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Sep 2026
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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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502.2K
Revenue
Sep 26
253K
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$150-175
AOV
Sep 26
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Tilley.com is an online platform that offers a range of products catering to outdoor enthusiasts. The website sells a variety of outdoor clothing, hats, accessories, and equipment. Customers can choose from an extensive selection of items designed to withstand different weather conditions, facilitating comfortable and reliable outdoor adventures.

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tilley.com Annual Revenue and Growth

tilley.com's annual sales on its online store amounted to $7.5M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$7.5M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
tilley.com revenue by year

tilley.com's monthly revenueOVER TIME
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Over the past three months, tilley.com revenue has experienced growth of 22%, compared to the preceding three months.

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tilley.com revenue growth for last six months
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OVERVIEW
In September 2026, tilley.com, operating in the fashion and apparel category, generated $502,000 in online sales, significantly higher than the average store in the fashion and apparel category, which sees around $63,500. With a conversion rate of 1.00-1.50%, tilley.com falls within the typical range of 0.67% to 3.16%. Its average order value (AOV) of $150-175 also aligns with the category's typical range of $79 to $406. The site had 253,000 sessions, well above the average store in the fashion and apparel category's 26,000 sessions.
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tilley.com competitors

The competitive set includes tilley.com and ghpgroupinc.com. In September 2026, tilley.com generated a revenue of $502,000 from 2,968 transactions across 253,000 sessions, with an average order value (AOV) ranging from $150 to $175 and a conversion rate of 1.00-1.50%. In contrast, ghpgroupinc.com reported a revenue of $30,300 from 172 transactions during 17,700 sessions, with an AOV of $175-200 and a conversion rate of 0.50-1.00%. tilley.com surpasses ghpgroupinc.com in revenue, transactions, and sessions, showcasing its strong market position and higher engagement metrics. Overall, tilley.com leads significantly in key performance indicators compared to its competitor.

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tilley.com vs top market performers
tilley.com
top retailers
conversion rate vs average order value for tilley.com and its competitors
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Revenue share by device at tilley.com

In September large majority of sales on tilley.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on tilley.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tilley.com channels

Identify top traffic channels that drive growth for tilley.comand discover how performance of traffic channels has changed over time.

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tilley.com Google Ads spend

Evaluate tilley.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tilley.com devices

Review tilley.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tilley.com top markets

Explore tilley.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tilley.com country & global rank

Assess the ranking of tilley.com among other retailers within its primary country and worldwide.

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