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Apr 2026
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Home/Insights/Retailers/threadless.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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2.5M
Revenue
Apr 26
854.4K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$175-200
AOV
Apr 26
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Shop our collection of awesome t-shirts, art prints, iphone cases, and more featuring unique designs by the global Threadless artist community.

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threadless.com Annual Revenue and Growth

threadless.com's annual sales on its online store amounted to $35M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$35M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
threadless.com revenue by year

threadless.com's monthly revenueOVER TIME
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Over the past three months, threadless.com revenue has experienced decline of 42%, compared to the preceding three months.

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threadless.com revenue decline for last six months
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OVERVIEW
In April 2026, threadless.com achieved online sales revenue of $2,499,030, significantly surpassing the FASHION AND APPAREL median of $78,791, although still far behind the industry leader, shein.com at $860,961,522. With a conversion rate of 1.50-2.00%, Threadless is positioned below the high benchmark of 3.05% yet above the low of 0.65%. The average order value (AOV) ranges from $175 to $200, which, while respectable, is lower than the sector's high of $389 and above the low of $76. The site attracted 854,445 sessions, well above the industry median of 35,276, yet dwarfed by Shein's 281,585,790 sessions.
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threadless.com competitors

In April 2026, threadless.com reported a revenue of $2,499,030 with an average order value (AOV) between $175-200, stemming from 13,534 transactions across 854,445 sessions and a conversion rate of 1.50-2.00%. In comparison, teepublic.com significantly outperformed threadless with $9,376,894 in revenue from 132,757 transactions, though it had a much lower AOV of $50-75. designbyhumans.com recorded a minimal revenue of $37,494, with a commendable conversion rate of 3.00-3.50%. spreadshirt.com generated $979,119 from 9,029 transactions, matching threadless’s conversion rate. Meanwhile, neatoshop.com had a revenue of $120,655, with a higher conversion rate of 2.00-2.50%, while lookhuman.com brought in $39,124 but lagged behind in conversion rates at 1.00-1.50%. Overall, threadless.com showcases strong AOV, yet faces tough competition in revenue and transaction volume from its rivals.

teepublic.com screenshot
#1 teepublic.com
9.4M
Revenue
6.7M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
designbyhumans.com screenshot
#2 designbyhumans.com
37.5K
Revenue
10K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
spreadshirt.com screenshot
#3 spreadshirt.com
979.1K
Revenue
491.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
neatoshop.com screenshot
#4 neatoshop.com
120.7K
Revenue
74.3K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
lookhuman.com screenshot
#5 lookhuman.com
39.1K
Revenue
67.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
threadless.com vs top market performers
threadless.com
top retailers
conversion rate vs average order value for threadless.com and its competitors
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Revenue share by device at threadless.com

In April large majority of sales on threadless.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on threadless.com, 62% was finalized on desktop devices, with 38% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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threadless.com channels

Identify top traffic channels that drive growth for threadless.comand discover how performance of traffic channels has changed over time.

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threadless.com Google Ads spend

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threadless.com devices

Review threadless.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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threadless.com top markets

Explore threadless.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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threadless.com country & global rank

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