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May 2025
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Home/Insights/Retailers/thevillagecompany.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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10.4K
Revenue
12K
Sessions
2.5-3.0%
Conv. rate
$25-50
AOV
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Thevillagecompany.com is a website that offers a wide range of personal care products. Their merchandise includes bath and body essentials, diverse fragrance collections, and outstanding hygiene solutions for consumers. Visitors can explore their assortment of quality items to cater to everyday grooming needs.

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thevillagecompany.com's revenueOVER TIME
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Over the past three months, thevillagecompany.com revenue has experienced decline of 12%, compared to the preceding three months.

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thevillagecompany.com revenue decline for last six months
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OVERVIEW
In May 2025, thevillagecompany.com in the BEAUTY AND COSMETICS industry had online sales revenue of $10,413, with a conversion rate of 2.50-3.00% and an average order value (AOV) of $25-50. Compared to the industry, the revenue was below the median of $46,882, while the AOV was average. The conversion rate was also within a normal range. With 12,038 sessions, thevillagecompany.com had fewer visits than the median of 19,997, but significantly less than the top performer, sephora.com, with 38,510,361 sessions.
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thevillagecompany.com competitors

In May 2025, thevillagecompany.com outperformed its competitors in terms of revenue, with $10,413 compared to Bunny's Bath at $5,602, Two Sisters Spa at $4,113, and Soap Cherie at $3,772. The number of transactions on thevillagecompany.com was also significantly higher at 323, compared to Bunny's Bath at 65, Two Sisters Spa at 48, and Soap Cherie at 68. The website had the highest number of sessions with 12,038, indicating a higher level of traffic compared to its competitors. However, the Average Order Value (AOV) for thevillagecompany.com ranged between $25-50, which was lower than Bunny's Bath and Two Sisters Spa at $75-100. Despite this, thevillagecompany.com maintained a competitive conversion rate of 2.50-3.00% in comparison to Bunny's Bath at 3.00-3.50%, Two Sisters Spa at 4.50-5.00%, and Soap Cherie at 6.00-6.50%.

twosistersspa.com screenshot
#1 twosistersspa.com
4.1K
Revenue
1K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
soapcherie.com screenshot
#2 soapcherie.com
3.8K
Revenue
1.1K
Sessions
6.0-6.5%
Conv. rate
$50-75
AOV
bunnysbath.com screenshot
#3 bunnysbath.com
5.6K
Revenue
2.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
bodyandearth.shop screenshot
#4 bodyandearth.shop
30.6K
Revenue
17.1K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
thevillagecompany.com vs top market performers
thevillagecompany.com
top retailers
conversion rate vs average order value for thevillagecompany.com and its competitors
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Revenue share by device at thevillagecompany.com

In May large majority of sales on thevillagecompany.com, 76% was finalized on mobile devices, with 24% of sales coming from desktop devices.

In May large majority of sales on thevillagecompany.com, 76% was finalized on mobile devices, with 24% of sales coming from desktop devices.
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thevillagecompany.com channels

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thevillagecompany.com Google Ads spend

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thevillagecompany.com devices

Review thevillagecompany.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thevillagecompany.com top markets

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thevillagecompany.com country & global rank

Assess the ranking of thevillagecompany.com among other retailers within its primary country and worldwide.

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