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Dec 2025
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Home/Insights/Retailers/thehonestkitchen.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for thehonestkitchen.comthehonestkitchen.com

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364.9K
Revenue
Dec 25
206.4K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Thehonestkitchen.com is a website that offers a variety of natural and wholesome pet food options. They sell dehydrated meals for dogs and cats, made from high-quality ingredients sourced from human-grade suppliers. The website provides information about their product range, ingredients used, and offers the option to purchase these nutritious pet foods online.

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thehonestkitchen.com Annual Revenue and Growth

thehonestkitchen.com's annual sales on its online store amounted to $5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thehonestkitchen.com revenue by year

thehonestkitchen.com's monthly revenueOVER TIME
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Over the past three months, thehonestkitchen.com revenue has experienced growth of 21%, compared to the preceding three months.

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thehonestkitchen.com revenue growth for last six months
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OVERVIEW
In December 2025, thehonestkitchen.com, operating in the FOOD AND DRINK industry, achieved $364,850 in online sales, significantly outperforming the median revenue of $60,887, although still trailing behind chewy.com's dominant $247,495,257. The site recorded a conversion rate of 1.50-2.00%, slightly below the sector's high of 6.34%, with an average order value (AOV) ranging from $100-125, below the high of $207. thehonestkitchen.com had 206,393 sessions, exceeding the industry median of 20,847 but far less than chewy.com's staggering 47,415,320 sessions, reflecting a robust, though competitive, market presence.
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thehonestkitchen.com competitors

In December 2025, thehonestkitchen.com outperformed most of its competitors in terms of revenue, with a total of $364,850. holistapet.com was the closest competitor in revenue with $666,484, while volharddognutrition.com lagged behind with $126,540. thehonestkitchen.com also had the highest number of transactions at 3,258, surpassing all competitors. In terms of sessions, holistapet.com led with 194,450 sessions, while thehonestkitchen.com had 206,393 sessions. The average order value (AOV) for thehonestkitchen.com fell within the mid-range at $100-125, while pupford.com had the lowest AOV at $25-50 and fotp.com had the highest at $200-225. Conversion rates for thehonestkitchen.com ranged from 1.50% to 2.00%, on par with volharddognutrition.com, pupford.com, and portlandpetfoodcompany.com, but below holistapet.com at 4.00-4.50%.

volharddognutrition.com screenshot
#1 volharddognutrition.com
126.5K
Revenue
56.5K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
fotp.com screenshot
#2 fotp.com
44.3K
Revenue
36.3K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
pupford.com screenshot
#3 pupford.com
247K
Revenue
150.3K
Sessions
3.5-4.0%
Conv. rate
$25-50
AOV
holistapet.com screenshot
#4 holistapet.com
666.5K
Revenue
194.5K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
portlandpetfoodcompany.com screenshot
#5 portlandpetfoodcompany.com
31.8K
Revenue
16.1K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
thehonestkitchen.com vs top market performers
thehonestkitchen.com
top retailers
conversion rate vs average order value for thehonestkitchen.com and its competitors
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Revenue share by device at thehonestkitchen.com

In December large majority of sales on thehonestkitchen.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on thehonestkitchen.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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thehonestkitchen.com channels

Identify top traffic channels that drive growth for thehonestkitchen.comand discover how performance of traffic channels has changed over time.

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thehonestkitchen.com Google Ads spend

Evaluate thehonestkitchen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thehonestkitchen.com devices

Review thehonestkitchen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thehonestkitchen.com top markets

Explore thehonestkitchen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thehonestkitchen.com country & global rank

Assess the ranking of thehonestkitchen.com among other retailers within its primary country and worldwide.

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