Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jan 2026
All countries
Home/Insights/Retailers/thehonestkitchen.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for thehonestkitchen.comthehonestkitchen.com

Start benchmarking for free
Sign in with GoogleSign up with Google
506.4K
Revenue
Jan 26
279.2K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
Loading...

Thehonestkitchen.com is a website that offers a variety of natural and wholesome pet food options. They sell dehydrated meals for dogs and cats, made from high-quality ingredients sourced from human-grade suppliers. The website provides information about their product range, ingredients used, and offers the option to purchase these nutritious pet foods online.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

thehonestkitchen.com Annual Revenue and Growth

thehonestkitchen.com's annual sales on its online store amounted to $4.1M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4.1M
Annual growth forecast2025/2026
20-50%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
thehonestkitchen.com revenue by year

thehonestkitchen.com's monthly revenueOVER TIME
View real-time data

Over the past three months, thehonestkitchen.com revenue has experienced growth of 32%, compared to the preceding three months.

View real-time data
thehonestkitchen.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In January 2026, thehonestkitchen.com achieved impressive online sales revenue of $506,369, significantly surpassing the median of $67,775 in the FOOD AND DRINK industry. With a conversion rate of 1.50-2.00%, it falls just below the high benchmark of 6.17%, while its average order value (AOV) ranges from $100-125, also lower than the sector's high of $208. The site attracted 279,187 sessions, notably above the median of 22,219 but dwarfed by chewy.com's 46,521,880 sessions, highlighting thehonestkitchen's strong positioning within a competitive market.
Read more

thehonestkitchen.com competitors

When comparing thehonestkitchen.com to its competitors as of January 2026, we see that the Honest Kitchen has a significantly higher revenue of $506,369 compared to its closest competitor, holistapet.com, which has a revenue of $469,272. In terms of transactions, the Honest Kitchen also outperforms its competitors with 4,894 transactions, whereas pupford.com comes closest with 5,944 transactions. The Honest Kitchen's sessions of 279,187 fall in between the range of its competitors' sessions, with pupford.com leading at 157,523 sessions and portlandpetfoodcompany.com lagging behind at 13,732 sessions. The Honest Kitchen's Average Order Value (AOV) of $100-125 is competitive with its competitors, especially when compared to fotp.com's AOV of $200-225. However, the Honest Kitchen's conversion rate of 1.50-2.00% falls slightly behind the higher conversion rates of pupford.com and holistapet.com at 3.50-4.00%.

volharddognutrition.com screenshot
#1 volharddognutrition.com
93.7K
Revenue
41.7K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
fotp.com screenshot
#2 fotp.com
41.6K
Revenue
33.6K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
pupford.com screenshot
#3 pupford.com
282.6K
Revenue
157.5K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
holistapet.com screenshot
#4 holistapet.com
469.3K
Revenue
189.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
portlandpetfoodcompany.com screenshot
#5 portlandpetfoodcompany.com
28.3K
Revenue
13.7K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
thehonestkitchen.com vs top market performers
thehonestkitchen.com
top retailers
conversion rate vs average order value for thehonestkitchen.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at thehonestkitchen.com

In January large majority of sales on thehonestkitchen.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on thehonestkitchen.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

thehonestkitchen.com channels

Identify top traffic channels that drive growth for thehonestkitchen.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

thehonestkitchen.com Google Ads spend

Evaluate thehonestkitchen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

thehonestkitchen.com devices

Review thehonestkitchen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

thehonestkitchen.com top markets

Explore thehonestkitchen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

thehonestkitchen.com country & global rank

Assess the ranking of thehonestkitchen.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard