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Nov 2025
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Home/Insights/Retailers/trailheads.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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24.7K
Revenue
Nov 25
17.4K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Trailheads.com is a website that offers a variety of outdoor adventure products. The site features a range of items essential for hiking, trail running, camping, and exploring, including gear, clothing, footwear, and recreational equipment. It provides an easy and convenient platform for purchasing outdoor supplies and equipment online.

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trailheads.com Annual Revenue and Growth

trailheads.com's annual sales on its online store amounted to $349.5K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$349.5K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
trailheads.com revenue by year

trailheads.com's monthly revenueOVER TIME
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Over the past three months, trailheads.com revenue has experienced growth of 11%, compared to the preceding three months.

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trailheads.com revenue growth for last six months
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OVERVIEW
In November 2025, trailheads.com generated $24,684 in online sales, significantly below the FASHION AND APPAREL median of $93,064, with a conversion rate of 1.50-2.00%, trailing behind the high of 3.37%. Their average order value (AOV) ranged from $75 to $100, close to the lower end of the industry spectrum. With 17,416 sessions, they fell short of the median of 36,492 and were far behind the leading store, shein.com, which amassed 342,497,064 sessions and $916,157,774 in revenue. Overall, trailheads.com reflects challenges in competitiveness within the FASHION AND APPAREL sector.
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trailheads.com competitors

In November 2025, trailheads.com had a revenue of $24,684 with 276 transactions and 17,416 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 1.50-2.00%. Compared to its competitors, trailheads.com falls behind in terms of revenue, transactions, and sessions. For example, barts.eu generated $128,145 in revenue with 1,692 transactions and 80,049 sessions, showcasing a higher AOV of $75-100 and a slightly better conversion rate of 2.00-2.50%. On the other hand, headsweats.com had the highest revenue of $61,688 with 1,034 transactions and 24,173 sessions, offering a lower AOV of $50-75 but an impressive conversion rate of 4.00-4.50%. Overall, trailheads.com may need to focus on increasing its traffic and improving its AOV and conversion rate to compete effectively in the market.

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AOV
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AOV
trailheads.com vs top market performers
trailheads.com
top retailers
conversion rate vs average order value for trailheads.com and its competitors
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Revenue share by device at trailheads.com

In November large majority of sales on trailheads.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In November large majority of sales on trailheads.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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trailheads.com channels

Identify top traffic channels that drive growth for trailheads.comand discover how performance of traffic channels has changed over time.

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trailheads.com Google Ads spend

Evaluate trailheads.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trailheads.com devices

Review trailheads.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trailheads.com top markets

Explore trailheads.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trailheads.com country & global rank

Assess the ranking of trailheads.com among other retailers within its primary country and worldwide.

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