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Dec 2025
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Home/Insights/Retailers/trollandtoad.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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271.1K
Revenue
Dec 25
244.7K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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TrollandToad offers one of the Largest selections of Yugioh cards, Pokemon cards, Magic the Gathering cards, and Collectible Miniatures at Great Prices.

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trollandtoad.com's monthly revenueOVER TIME
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Over the past three months, trollandtoad.com revenue has experienced decline of 46%, compared to the preceding three months.

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trollandtoad.com revenue decline for last six months
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OVERVIEW
In December 2025, trollandtoad.com generated $271,095 in online sales, significantly outperforming the games industry median of $100,760, but falling short of industry leader tcgplayer.com's $138,100,879. The site's conversion rate ranged from 0.50-1.00%, below the high benchmark of 3.91% but above the low of 0.94%. With an average order value (AOV) of $100-125, trollandtoad.com also lags behind the high AOV of $403 in the industry, while recording 244,700 sessions, a substantial figure compared to the median of 28,044 but far less than lego.com’s 78,256,133 sessions.
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trollandtoad.com competitors

In December 2025, trollandtoad.com reported revenue of $271,095 from 2,267 transactions and 244,700 sessions with an average order value (AOV) of $100-$125 and a conversion rate of 0.50-1.00%. In comparison, tcgplayer.com outperformed with revenue of $138,100,879 from 999,564 transactions and 28,950,717 sessions, boasting a higher AOV of $125-$150 and a conversion rate of 3.00-3.50%. coolstuffinc.com followed with revenue of $741,509 from 5,466 transactions and 564,464 sessions, maintaining a similar AOV and conversion rate to trollandtoad.com. While coretcg.com, gamenerdz.com, and pokemoncenter.com also showcased competitive metrics in revenue, transactions, sessions, AOV, and conversion rates, indicating a diverse landscape of competitors in the trading card and collectibles market.

tcgplayer.com screenshot
#1 tcgplayer.com
138.1M
Revenue
29M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
coolstuffinc.com screenshot
#2 coolstuffinc.com
741.5K
Revenue
564.5K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
coretcg.com screenshot
#3 coretcg.com
251.2K
Revenue
112.5K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
gamenerdz.com screenshot
#4 gamenerdz.com
2.1M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
pokemoncenter.com screenshot
#5 pokemoncenter.com
13.6M
Revenue
6.8M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
trollandtoad.com vs top market performers
trollandtoad.com
top retailers
conversion rate vs average order value for trollandtoad.com and its competitors
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Revenue share by device at trollandtoad.com

In December large majority of sales on trollandtoad.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In December large majority of sales on trollandtoad.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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trollandtoad.com channels

Identify top traffic channels that drive growth for trollandtoad.comand discover how performance of traffic channels has changed over time.

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trollandtoad.com Google Ads spend

Evaluate trollandtoad.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trollandtoad.com devices

Review trollandtoad.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trollandtoad.com top markets

Explore trollandtoad.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trollandtoad.com country & global rank

Assess the ranking of trollandtoad.com among other retailers within its primary country and worldwide.

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