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Oct 2025
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Home/Insights/Retailers/tobecalm.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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369.8
Revenue
Oct 25
89.5
Sessions
Oct 25
3.0-3.5%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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Tobecalm.com is an online platform that offers products for relaxation and stress relief. The website provides a wide range of items aimed at promoting calmness and tranquility, including aromatherapy products, mindfulness tools, stress-management resources, and relaxation aids.

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tobecalm.com Annual Revenue and Growth

tobecalm.com's annual sales on its online store amounted to $112.4K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$112.4K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
tobecalm.com revenue by year

tobecalm.com's monthly revenueOVER TIME
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Over the past three months, tobecalm.com revenue has experienced decline of 86%, compared to the preceding three months.

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tobecalm.com revenue decline for last six months
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OVERVIEW
In October 2025, tobecalm.com, operating in the BEAUTY AND COSMETICS industry, generated $370 in online sales, significantly below the median revenue of $41,294; it achieved a conversion rate of 3.00-3.50%, which is competitive yet below the industry's high of 4.65%; with an average order value (AOV) between $125-150, it sits under the high AOV of $202, while experiencing only 90 sessions, far below the median of 18,156 and starkly contrasted by leading competitor sephora.com, which had over 49 million sessions.
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tobecalm.com competitors

In October 2025, tobecalm.com generated $370 in revenue from 3 transactions and 90 sessions, with an average order value (AOV) of $125-150 and a conversion rate of 3.00-3.50%. In comparison, candlescience.com had a significantly higher revenue of $2,804,843 from 18,444 transactions and 572,833 sessions, with a similar AOV of $150-175 and conversion rate of 3.00-3.50%. aroma360.com also outperformed tobecalm.com with $2,215,571 in revenue from 12,197 transactions and 367,623 sessions, boasting a higher AOV of $175-200. aromatechscent.com, while generating less revenue than the others, still surpassed tobecalm.com with $757,192 from 2,779 transactions and 68,149 sessions, with a higher AOV of $250-275 and a superior conversion rate of 4.00-4.50%. Overall, tobecalm.com falls behind its competitors in terms of revenue, transactions, sessions, and AOV, showcasing room for growth in the market.

candlescience.com screenshot
#1 candlescience.com
2.8M
Revenue
572.8K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
aroma360.com screenshot
#2 aroma360.com
2.2M
Revenue
367.6K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
aromatechscent.com screenshot
#3 aromatechscent.com
757.2K
Revenue
68.1K
Sessions
4.0-4.5%
Conv. rate
$250-275
AOV
tobecalm.com vs top market performers
tobecalm.com
top retailers
conversion rate vs average order value for tobecalm.com and its competitors
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tobecalm.com channels

Identify top traffic channels that drive growth for tobecalm.comand discover how performance of traffic channels has changed over time.

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tobecalm.com Google Ads spend

Evaluate tobecalm.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tobecalm.com devices

Review tobecalm.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tobecalm.com top markets

Explore tobecalm.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tobecalm.com country & global rank

Assess the ranking of tobecalm.com among other retailers within its primary country and worldwide.

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