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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for tovala.comtovala.com

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729.8K
Revenue
396K
Sessions
4.5-5.0%
Conv. rate
$25-50
AOV
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tovala.com's revenueOVER TIME
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Over the past three months, tovala.com revenue has experienced decline of 24%, compared to the preceding three months.

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tovala.com revenue decline for last six months
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OVERVIEW
In July 2025, tovala.com, in the FOOD AND DRINK industry, had online sales revenue of $729,752, with a median of $29,501. The highest revenue in the category was $17,920,649. Their conversion rate was 4.50-5.00%, with a high of 5.38% and a low of 1.85%. The average order value (AOV) was $25-50, with a high of $144 and a low of $32. They had 396,006 sessions, while the highest was 4,248,788. The median sessions in the industry was 12,165.
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tovala.com competitors

In July 2025, tovala.com generated a revenue of $729,752 from 18,894 transactions with 396,006 sessions, resulting in an average order value (AOV) ranging between $25-50 and a conversion rate of 4.50-5.00%. When compared to its competitors, tovala.com's metrics are relatively strong but fall behind in terms of revenue and transaction volume. freshly.com, with a revenue of $16,956 from 82 transactions and 1,530 sessions, boasts a higher AOV of $200-225 and a conversion rate of 5.00-5.50%. blueapron.com leads the pack with a revenue of $3,658,743 from 34,502 transactions and 1,155,687 sessions, with an AOV of $100-125 and a conversion rate of 2.50-3.00%. homecooked.net, fiyo.co.uk, and thegoodkitchen.com also show varying performance metrics in revenue, transactions, AOV, and conversion rates.

freshly.com screenshot
#1 freshly.com
17K
Revenue
1.5K
Sessions
5.0-5.5%
Conv. rate
$200-225
AOV
blueapron.com screenshot
#2 blueapron.com
3.7M
Revenue
1.2M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
homecooked.net screenshot
#3 homecooked.net
67.1K
Revenue
6.7K
Sessions
4.5-5.0%
Conv. rate
$200-225
AOV
fiyo.co.uk screenshot
#4 fiyo.co.uk
28.6K
Revenue
35.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
thegoodkitchen.com screenshot
#5 thegoodkitchen.com
19.1K
Revenue
5.9K
Sessions
7.0-7.5%
Conv. rate
$25-50
AOV
tovala.com vs top market performers
tovala.com
top retailers
conversion rate vs average order value for tovala.com and its competitors
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Revenue share by device at tovala.com

In July large majority of sales on tovala.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In July large majority of sales on tovala.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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tovala.com channels

Identify top traffic channels that drive growth for tovala.comand discover how performance of traffic channels has changed over time.

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tovala.com Google Ads spend

Evaluate tovala.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tovala.com devices

Review tovala.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tovala.com top markets

Explore tovala.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tovala.com country & global rank

Assess the ranking of tovala.com among other retailers within its primary country and worldwide.

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