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Home/Insights/Retailers/bigbadtoystore.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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21.5M
Revenue
Mar 26
6.2M
Sessions
Mar 26
2.0-2.5%
Conv. rate
Mar 26
$125-150
AOV
Mar 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Bigbadtoystore.com is an online platform offering a vast array of merchandise related to action figures, collectibles, and toys. They sell licensed products from popular franchises such as Marvel, Star Wars, and Transformers, along with a wide range of items catering to both casual fans and serious collectors.

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bigbadtoystore.com Annual Revenue and Growth

bigbadtoystore.com's annual sales on its online store amounted to $202.6M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$202.6M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
bigbadtoystore.com revenue by year

bigbadtoystore.com's monthly revenueOVER TIME
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Over the past three months, bigbadtoystore.com revenue has experienced decline of 10%, compared to the preceding three months.

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bigbadtoystore.com revenue decline for last six months
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OVERVIEW
In March 2026, bigbadtoystore.com generated impressive online sales of $21,497,378, significantly surpassing the median revenue of $87,386 in the e-commerce_and_shopping sector. The site recorded a conversion rate of 2.00-2.50%, close to the high benchmark of 3.76%. With an average order value (AOV) ranging from $125 to $150, bigbadtoystore.com maintains a competitive edge, although this is below the very high AOV of $323 in the industry. The site attracted 6,195,946 sessions, well below the highest recorded sessions of 29,131,775 from boots.com, indicating potential for increased customer engagement.
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bigbadtoystore.com competitors

In March 2026, bigbadtoystore.com outperformed its competitors in terms of revenue, generating $21,497,378. sideshow.com followed with $6,486,908, while toywiz.com lagged significantly behind with $624,026 in revenue. bigbadtoystore.com also had the highest number of transactions at 150,896, compared to sideshow.com with 28,094 transactions. However, when it comes to average order value (AOV), hlj.com had the highest range at $375-400, while bigbadtoystore.com fell within the range of $125-150. In terms of conversion rate, bigbadtoystore.com performed well at 2.00-2.50%, while Hasbro Pulse had the lowest conversion rate at 1.00-1.50%. Overall, bigbadtoystore.com showed strength in revenue and conversion rate compared to its competitors in the online toy retail industry.

sideshow.com screenshot
#1 sideshow.com
6.5M
Revenue
1.8M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
toywiz.com screenshot
#2 toywiz.com
624K
Revenue
598.9K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
otakumode.com screenshot
#3 otakumode.com
1.8M
Revenue
998.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
hlj.com screenshot
#4 hlj.com
1.3M
Revenue
1M
Sessions
0.0-0.5%
Conv. rate
$375-400
AOV
hasbropulse.com screenshot
#5 hasbropulse.com
1M
Revenue
931.2K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
bigbadtoystore.com vs top market performers
bigbadtoystore.com
top retailers
conversion rate vs average order value for bigbadtoystore.com and its competitors
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Revenue share by device at bigbadtoystore.com

In March large majority of sales on bigbadtoystore.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In March large majority of sales on bigbadtoystore.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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bigbadtoystore.com channels

Identify top traffic channels that drive growth for bigbadtoystore.comand discover how performance of traffic channels has changed over time.

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bigbadtoystore.com Google Ads spend

Evaluate bigbadtoystore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bigbadtoystore.com devices

Review bigbadtoystore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bigbadtoystore.com top markets

Explore bigbadtoystore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bigbadtoystore.com country & global rank

Assess the ranking of bigbadtoystore.com among other retailers within its primary country and worldwide.

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