecookiecountess.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In January large majority of sales on thecookiecountess.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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thecookiecountess.com channels

Identify top traffic channels that drive growth for thecookiecountess.comand discover how performance of traffic channels has changed over time.

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thecookiecountess.com Google Ads spend

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thecookiecountess.com devices

Review thecookiecountess.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thecookiecountess.com top markets

Explore thecookiecountess.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thecookiecountess.com country & global rank

Assess the ranking of thecookiecountess.com among other retailers within its primary country and worldwide.

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