Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2026
All countries
Home/Insights/Retailers/trollandtoad.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for trollandtoad.comtrollandtoad.com

Start benchmarking for free
Sign in with GoogleSign up with Google
220.5K
Revenue
Jul 26
176.6K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
Loading...

TrollandToad offers one of the Largest selections of Yugioh cards, Pokemon cards, Magic the Gathering cards, and Collectible Miniatures at Great Prices.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

trollandtoad.com Annual Revenue and Growth

trollandtoad.com's annual sales on its online store amounted to $11.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$11.3M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
trollandtoad.com revenue by year

trollandtoad.com's monthly revenueOVER TIME
View real-time data

Over the past three months, trollandtoad.com revenue has experienced decline of 2.3%, compared to the preceding three months.

View real-time data
trollandtoad.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In July 2026, trollandtoad.com reported a conversion rate of 1.00-1.50% and an AOV of $100-125. With revenue from online sales totaling $221,000, it significantly outperforms a typical store in the games category, which generates around $57,700 monthly. Additionally, trollandtoad.com attracted 177,000 sessions, far exceeding the approximately 21,400 sessions seen by a typical store in the games category. This strong performance highlights trollandtoad.com's position within the competitive landscape, especially when compared to the largest store, tcgplayer.com, which generates $141.7 million. Overall, trollandtoad.com demonstrates robust metrics, reflecting its effective engagement with the games market.
Read more

trollandtoad.com competitors

In July 2026, trollandtoad.com trails significantly behind its competitors, particularly in revenue, with only $221,000 compared to tcgplayer.com’s $141.7 million, a staggering gap of $141.5 million. In terms of transactions, trollandtoad.com processed just 1,857, while tcgplayer.com led with 815,000, falling short by 813,000 transactions. Even in sessions, trollandtoad.com saw 177,000, far less than tcgplayer.com’s impressive 37.4 million, resulting in a deficit of 37.2 million sessions. The average order value (AOV) for trollandtoad.com is between $100-125, which aligns with pokemoncenter.com, but both are lower than the AOV ranges of tcgplayer.com and coolstuffinc.com at $150-175. Although trollandtoad.com’s conversion rate of 1.00-1.50% is competitive, it still lags behind tcgplayer.com’s 2.00-2.50%. Overall, trollandtoad.com remains a niche player in a competitive landscape dominated by larger platforms.

tcgplayer.com screenshot
#1 tcgplayer.com
141.7M
Revenue
37.4M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
coolstuffinc.com screenshot
#2 coolstuffinc.com
1.1M
Revenue
786.1K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
coretcg.com screenshot
#3 coretcg.com
192.4K
Revenue
109.3K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
gamenerdz.com screenshot
#4 gamenerdz.com
2.3M
Revenue
1.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
pokemoncenter.com screenshot
#5 pokemoncenter.com
76.6M
Revenue
20.3M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
trollandtoad.com vs top market performers
trollandtoad.com
top retailers
conversion rate vs average order value for trollandtoad.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at trollandtoad.com

In July large majority of sales on trollandtoad.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In July large majority of sales on trollandtoad.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

Industries trollandtoad.com operates in

trollandtoad.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

trollandtoad.com channels

Identify top traffic channels that drive growth for trollandtoad.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

trollandtoad.com Google Ads spend

Evaluate trollandtoad.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

trollandtoad.com devices

Review trollandtoad.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

trollandtoad.com top markets

Explore trollandtoad.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

trollandtoad.com country & global rank

Assess the ranking of trollandtoad.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard