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Apr 2026
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TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for tula.housetula.house

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18.8K
Revenue
Apr 26
9.1K
Sessions
Apr 26
2.0-2.5%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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Tula.house is an online retail platform that offers a wide range of home accessories and furnishings. Their inventory includes furniture, decor items, lighting fixtures, textiles, and kitchenware. The website provides a user-friendly browsing experience and detailed product information, attracting customers looking for unique items to enhance their living spaces.

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tula.house Annual Revenue and Growth

tula.house's annual sales on its online store amounted to $289.3K in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$289.3K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
tula.house revenue by year

tula.house's monthly revenueOVER TIME
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Over the past three months, tula.house revenue has experienced decline of 50%, compared to the preceding three months.

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tula.house revenue decline for last six months
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OVERVIEW
In April 2026, tula.house generated $18,842 in online sales, significantly below the home and garden industry median of $59,293, with a conversion rate of 2.00-2.50%, underperforming against the high of 3.69%. Their average order value (AOV) ranged between $75-100, falling short of the high AOV of $295 in the sector. With 9,081 sessions, tula.house attracted considerably fewer visitors compared to the median of 25,886, illustrating challenges in market reach, particularly against the industry leader, arborday.org, which recorded over $2.4 million in sales and over a million sessions.
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tula.house competitors

In April 2026, tula.house reported revenue of $18,842 from 189 transactions over 9,081 sessions, yielding a conversion rate of 2.00-2.50%. In comparison, thesucculence.com generated $2,394 from 30 transactions, achieving a conversion rate of 1.50-2.00% across 1,784 sessions. While tula.house's average order value (AOV) falls between $75-100, it matches thesucculence.com in this metric but far exceeds it in overall revenue and transactions. On the other hand, mountaincrestgardens.com leads significantly with $254,815 in revenue from 3,760 transactions over 216,690 sessions, but has a lower AOV of $50-75 and similar conversion rates. Notably, lulasgarden.com stands out with $117,806 in revenue and an impressive AOV of $125-150, along with a conversion rate of 4.50-5.00%, demonstrating strong performance against both tula.house and its competitors.

thesucculence.com screenshot
#1 thesucculence.com
2.4K
Revenue
1.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
mountaincrestgardens.com screenshot
#2 mountaincrestgardens.com
254.8K
Revenue
216.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
lulasgarden.com screenshot
#3 lulasgarden.com
117.8K
Revenue
18.7K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
tula.house vs top market performers
tula.house
top retailers
conversion rate vs average order value for tula.house and its competitors
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Revenue share by device at tula.house

In April large majority of sales on tula.house, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.

In April large majority of sales on tula.house, 85% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 15% of sales coming from desktop devices.
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tula.house channels

Identify top traffic channels that drive growth for tula.houseand discover how performance of traffic channels has changed over time.

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tula.house Google Ads spend

Evaluate tula.house's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tula.house devices

Review tula.house's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tula.house top markets

Explore tula.house's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tula.house country & global rank

Assess the ranking of tula.house among other retailers within its primary country and worldwide.

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