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Sep 2025
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Home/Insights/Retailers/thevillagecompany.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for thevillagecompany.comthevillagecompany.com

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10.1K
Revenue
Sep 25
11K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$25-50
AOV
Sep 25
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Thevillagecompany.com is a website that offers a wide range of personal care products. Their merchandise includes bath and body essentials, diverse fragrance collections, and outstanding hygiene solutions for consumers. Visitors can explore their assortment of quality items to cater to everyday grooming needs.

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thevillagecompany.com Annual Revenue and Growth

thevillagecompany.com's annual sales on its online store amounted to $120K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$120K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
thevillagecompany.com revenue by year

thevillagecompany.com's monthly revenueOVER TIME
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Over the past three months, thevillagecompany.com revenue has experienced decline of 16%, compared to the preceding three months.

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thevillagecompany.com revenue decline for last six months
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OVERVIEW
In September 2025, thevillagecompany.com generated $10,140 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,540, with sessions totaling 11,032 against a median of 18,928. Their conversion rate ranged from 2.50-3.00%, lower than the industry high of 4.54%, while their average order value (AOV) fell between $25-50, much less than the high of $203 in the sector. In comparison, the largest competitor, ulta.com, achieved revenue of $93,223,020, highlighting thevillagecompany.com's need for growth in both sales and online traffic.
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thevillagecompany.com competitors

When comparing thevillagecompany.com to its competitors in September 2025, it is evident that Bunny's Bath (bunnysbath.com) leads in revenue with $10,844, followed closely by The Village Company with $10,140. Bunny's Bath also has a high average order value (AOV) of $100-125, indicating a strong customer spending pattern. In terms of conversion rate, Soap Cherie (soapcherie.com) outperforms thevillagecompany.com and its competitors with a rate of 6.00-6.50%. However, The Village Company excels in the number of transactions, with 317 transactions, compared to Two Sisters Spa's (twosistersspa.com) 64 transactions and Soap Cherie's 170 transactions. Overall, The Village Company stands out for its high number of sessions (11,032) and competitive conversion rate of 2.50-3.00%, placing it in a strong position among its competitors.

twosistersspa.com screenshot
#1 twosistersspa.com
4.4K
Revenue
1.4K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
soapcherie.com screenshot
#2 soapcherie.com
7.9K
Revenue
2.8K
Sessions
6.0-6.5%
Conv. rate
$25-50
AOV
bunnysbath.com screenshot
#3 bunnysbath.com
10.8K
Revenue
3K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
bodyandearth.shop screenshot
#4 bodyandearth.shop
9.4K
Revenue
5.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
thevillagecompany.com vs top market performers
thevillagecompany.com
top retailers
conversion rate vs average order value for thevillagecompany.com and its competitors
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Revenue share by device at thevillagecompany.com

In September large majority of sales on thevillagecompany.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.

In September large majority of sales on thevillagecompany.com, 74% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 26% of sales coming from desktop devices.
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thevillagecompany.com channels

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thevillagecompany.com Google Ads spend

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thevillagecompany.com devices

Review thevillagecompany.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thevillagecompany.com top markets

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thevillagecompany.com country & global rank

Assess the ranking of thevillagecompany.com among other retailers within its primary country and worldwide.

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