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Apr 2026
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Home/Insights/Retailers/trollandtoad.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for trollandtoad.comtrollandtoad.com

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229.7K
Revenue
Apr 26
208.6K
Sessions
Apr 26
0.5-1.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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TrollandToad offers one of the Largest selections of Yugioh cards, Pokemon cards, Magic the Gathering cards, and Collectible Miniatures at Great Prices.

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trollandtoad.com Annual Revenue and Growth

trollandtoad.com's annual sales on its online store amounted to $11.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$11.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
trollandtoad.com revenue by year

trollandtoad.com's monthly revenueOVER TIME
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Over the past three months, trollandtoad.com revenue has experienced decline of 19%, compared to the preceding three months.

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trollandtoad.com revenue decline for last six months
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OVERVIEW
In April 2026, trollandtoad.com, a player in the games industry, generated online sales revenue of $229,705, significantly outperforming the median of $61,884. With a conversion rate of 0.50-1.00%, it remains below the high benchmark of 3.72%. The average order value (AOV) stood at $100-125, far less than the peak AOV of $434 in the sector. The site recorded 208,645 sessions, well above the median of 20,854, but a fraction of the 49,221,259 sessions seen by industry leader lego.com. Overall, trollandtoad.com shows promising revenue yet highlights areas for growth in conversion and AOV.
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trollandtoad.com competitors

In April 2026, trollandtoad.com generated $229,705 from 1,935 transactions over 208,645 sessions, with an average order value (AOV) between $100-125 and a conversion rate of 0.50-1.00%. In contrast, its competitor tcgplayer.com significantly outperformed with $122,090,055 in revenue from 836,983 transactions across 33,786,176 sessions, boasting a higher AOV of $125-150 and a conversion rate of 2.00-2.50%. coolstuffinc.com followed with $856,045, while coretcg.com, although having a similar revenue at $235,645, had a much lower transaction volume. gamenerdz.com managed $1,766,025 in revenue, with an AOV comparable to trollandtoad.com. pokemoncenter.com generated $13,455,883, highlighting the strong competitive landscape. Overall, trollandtoad.com has room for growth to compete effectively against these more prominent platforms.

tcgplayer.com screenshot
#1 tcgplayer.com
122.1M
Revenue
33.8M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
coolstuffinc.com screenshot
#2 coolstuffinc.com
856K
Revenue
687.6K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
coretcg.com screenshot
#3 coretcg.com
235.6K
Revenue
87.8K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
gamenerdz.com screenshot
#4 gamenerdz.com
1.8M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
pokemoncenter.com screenshot
#5 pokemoncenter.com
13.5M
Revenue
10.7M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
trollandtoad.com vs top market performers
trollandtoad.com
top retailers
conversion rate vs average order value for trollandtoad.com and its competitors
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Revenue share by device at trollandtoad.com

In April large majority of sales on trollandtoad.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In April large majority of sales on trollandtoad.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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trollandtoad.com channels

Identify top traffic channels that drive growth for trollandtoad.comand discover how performance of traffic channels has changed over time.

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trollandtoad.com Google Ads spend

Evaluate trollandtoad.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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trollandtoad.com devices

Review trollandtoad.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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trollandtoad.com top markets

Explore trollandtoad.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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trollandtoad.com country & global rank

Assess the ranking of trollandtoad.com among other retailers within its primary country and worldwide.

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