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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for tilley.comtilley.com

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530.1K
Revenue
Mar 26
169.5K
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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Tilley.com is an online platform that offers a range of products catering to outdoor enthusiasts. The website sells a variety of outdoor clothing, hats, accessories, and equipment. Customers can choose from an extensive selection of items designed to withstand different weather conditions, facilitating comfortable and reliable outdoor adventures.

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tilley.com Annual Revenue and Growth

tilley.com's annual sales on its online store amounted to $7.5M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$7.5M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
tilley.com revenue by year

tilley.com's monthly revenueOVER TIME
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Over the past three months, tilley.com revenue has experienced decline of 21%, compared to the preceding three months.

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tilley.com revenue decline for last six months
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OVERVIEW
In March 2026, tilley.com, operating in the lifestyle/fashion and apparel sector, achieved online sales revenue of $530,068, significantly surpassing the median of $83,040. Its conversion rate ranged from 2.00-2.50%, while the industry average peaks at 3.14%. The average order value (AOV) stood between $125-150, notably lower than the high of $377. tilley.com recorded 169,523 sessions, far below the leading competitor shein.com, which garnered 298,145,068 sessions. Despite strong performance metrics, there remains room for growth in terms of conversion rate and sessions relative to top industry players.
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tilley.com competitors

In March 2026, tilley.com outperformed its competitor ghpgroupinc.com in terms of revenue, with tilley.com generating $530,068 compared to ghpgroupinc.com's $45,490. tilley.com also had significantly more transactions at 3,668, while ghpgroupinc.com only had 236 transactions. In terms of sessions, tilley.com had 169,523 compared to ghpgroupinc.com's 28,497. Although ghpgroupinc.com had a higher average order value (AOV) at $175-$200, tilley.com still had a competitive AOV of $125-$150. Additionally, tilley.com had a higher conversion rate at 2.00-2.50%, while ghpgroupinc.com had a lower conversion rate at 0.50-1.00%. Overall, tilley.com demonstrated stronger performance across revenue, transactions, sessions, AOV, and conversion rate compared to ghpgroupinc.com.

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tilley.com vs top market performers
tilley.com
top retailers
conversion rate vs average order value for tilley.com and its competitors
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Revenue share by device at tilley.com

In March large majority of sales on tilley.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on tilley.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tilley.com channels

Identify top traffic channels that drive growth for tilley.comand discover how performance of traffic channels has changed over time.

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tilley.com Google Ads spend

Evaluate tilley.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tilley.com devices

Review tilley.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tilley.com top markets

Explore tilley.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tilley.com country & global rank

Assess the ranking of tilley.com among other retailers within its primary country and worldwide.

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