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Aug 2026
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Home/Insights/Retailers/troybilt.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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1.2M
Revenue
Aug 26
420K
Sessions
Aug 26
0.0-0.5%
Conv. rate
Aug 26
$600-700
AOV
Aug 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Welcome to Troy-Bilt®: Where we're Built for Life. Troy-Bilt® is a leading manufacturer of outdoor power & lawn care equipment, including lawn mowers, cultivators, tillers, snow blowers and more.

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troybilt.com Annual Revenue and Growth

troybilt.com's annual sales on its online store amounted to $9.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$9.3M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
troybilt.com revenue by year

troybilt.com's monthly revenueOVER TIME
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Over the past three months, troybilt.com revenue has experienced growth of 6.1%, compared to the preceding three months.

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troybilt.com revenue growth for last six months
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OVERVIEW
Compared to a typical store in the home and garden category, troybilt.com performs significantly better in terms of revenue, generating $1.2 million in online sales for August 2026, far surpassing the typical store's $130,000. However, its conversion rate of 0.00-0.50% falls below the typical range of 0.64% to 3.35%. Additionally, troybilt.com’s average order value (AOV) of $600-625 is comfortably within the category's typical range of $98 to $688. With 420,000 sessions, troybilt.com vastly outpaces the typical store in the home and garden category, which sees around 36,700 sessions monthly.
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troybilt.com competitors

In August 2026, troybilt.com stands out with an average order value (AOV) range of $600-625, which is competitive compared to its peers. However, it trails cubcadet.com in revenue, generating $1.2 million against cubcadet.com's $4.5 million. Furthermore, troybilt.com records 1,978 transactions, placing it fourth among competitors, with ereplacementparts.com leading at 21,000 transactions. In terms of website traffic, troybilt.com has 420,000 sessions, falling behind ereplacementparts.com, which captures 1.6 million sessions. While troybilt.com shares a conversion rate range of 0.00-0.50% with briggsandstratton.com, both remain behind the more successful conversion rates of ereplacementparts.com and weingartz.com, which achieve 1.00-1.50%. Overall, while troybilt.com excels in AOV, it faces challenges in revenue, transactions, and sessions compared to its competitors.

cubcadet.com screenshot
#1 cubcadet.com
4.5M
Revenue
979.4K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
briggsandstratton.com screenshot
#2 briggsandstratton.com
367.5K
Revenue
709.2K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
ereplacementparts.com screenshot
#3 ereplacementparts.com
2.6M
Revenue
1.6M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
weingartz.com screenshot
#4 weingartz.com
302.4K
Revenue
126.7K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
smallenginesprodealer.com screenshot
#5 smallenginesprodealer.com
659.5K
Revenue
202.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
troybilt.com vs top market performers
troybilt.com
top retailers
conversion rate vs average order value for troybilt.com and its competitors
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Revenue share by device at troybilt.com

In August large majority of sales on troybilt.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on troybilt.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries troybilt.com operates in

troybilt.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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troybilt.com channels

Identify top traffic channels that drive growth for troybilt.comand discover how performance of traffic channels has changed over time.

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troybilt.com Google Ads spend

Evaluate troybilt.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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troybilt.com devices

Review troybilt.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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troybilt.com top markets

Explore troybilt.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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troybilt.com country & global rank

Assess the ranking of troybilt.com among other retailers within its primary country and worldwide.

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