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Sep 2025
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Home/Insights/Retailers/tobecalm.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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345.5
Revenue
Sep 25
116
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Tobecalm.com is an online platform that offers products for relaxation and stress relief. The website provides a wide range of items aimed at promoting calmness and tranquility, including aromatherapy products, mindfulness tools, stress-management resources, and relaxation aids.

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tobecalm.com Annual Revenue and Growth

tobecalm.com's annual sales on its online store amounted to $112.4K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$112.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
tobecalm.com revenue by year

tobecalm.com's monthly revenueOVER TIME
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Over the past three months, tobecalm.com revenue has experienced decline of 59%, compared to the preceding three months.

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tobecalm.com revenue decline for last six months
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OVERVIEW
In September 2025, tobecalm.com, operating in the BEAUTY AND COSMETICS industry, generated $345 in online sales, significantly lower than the median of $40,540. The site's conversion rate ranged from 2.50-3.00%, falling short of the industry high of 4.54% and above the low of 1.08%. With an average order value (AOV) of $100-125, it remains below the high of $203, yet above the low of $47. Additionally, the site recorded 116 sessions, a stark contrast to the industry median of 18,928, while the leading competitor, sephora.com, had an overwhelming 45,764,193 sessions.
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tobecalm.com competitors

In September 2025, tobecalm.com reported a revenue of 345 with 3 transactions and 116 sessions, boasting an average order value (AOV) of 100-125 and a conversion rate of 2.50-3.00%. When compared to its competitors, tobecalm.com falls behind in terms of revenue and transactions. candlescience.com leads the pack with a revenue of 2,360,383 from 15,327 transactions and 568,547 sessions, with an AOV of 150-175 and a conversion rate matching that of tobecalm.com. aroma360.com also outperforms tobecalm.com with a revenue of 2,387,285 from 13,121 transactions and 417,604 sessions, sporting a higher AOV of 175-200 and a conversion rate of 3.00-3.50%. aromatechscent.com falls behind in revenue compared to tobecalm.com, but it surpasses in transactions, sessions, AOV of 250-275, and maintains a similar conversion rate.

candlescience.com screenshot
#1 candlescience.com
2.4M
Revenue
568.5K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
aroma360.com screenshot
#2 aroma360.com
2.4M
Revenue
417.6K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
aromatechscent.com screenshot
#3 aromatechscent.com
507K
Revenue
66.9K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
tobecalm.com vs top market performers
tobecalm.com
top retailers
conversion rate vs average order value for tobecalm.com and its competitors
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tobecalm.com channels

Identify top traffic channels that drive growth for tobecalm.comand discover how performance of traffic channels has changed over time.

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tobecalm.com Google Ads spend

Evaluate tobecalm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tobecalm.com devices

Review tobecalm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tobecalm.com top markets

Explore tobecalm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tobecalm.com country & global rank

Assess the ranking of tobecalm.com among other retailers within its primary country and worldwide.

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