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Jan 2026
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Home/Insights/Retailers/thefitville.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for thefitville.comthefitville.com

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2.8M
Revenue
Jan 26
477.4K
Sessions
Jan 26
4.5-5.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Thefitville.com is a website focused on selling fitness products and apparel. They offer a wide range of exercise equipment, workout accessories, and sportswear for various physical activities. The site caters to individuals looking for quality fitness merchandise to support and enhance their active lifestyles.

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thefitville.com Annual Revenue and Growth

thefitville.com's annual sales on its online store amounted to $19.3M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$19.3M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
thefitville.com revenue by year

thefitville.com's monthly revenueOVER TIME
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Over the past three months, thefitville.com revenue has experienced growth of 100%, compared to the preceding three months.

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thefitville.com revenue growth for last six months
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OVERVIEW
In January 2026, thefitville.com achieved remarkable online sales revenue of $2,839,028, significantly surpassing the FASHION AND APPAREL median of $91,806, with a commendable conversion rate of 4.50-5.00%, well above the industry average of 3.1%. The site’s average order value (AOV) ranged from $125-150, which, while below the high of $390, remains competitive against the lower end of $76. With 477,420 sessions, thefitville.com showcases impressive traffic compared to the lifestyle median of 38,909, positioning it effectively within the industry despite the dominance of shein.com, which boasts an extraordinary revenue of $809,875,018.
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thefitville.com competitors

In January 2026, thefitville.com reported a revenue of $2,839,028 from 22,225 transactions with 477,420 sessions, resulting in an average order value (AOV) of $125-$150 and a conversion rate of 4.50-5.00%. In comparison, one of its competitors, drcomfort.com, generated a revenue of $2,064,128 from 12,356 transactions with 148,177 sessions. Despite a higher AOV range of $150-$175, drcomfort.com achieved a significantly higher conversion rate of 8.00-8.50%. This indicates that while thefitville.com may have a larger revenue and more transactions, drcomfort.com is able to convert a higher percentage of its visitors into customers. Both companies have their own strengths in different metrics, showcasing the diversity within the online fitness and wellness market.

drcomfort.com screenshot
#1 drcomfort.com
2.1M
Revenue
148.2K
Sessions
8.0-8.5%
Conv. rate
$150-175
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
thefitville.com vs top market performers
thefitville.com
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conversion rate vs average order value for thefitville.com and its competitors
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Revenue share by device at thefitville.com

In January large majority of sales on thefitville.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on thefitville.com, 88% was finalized on desktop devices, with 12% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thefitville.com channels

Identify top traffic channels that drive growth for thefitville.comand discover how performance of traffic channels has changed over time.

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thefitville.com Google Ads spend

Evaluate thefitville.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thefitville.com devices

Review thefitville.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thefitville.com top markets

Explore thefitville.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thefitville.com country & global rank

Assess the ranking of thefitville.com among other retailers within its primary country and worldwide.

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