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Oct 2025
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Home/Insights/Retailers/thepaleomom.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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16.8K
Revenue
Oct 25
24.6K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Thepaleomom.com is a website providing information on the paleo lifestyle approach, health, and wellness. It offers evidence-based articles by Dr. Sarah Ballantyne, discussing topics like autoimmune conditions, nutrition, gut health, and more. The site features educational content, scientific references, and a range of paleo-focused books and resources for purchase.

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thepaleomom.com Annual Revenue and Growth

thepaleomom.com's annual sales on its online store amounted to $1.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
thepaleomom.com revenue by year

thepaleomom.com's monthly revenueOVER TIME
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Over the past three months, thepaleomom.com revenue has experienced decline of 51%, compared to the preceding three months.

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thepaleomom.com revenue decline for last six months
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OVERVIEW
In October 2025, thepaleomom.com, operating in the FOOD AND DRINK sector, generated $16,812 in online sales with a conversion rate of 0.50-1.00% and an average order value (AOV) of $100-125, while median industry revenue stands at $57,338. The site attracted 24,619 sessions, slightly below the industry median of 29,169 sessions, contrasting sharply with the leading competitor, hiddenvalley.com, which achieved revenue of $2,240,704. Notably, the high conversion rate benchmark is 4.43%, highlighting potential growth opportunities for thepaleomom.com to enhance its performance metrics.
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thepaleomom.com competitors

In October 2025, thepaleomom.com generated a revenue of $16,812 from 144 transactions and 24,619 sessions, with an average order value (AOV) ranging from $100 to $125 and a conversion rate of 0.50% to 1.00%. In comparison, its competitor paleoonthego.com outperformed in revenue with $203,130, 1,872 transactions, and 14,434 sessions. Although both websites share a similar AOV and conversion rate, paleoonthego.com has a significantly higher conversion rate ranging from 12.50% to 13.00%. Despite thepaleomom.com's respectable performance, it falls short in revenue and transaction numbers compared to paleoonthego.com. This suggests that paleoonthego.com may have more effective marketing strategies or a stronger customer base.

paleoonthego.com screenshot
#1 paleoonthego.com
203.1K
Revenue
14.4K
Sessions
12.5-13.0%
Conv. rate
$100-125
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
thepaleomom.com vs top market performers
thepaleomom.com
top retailers
conversion rate vs average order value for thepaleomom.com and its competitors
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Revenue share by device at thepaleomom.com

In October large majority of sales on thepaleomom.com, 98% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 2% of sales coming from desktop devices.

In October large majority of sales on thepaleomom.com, 98% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 2% of sales coming from desktop devices.
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thepaleomom.com channels

Identify top traffic channels that drive growth for thepaleomom.comand discover how performance of traffic channels has changed over time.

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thepaleomom.com Google Ads spend

Evaluate thepaleomom.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thepaleomom.com devices

Review thepaleomom.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thepaleomom.com top markets

Explore thepaleomom.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thepaleomom.com country & global rank

Assess the ranking of thepaleomom.com among other retailers within its primary country and worldwide.

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