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Sep 2026
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Home/Insights/Retailers/tushbaby.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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178.5K
Revenue
Sep 26
68.7K
Sessions
Sep 26
1.5-2.0%
Conv. rate
Sep 26
$125-150
AOV
Sep 26
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Tushbaby is the parent-first baby brand. Our stylish, high-quality products are designed to make life easier—and pull double duty. Carry your kid and save your back. Stash your stuff and their diapers. Store their pacifiers and your credit cards. Do more with less. And look good doing it.

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tushbaby.com Annual Revenue and Growth

tushbaby.com's annual sales on its online store amounted to $5.8M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to continue at a similar pace.

Annual Revenue (GMV)2025
$5.8M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
tushbaby.com revenue by year

tushbaby.com's monthly revenueOVER TIME
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Over the past three months, tushbaby.com revenue has experienced decline of 23%, compared to the preceding three months.

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tushbaby.com revenue decline for last six months
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OVERVIEW
tushbaby.com experienced 68,700 sessions in September 2026, significantly higher than the typical childcare retailer's 15,600 sessions. This strong traffic contributed to an impressive revenue of $179,000, compared to the typical childcare retailer's $34,900. tushbaby.com's conversion rate of 1.50-2.00% is within the typical childcare retailer range of 1.0% to 4.37%. Furthermore, its average order value (AOV) of $125-150 is also within the typical childcare retailer range of $50 to $278. While tushbaby.com does not lead the category, its metrics showcase a robust performance against the typical childcare retailer benchmarks.
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tushbaby.com competitors

tushbaby.com trails behind kiddies-kingdom.com significantly in September 2026, generating $179,000 in revenue compared to kiddies-kingdom.com’s $710,000. tushbaby.com records 1,345 transactions from 68,700 sessions, while kiddies-kingdom.com leads with 4,460 transactions from 225,000 sessions. In the realm of average order value (AOV), tushbaby.com ranges between $125-150, which is higher than the $75-100 range of babytula.com, yet lower than the $200-225 AOV of babybjorn.com. In terms of conversion rates, tushbaby.com performs comparably to kiddies-kingdom.com with a range of 1.50-2.00%, while babytula.com slightly outperforms with a conversion rate of 2.00-2.50%. Overall, while tushbaby.com maintains competitive AOV and conversion rates, it falls behind in both revenue and transactions, highlighting the challenges it faces in a competitive market dominated by larger players.

babytula.com screenshot
#1 babytula.com
243.7K
Revenue
115.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
binxybaby.com screenshot
#2 binxybaby.com
5K
Revenue
3.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
infantino.com screenshot
#3 infantino.com
43K
Revenue
54K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
babybjorn.com screenshot
#4 babybjorn.com
366.7K
Revenue
119.9K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
kiddies-kingdom.com screenshot
#5 kiddies-kingdom.com
710.2K
Revenue
225.3K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
tushbaby.com vs top market performers
tushbaby.com
top retailers
conversion rate vs average order value for tushbaby.com and its competitors
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Industries tushbaby.com operates in

tushbaby.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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tushbaby.com channels

Identify top traffic channels that drive growth for tushbaby.comand discover how performance of traffic channels has changed over time.

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tushbaby.com Google Ads spend

Evaluate tushbaby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tushbaby.com devices

Review tushbaby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tushbaby.com top markets

Explore tushbaby.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tushbaby.com country & global rank

Assess the ranking of tushbaby.com among other retailers within its primary country and worldwide.

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