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Aug 2025
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Home/Insights/Retailers/thehonestkitchen.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for thehonestkitchen.comthehonestkitchen.com

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320.1K
Revenue
Aug 25
240.1K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$100-125
AOV
Aug 25
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Thehonestkitchen.com is a website that offers a variety of natural and wholesome pet food options. They sell dehydrated meals for dogs and cats, made from high-quality ingredients sourced from human-grade suppliers. The website provides information about their product range, ingredients used, and offers the option to purchase these nutritious pet foods online.

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thehonestkitchen.com Annual Revenue and Growth

thehonestkitchen.com's annual sales on its online store amounted to $5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thehonestkitchen.com revenue by year

thehonestkitchen.com's monthly revenueOVER TIME
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Over the past three months, thehonestkitchen.com revenue has experienced decline of 11%, compared to the preceding three months.

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thehonestkitchen.com revenue decline for last six months
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OVERVIEW
In August 2025, thehonestkitchen.com, in the FOOD AND DRINK industry, had a revenue of $320,129 for online sales compared to a median revenue of $61,598. With a conversion rate of 1.00-1.50%, their average order value (AOV) ranged from $100-125. The store had 240,085 sessions, while the top store, chewy.com, had 43,684,181 sessions. A high conversion rate in the industry is 6.24% and a high AOV is $206, whereas a low conversion rate is 1.4% and a low AOV is $47.
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thehonestkitchen.com competitors

In August 2025, thehonestkitchen.com had a revenue of $320,129 with 2,744 transactions and 240,085 sessions. Their average order value (AOV) ranged from $100-125, and their conversion rate was between 1.00-1.50%. In comparison, volharddognutrition.com had a revenue of $92,091 with 685 transactions and 39,967 sessions. Their AOV was higher at $125-150, and their conversion rate ranged from 1.50-2.00%. pupford.com outperformed with a revenue of $336,514, 7,226 transactions, and 214,833 sessions. However, their AOV was lower at $25-50, but their conversion rate was significantly higher at 3.00-3.50%. holistapet.com had the highest revenue at $434,811, with 5,633 transactions and 262,948 sessions. Their AOV was $75-100, and the conversion rate was 2.00-2.50%. Overall, thehonestkitchen.com fell in the middle in terms of revenue, transactions, and conversion rate among its competitors, but had a competitive AOV range.

volharddognutrition.com screenshot
#1 volharddognutrition.com
92.1K
Revenue
40K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
fotp.com screenshot
#2 fotp.com
39.8K
Revenue
60.8K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
pupford.com screenshot
#3 pupford.com
336.5K
Revenue
214.8K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
holistapet.com screenshot
#4 holistapet.com
434.8K
Revenue
262.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
portlandpetfoodcompany.com screenshot
#5 portlandpetfoodcompany.com
27.4K
Revenue
12.2K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
thehonestkitchen.com vs top market performers
thehonestkitchen.com
top retailers
conversion rate vs average order value for thehonestkitchen.com and its competitors
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Revenue share by device at thehonestkitchen.com

In August large majority of sales on thehonestkitchen.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on thehonestkitchen.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thehonestkitchen.com channels

Identify top traffic channels that drive growth for thehonestkitchen.comand discover how performance of traffic channels has changed over time.

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thehonestkitchen.com Google Ads spend

Evaluate thehonestkitchen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thehonestkitchen.com devices

Review thehonestkitchen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thehonestkitchen.com top markets

Explore thehonestkitchen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thehonestkitchen.com country & global rank

Assess the ranking of thehonestkitchen.com among other retailers within its primary country and worldwide.

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