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Mar 2026
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Home/Insights/Retailers/trollandtoad.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for trollandtoad.comtrollandtoad.com

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270.7K
Revenue
Mar 26
247.4K
Sessions
Mar 26
0.5-1.0%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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TrollandToad offers one of the Largest selections of Yugioh cards, Pokemon cards, Magic the Gathering cards, and Collectible Miniatures at Great Prices.

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trollandtoad.com Annual Revenue and Growth

trollandtoad.com's annual sales on its online store amounted to $11.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$11.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
trollandtoad.com revenue by year

trollandtoad.com's monthly revenueOVER TIME
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Over the past three months, trollandtoad.com revenue has experienced decline of 10%, compared to the preceding three months.

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trollandtoad.com revenue decline for last six months
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OVERVIEW
In March 2026, trollandtoad.com generated $270,716 in online sales, significantly exceeding the median revenue of $66,733 in the games industry, but far behind the leading competitor, tcgplayer.com, with $120,655,345. The site maintained a conversion rate of 0.50-1.00%, below the high benchmark of 3.81%, and recorded an average order value (AOV) of $100-125, lower than the industry high of $410. With 247,435 sessions, trollandtoad.com outperformed the median of 22,530 sessions, yet remained a fraction of lego.com’s impressive 50,129,892 sessions, indicating room for growth in traffic and conversion efficiency.
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trollandtoad.com competitors

In March 2026, trollandtoad.com reported a revenue of $270,716 with 2,188 transactions and 247,435 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 0.50-1.00%. Comparing these metrics to its competitors, tcgplayer.com stands out with a revenue of $120,655,345 from 844,993 transactions and 32,357,327 sessions, boasting an AOV of $125-150 and a high conversion rate of 2.50-3.00%. coolstuffinc.com follows with a revenue of $930,213, 6,609 transactions, 683,135 sessions, an AOV of $125-150, and a conversion rate of 0.50-1.00%. While trollandtoad.com's revenue is on the lower end compared to competitors like coretcg.com, gamenerdz.com, and pokemoncenter.com, its AOV and conversion rate fall within the range of industry standards.

tcgplayer.com screenshot
#1 tcgplayer.com
120.7M
Revenue
32.4M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
coolstuffinc.com screenshot
#2 coolstuffinc.com
930.2K
Revenue
683.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
coretcg.com screenshot
#3 coretcg.com
246.3K
Revenue
92.4K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
gamenerdz.com screenshot
#4 gamenerdz.com
2M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
pokemoncenter.com screenshot
#5 pokemoncenter.com
14.5M
Revenue
11.3M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
trollandtoad.com vs top market performers
trollandtoad.com
top retailers
conversion rate vs average order value for trollandtoad.com and its competitors
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Revenue share by device at trollandtoad.com

In March large majority of sales on trollandtoad.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In March large majority of sales on trollandtoad.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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trollandtoad.com channels

Identify top traffic channels that drive growth for trollandtoad.comand discover how performance of traffic channels has changed over time.

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trollandtoad.com Google Ads spend

Evaluate trollandtoad.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trollandtoad.com devices

Review trollandtoad.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trollandtoad.com top markets

Explore trollandtoad.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trollandtoad.com country & global rank

Assess the ranking of trollandtoad.com among other retailers within its primary country and worldwide.

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