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Oct 2025
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Home/Insights/Retailers/transformerland.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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176.5K
Revenue
Oct 25
196.2K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$125-150
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Thousands of Transformers toys for sale. Also buying transformers toys and entire toy collections. Features a guide to help identify Transformers action figures and weapons.

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transformerland.com's monthly revenueOVER TIME
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Over the past three months, transformerland.com revenue has experienced decline of 20%, compared to the preceding three months.

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transformerland.com revenue decline for last six months
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OVERVIEW
In October 2025, transformerland.com, an e-commerce platform, achieved online sales revenue of $176,519, significantly surpassing the median of $93,795 in its category. Its conversion rate ranged between 0.50-1.00%, which is below the high of 3.89% and above the low of 0.74%. The average order value (AOV) was between $125-150, well below the high of $350 and above the low of $56. With 196,216 sessions, transformerland.com also outperformed the median of 39,049 sessions but lagged far behind michaels.com, the largest store in its category, with an astounding 32,351,606 sessions.
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transformerland.com competitors

When comparing transformerland.com to its competitors in October 2025, it is clear that transformerland.com falls behind in terms of revenue and transactions. With revenue of $176,519 and 1,274 transactions from 196,216 sessions, transformerland.com has a lower performance compared to the competitors. collecticontoys.com only generated $2,642 in revenue from 13 transactions with 41,085 sessions, while toyhax.com had revenue of $46,336 from 678 transactions and 111,955 sessions. However, transformerland.com's average order value (AOV) of $125-150 and conversion rate of 0.50-1.00 falls in line with competitors like bigbadtoystore.com, which had revenue of $16,697,647 from 119,546 transactions and 5,862,202 sessions, with an AOV of $125-150 and a conversion rate of 2.00-2.50. Despite lagging behind in revenue and transactions, transformerland.com shows strength in AOV and conversion rate in comparison to its competitors.

collecticontoys.com screenshot
#1 collecticontoys.com
2.6K
Revenue
41.1K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
hasbropulse.com screenshot
#2 hasbropulse.com
1.7M
Revenue
1.3M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
toyhax.com screenshot
#3 toyhax.com
46.3K
Revenue
112K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
thechosenprime.com screenshot
#4 thechosenprime.com
56.1K
Revenue
74.5K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
bigbadtoystore.com screenshot
#5 bigbadtoystore.com
16.7M
Revenue
5.9M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
transformerland.com vs top market performers
transformerland.com
top retailers
conversion rate vs average order value for transformerland.com and its competitors
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Revenue share by device at transformerland.com

In October large majority of sales on transformerland.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

In October large majority of sales on transformerland.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.
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transformerland.com channels

Identify top traffic channels that drive growth for transformerland.comand discover how performance of traffic channels has changed over time.

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transformerland.com Google Ads spend

Evaluate transformerland.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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transformerland.com devices

Review transformerland.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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transformerland.com top markets

Explore transformerland.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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transformerland.com country & global rank

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