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Sep 2026
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Home/Insights/Retailers/thisthingofours.co.uk
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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81.5K
Revenue
Sep 26
124K
Sessions
Sep 26
0.0-0.5%
Conv. rate
Sep 26
$225-250
AOV
Sep 26
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This Thing Of Ours is a fiercely independent and free thinking menswear store known for introducing harder to find brands to the UK. Stockists of CMF Outdoor Garment, Goldwin, J.L-A.L, Roa Hiking, Norbit, Meanswhile, GOOPiMADE, Salomon, Asics, CAYL, XLIM and many more...

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thisthingofours.co.uk Annual Revenue and Growth

thisthingofours.co.uk's annual sales on its online store amounted to $725.1K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$725.1K
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
thisthingofours.co.uk revenue by year

thisthingofours.co.uk's monthly revenueOVER TIME
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Over the past three months, thisthingofours.co.uk revenue has experienced growth of 7.2%, compared to the preceding three months.

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thisthingofours.co.uk revenue growth for last six months
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OVERVIEW
With a conversion rate of 0.00-0.50%, thisthingofours.co.uk operates below the typical fashion and apparel retailer's range of 0.67% to 3.16%. In September 2026, the site generated revenue of $81,500, significantly exceeding the typical fashion and apparel retailer's $63,500. The average order value (AOV) stood at $225-250, which is well within the typical range of $79 to $406. Traffic was robust, with 124,000 sessions recorded, far above the typical fashion and apparel retailer's approximately 26,000 sessions. Despite these strong figures, thisthingofours.co.uk remains far from the traffic levels of leading stores like shein.com, which sees 250 million sessions.
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thisthingofours.co.uk competitors

A stark contrast exists between thisthingofours.co.uk and salomon.com, as the latter boasts an impressive revenue of 19.1 million compared to thisthingofours.co.uk's revenue of 81,500. In September 2026, thisthingofours.co.uk recorded 334 transactions from 124,000 sessions, yielding a conversion rate of 0.00-0.50%. In contrast, salomon.com achieved 69,800 transactions from 6.9 million sessions, with a conversion rate of 1.00-1.50%. Other competitors also surpass thisthingofours.co.uk significantly, as hoka.com leads with revenue of 76.3 million and transactions of 384,000. Additionally, slamjam.com and nalgene.com outperform thisthingofours.co.uk in both revenue and transaction metrics. With an average order value (AOV) of 225-250, thisthingofours.co.uk aligns with slamjam.com, but its overall performance lags behind. The digital landscape shows thisthingofours.co.uk's challenges as it ranks fifth in revenue, transactions, and sessions among its peers.

salomon.com screenshot
#1 salomon.com
19.1M
Revenue
6.9M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
nalgene.com screenshot
#2 nalgene.com
292.9K
Revenue
231.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
slamjam.com screenshot
#3 slamjam.com
1.1M
Revenue
655.9K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
hoka.com screenshot
#4 hoka.com
76.3M
Revenue
13.5M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
article-london.com screenshot
#5 article-london.com
20.1K
Revenue
34.2K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
thisthingofours.co.uk vs top market performers
thisthingofours.co.uk
top retailers
conversion rate vs average order value for thisthingofours.co.uk and its competitors
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Revenue share by device at thisthingofours.co.uk

In September large majority of sales on thisthingofours.co.uk, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In September large majority of sales on thisthingofours.co.uk, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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thisthingofours.co.uk channels

Identify top traffic channels that drive growth for thisthingofours.co.ukand discover how performance of traffic channels has changed over time.

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thisthingofours.co.uk Google Ads spend

Evaluate thisthingofours.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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thisthingofours.co.uk devices

Review thisthingofours.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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thisthingofours.co.uk top markets

Explore thisthingofours.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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thisthingofours.co.uk country & global rank

Assess the ranking of thisthingofours.co.uk among other retailers within its primary country and worldwide.

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