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Sep 2024
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Home/Insights/Retailers/theordinary.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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8.2M
Revenue
4M
Sessions
3.0-3.5%
Conversion rate
$50-75
Average order value
Online only revenue for theordinary.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Theordinary.com is a website offering a wide range of skincare products to customers. They sell various items such as cleansers, serums, moisturizers, and masks. The website features a simple and user-friendly interface and ensures a hassle-free online shopping experience for consumers interested in affordable and effective skincare solutions.

theordinary.com’s revenueOVER TIME
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Over the past three months, theordinary.com revenue has experienced growth of 24%, compared to the preceding three months.

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theordinary.com revenue growth for last six months
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OVERVIEW
For theordinary.com in the BEAUTY AND COSMETICS industry in September 2024, online sales revenue was $8,153,000, conversion rate was 3.00-3.50%, average order value (AOV) was $50-75, and total sessions were 3,953,770. Compared to the median revenue of $53,315, the site's performance was strong but below the highest performer, ulta.com with revenue of $114,902,798. Similarly, while the conversion rate was within the normal range, it fell short of the top performer at 4.62%. The AOV was also average compared to the highest and lowest in the industry at $191 and $49 respectively. Despite a high number of sessions, theordinary.com could focus on increasing revenue and improving conversion rates.
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theordinary.com competitors

In comparison to its competitors, theordinary.com stands out with a revenue of $8,153,000 from 121,416 transactions and 3,953,770 sessions in September 2024. Its average order value (AOV) falls within the range of $50-75, and it maintains a conversion rate of 3.00-3.50%. When looking at similar competitors, adorebeauty.com.au generates a revenue of $3,560,663 from 58,850 transactions and 1,660,392 sessions, with a slightly higher conversion rate of 3.50-4.00%. cultbeauty.com leads the pack with a revenue of $12,817,751, driven by 67,057 transactions and 1,858,700 sessions, showcasing a higher AOV range of $175-200 and a comparable conversion rate of 3.50-4.00%. While theordinary.com competes effectively in terms of revenue and transactions, it may benefit from increasing its AOV to align with top performers in the industry.

#1 deciem.com
752.3K
Revenue
252.2K
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
#2 cultbeauty.com
12.8M
Revenue
1.9M
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
#3 skinstore.com
737.9K
Revenue
180.8K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
#4 adorebeauty.com.au
3.6M
Revenue
1.7M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
#5 naturium.com
1.4M
Revenue
601.1K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
Favicon for cultbeauty.comcultbeauty.com
Favicon for theordinary.comtheordinary.com
$8.2M
Favicon for adorebeauty.com.auadorebeauty.com.au
Favicon for beautylish.combeautylish.com
Favicon for naturium.comnaturium.com
Favicon for theinkeylist.comtheinkeylist.com
Favicon for feelunique.comfeelunique.com
Favicon for deciem.comdeciem.com
Favicon for skinstore.comskinstore.com
Favicon for roseroseshop.comroseroseshop.com
TOP MARKET PERFORMERSby revenue
1
Favicon for cultbeauty.comcultbeauty.com
$12.8M
2
Favicon for theordinary.comtheordinary.com
3
Favicon for adorebeauty.com.auadorebeauty.com.au
4
Favicon for beautylish.combeautylish.com
5
Favicon for naturium.comnaturium.com
6
Favicon for theinkeylist.comtheinkeylist.com
7
Favicon for feelunique.comfeelunique.com
8
Favicon for deciem.comdeciem.com
9
Favicon for skinstore.comskinstore.com
10
Favicon for roseroseshop.comroseroseshop.com
theordinary.com vs top market performers
theordinary.com
top retailers
conversion rate vs average order value for theordinary.com and its competitors
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theordinary.com channels

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theordinary.com Google Ads spend

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theordinary.com devices

Review theordinary.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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theordinary.com top markets

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theordinary.com country & global rank

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