tula.com
Tula.com is a website that offers a wide range of products for sale. They sell various items ranging from skincare products, including cleansers and moisturizers, to fashion accessories such as bags and wallets. Additionally, Tula.com features a selection of clothing items for men and women, including tops, bottoms, and outerwear.
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tula.com Annual Revenue and Growth
tula.com's annual sales on its online store amounted to $3.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.
tula.com's monthly revenueOVER TIME
Over the past three months, tula.com revenue has experienced growth of 17%, compared to the preceding three months.
tula.com competitors
In December 2025, tula.com reported a revenue of $128,925 with 2,729 transactions and 163,369 sessions, resulting in an average order value (AOV) between $25-50 and a conversion rate of 1.50-2.00%. When compared to its competitors, babytula.com had a higher revenue of $259,675 with 3,180 transactions and 137,627 sessions, boasting an AOV between $75-100 and a conversion rate of 2.00-2.50%. On the other hand, tulabluerope.com had significantly lower revenue at $11,594 with 86 transactions and 5,098 sessions, but a higher AOV between $125-150 and a similar conversion rate of 1.50-2.00%. Similarly, tula.house had a revenue of $23,602 with 194 transactions and 8,391 sessions, a slightly lower AOV between $100-125, but a comparable conversion rate of 2.00-2.50%. In contrast, origins.com outperformed all competitors with a revenue of $1,583,456, 7,954 transactions, 346,551 sessions, an AOV between $175-200, and a conversion rate of 2.00-2.50%.
Revenue share by device at tula.com
In December large majority of sales on tula.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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tula.com channels
Identify top traffic channels that drive growth for tula.comand discover how performance of traffic channels has changed over time.
tula.com Google Ads spend
Evaluate tula.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
tula.com devices
Review tula.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
