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Aug 2025
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Home/Insights/Retailers/thecookiecountess.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for thecookiecountess.comthecookiecountess.com

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39.7K
Revenue
Aug 25
27.3K
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$150-175
AOV
Aug 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Thecookiecountess.com is an online platform that offers a variety of cookie-related products. They sell baking supplies, such as cookie stencils, cookie cutters, edible food coloring, and decorating tools. Additionally, the website provides instructional videos, recipes, and tips for creating beautifully decorated cookies at home.

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thecookiecountess.com Annual Revenue and Growth

thecookiecountess.com's annual sales on its online store amounted to $1.1M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thecookiecountess.com revenue by year

thecookiecountess.com's monthly revenueOVER TIME
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Over the past three months, thecookiecountess.com revenue has experienced decline of 26%, compared to the preceding three months.

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thecookiecountess.com revenue decline for last six months
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OVERVIEW
In August 2025, thecookiecountess.com in the home_and_garden industry had a revenue of $39,702 with a median of $117,963, a conversion rate of 0.50-1.00%, AOV of $150-175, and 27,265 sessions. The highest online store in the category is homedepot.com with $1,348,693,052 revenue and 175,975,033 sessions. A very high conversion rate is 3.29% while a very low is 0.61%. A very high AOV is $672 and a very low is $91, with a median of 36,030 sessions in the HOME AND GARDEN industry.
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thecookiecountess.com competitors

In August 2025, thecookiecountess.com reported a revenue of $39,702 with 238 transactions and 27,265 sessions, resulting in an average order value (AOV) of $150-$175 and a conversion rate of 0.50-1.00%. In comparison, its competitors had varying performance metrics. cheapcookiecutters.com generated $357 in revenue from 5 transactions and 163 sessions, boasting a high conversion rate of 3.00-3.50% despite a lower AOV of $50-$75. confectioncouturestencils.com excelled with $15,301 in revenue, 107 transactions, and 5,013 sessions, achieving an AOV of $125-$150 and a conversion rate of 2.00-2.50%. killerzebras.com and wilton.com also showcased strong performances, with revenue figures of $10,771 and $83,932, respectively, along with varying transaction and session numbers, AOVs, and conversion rates. Overall, thecookiecountess.com faces stiff competition, especially in terms of revenue generation and conversion rates within the cookie cutter and stencil industry.

cheapcookiecutters.com screenshot
#1 cheapcookiecutters.com
357.1
Revenue
163.4
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
confectioncouturestencils.com screenshot
#2 confectioncouturestencils.com
15.3K
Revenue
5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
killerzebras.com screenshot
#3 killerzebras.com
10.8K
Revenue
4K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
wilton.com screenshot
#4 wilton.com
83.9K
Revenue
170.8K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
thecookiecountess.com vs top market performers
thecookiecountess.com
top retailers
conversion rate vs average order value for thecookiecountess.com and its competitors
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Revenue share by device at thecookiecountess.com

In August large majority of sales on thecookiecountess.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In August large majority of sales on thecookiecountess.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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thecookiecountess.com channels

Identify top traffic channels that drive growth for thecookiecountess.comand discover how performance of traffic channels has changed over time.

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thecookiecountess.com Google Ads spend

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thecookiecountess.com devices

Review thecookiecountess.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thecookiecountess.com top markets

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thecookiecountess.com country & global rank

Assess the ranking of thecookiecountess.com among other retailers within its primary country and worldwide.

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