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Apr 2026
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Home/Insights/Retailers/thecookiecountess.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for thecookiecountess.comthecookiecountess.com

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45.6K
Revenue
Apr 26
27.3K
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$150-175
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Thecookiecountess.com is an online platform that offers a variety of cookie-related products. They sell baking supplies, such as cookie stencils, cookie cutters, edible food coloring, and decorating tools. Additionally, the website provides instructional videos, recipes, and tips for creating beautifully decorated cookies at home.

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thecookiecountess.com Annual Revenue and Growth

thecookiecountess.com's annual sales on its online store amounted to $1M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$1M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
thecookiecountess.com revenue by year

thecookiecountess.com's monthly revenueOVER TIME
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Over the past three months, thecookiecountess.com revenue has experienced decline of 51%, compared to the preceding three months.

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thecookiecountess.com revenue decline for last six months
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OVERVIEW
In April 2026, thecookiecountess.com generated $45,566 in online sales, significantly below the home_and_garden industry median of $116,511, with sessions totaling 27,330, also trailing behind the median of 34,309. The site's conversion rate ranged from 0.50% to 1.00%, underperforming against a high of 3.31%, while its average order value (AOV) between $150-$175 remained well below the industry high of $676. The largest competitor, homedepot.com, dominated the market with a staggering revenue of $1,327,168,863, highlighting thecookiecountess.com's challenges in capturing a larger market share.
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thecookiecountess.com competitors

In April 2026, thecookiecountess.com generated $45,566 in revenue with a conversion rate of 0.50-1.00% from 27,330 sessions, showcasing a solid performance in its niche. In contrast, wilton.com led with $90,698 in revenue, albeit with a lower average order value (AOV) of $50-75 and a similar conversion rate. killerzebras.com, with $9,034 in revenue and a conversion rate of 3.00-3.50%, outperformed thecookiecountess.com in terms of conversion efficiency despite lower revenue and AOV. confectioncouturestencils.com, generating $4,608, achieved a conversion rate of 2.00-2.50%, while cheapcookiecutters.com lagged significantly with only $275 in revenue and a surprisingly high conversion rate of 3.50-4.00%. Overall, while thecookiecountess.com ranks well in revenue and sessions, its competitors demonstrate varying strengths, particularly in conversion rates.

cheapcookiecutters.com screenshot
#1 cheapcookiecutters.com
274.5
Revenue
98.3
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
confectioncouturestencils.com screenshot
#2 confectioncouturestencils.com
4.6K
Revenue
2.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
killerzebras.com screenshot
#3 killerzebras.com
9K
Revenue
3.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
wilton.com screenshot
#4 wilton.com
90.7K
Revenue
220.4K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
thecookiecountess.com vs top market performers
thecookiecountess.com
top retailers
conversion rate vs average order value for thecookiecountess.com and its competitors
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Revenue share by device at thecookiecountess.com

In April large majority of sales on thecookiecountess.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.

In April large majority of sales on thecookiecountess.com, 52% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 48% of sales coming from desktop devices.
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thecookiecountess.com channels

Identify top traffic channels that drive growth for thecookiecountess.comand discover how performance of traffic channels has changed over time.

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thecookiecountess.com Google Ads spend

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thecookiecountess.com devices

Review thecookiecountess.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thecookiecountess.com top markets

Explore thecookiecountess.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thecookiecountess.com country & global rank

Assess the ranking of thecookiecountess.com among other retailers within its primary country and worldwide.

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