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Sep 2025
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Home/Insights/Retailers/sealskinz.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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364.9K
Revenue
Sep 25
173.3K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Sealskinz.com is an online platform that offers a range of waterproof and breathable outdoor products. The website presents a diverse selection of gloves, socks, and hats designed to provide protection from the elements while maintaining comfort and functionality. They specialize in delivering innovative, high-quality, and weather-resistant gear for various outdoor activities.

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sealskinz.com Annual Revenue and Growth

sealskinz.com's annual sales on its online store amounted to $10M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$10M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sealskinz.com revenue by year

sealskinz.com's monthly revenueOVER TIME
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Over the past three months, sealskinz.com revenue has experienced decline of 10%, compared to the preceding three months.

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sealskinz.com revenue decline for last six months
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OVERVIEW
In September 2025, sealskinz.com generated online sales revenue of $364,946, significantly surpassing the FASHION AND APPAREL median of $74,931, though still distant from the leader, shein.com, at $819,580,923. The site achieved a conversion rate of 2.50-3.00%, just below the high mark of 3.2% for the industry, with an average order value (AOV) of $50-75, below the high AOV of $382. sealskinz.com recorded 173,329 sessions, far exceeding the median of 34,221 but lagging behind shein.com's staggering 297,137,690 sessions, reflecting a competitive yet challenging market landscape.
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sealskinz.com competitors

When comparing sealskinz.com to its competitors in September 2025, we can see that sealskinz.com generated a revenue of $364,946 with 4,942 transactions and 173,329 sessions, resulting in an average order value (AOV) of $50-75 and a conversion rate of 2.50-3.00%. In contrast, thewrap.life had a much lower revenue of $9,889 with 183 transactions and 37,721 sessions, but a conversion rate of 0.00-0.50%. On the other end of the spectrum, safetygloves.co.uk performed exceptionally well with a revenue of $950,231 from 8,095 transactions and 90,676 sessions, boasting an AOV of $100-125 and an impressive conversion rate of 8.50-9.00%. Overall, sealskinz.com falls within the mid-range in terms of revenue and transactions, with a competitive conversion rate compared to its competitors.

thewrap.life screenshot
#1 thewrap.life
9.9K
Revenue
37.7K
Sessions
0.0-0.5%
Conv. rate
$50-75
AOV
showerspass.com screenshot
#2 showerspass.com
53.7K
Revenue
35.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
safetygloves.co.uk screenshot
#3 safetygloves.co.uk
950.2K
Revenue
90.7K
Sessions
8.5-9.0%
Conv. rate
$100-125
AOV
tilley.com screenshot
#4 tilley.com
400.2K
Revenue
233.5K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
stokedrideshop.com screenshot
#5 stokedrideshop.com
67.9K
Revenue
25K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
sealskinz.com vs top market performers
sealskinz.com
top retailers
conversion rate vs average order value for sealskinz.com and its competitors
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Revenue share by device at sealskinz.com

In September large majority of sales on sealskinz.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on sealskinz.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sealskinz.com channels

Identify top traffic channels that drive growth for sealskinz.comand discover how performance of traffic channels has changed over time.

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sealskinz.com Google Ads spend

Evaluate sealskinz.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sealskinz.com devices

Review sealskinz.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sealskinz.com top markets

Explore sealskinz.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sealskinz.com country & global rank

Assess the ranking of sealskinz.com among other retailers within its primary country and worldwide.

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