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May 2025
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Home/Insights/Retailers/transformerland.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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175K
Revenue
189.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Thousands of Transformers toys for sale. Also buying transformers toys and entire toy collections. Features a guide to help identify Transformers action figures and weapons.

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transformerland.com's revenueOVER TIME
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Over the past three months, transformerland.com revenue has experienced decline of 16%, compared to the preceding three months.

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transformerland.com revenue decline for last six months
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OVERVIEW
In May 2025, transformerland.com in the e-commerce_and_shopping industry had a revenue of $175,006, conversion rate of 0.50-1.00%, AOV of $125-150, and 189,574 sessions. Compared to the median revenue of $83,973, transformerland.com performed well. However, qvc.com was the top online store with $120,848,035 in revenue. The conversion rate ranged from 0.79% to 3.75%, AOV from $57 to $349, and sessions from 27,739,926 to 37,355 for the highest and median values respectively. transformerland.com's performance metrics indicate solid performance but with room for improvement in certain areas.
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transformerland.com competitors

In May 2025, transformerland.com generated a revenue of $175,006 with 1,269 transactions from 189,574 sessions, boasting an average order value (AOV) of $125-150 and a conversion rate of 0.50-1.00%. When compared to its competitors, transformerland.com falls behind in terms of revenue and transactions. bigbadtoystore.com leads the pack with a revenue of $16,772,456 from 115,994 transactions and 5,177,420 sessions, achieving a higher conversion rate of 2.00-2.50%. collecticontoys.com, on the other hand, generated a revenue of $4,678 from only 25 transactions and 44,352 sessions, but with a higher AOV of $175-200. Overall, transformerland.com has a competitive AOV and conversion rate, but lags behind in revenue and transactions compared to its competitors in the online transformer toy market in May 2025.

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#1 collecticontoys.com
4.7K
Revenue
44.4K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
hasbropulse.com screenshot
#2 hasbropulse.com
1.1M
Revenue
933.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
toyhax.com screenshot
#3 toyhax.com
57.3K
Revenue
101.2K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
thechosenprime.com screenshot
#4 thechosenprime.com
47.7K
Revenue
66.8K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
bigbadtoystore.com screenshot
#5 bigbadtoystore.com
16.8M
Revenue
5.2M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
transformerland.com vs top market performers
transformerland.com
top retailers
conversion rate vs average order value for transformerland.com and its competitors
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Revenue share by device at transformerland.com

In May large majority of sales on transformerland.com, 66% was finalized on mobile devices, with 34% of sales coming from desktop devices.

In May large majority of sales on transformerland.com, 66% was finalized on mobile devices, with 34% of sales coming from desktop devices.
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transformerland.com channels

Identify top traffic channels that drive growth for transformerland.comand discover how performance of traffic channels has changed over time.

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transformerland.com Google Ads spend

Evaluate transformerland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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transformerland.com devices

Review transformerland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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transformerland.com top markets

Explore transformerland.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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transformerland.com country & global rank

Assess the ranking of transformerland.com among other retailers within its primary country and worldwide.

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