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May 2025
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Home/Insights/Retailers/tushbaby.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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516.1K
Revenue
240.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
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Tushbaby is the parent-first baby brand. Our stylish, high-quality products are designed to make life easier—and pull double duty. Carry your kid and save your back. Stash your stuff and their diapers. Store their pacifiers and your credit cards. Do more with less. And look good doing it.

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tushbaby.com's revenueOVER TIME
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Over the past three months, tushbaby.com revenue has experienced decline of 3.7%, compared to the preceding three months.

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tushbaby.com revenue decline for last six months
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OVERVIEW
tushbaby.com's May 2025 performance metrics show an online sales revenue of $516,127, with a conversion rate of 1.50-2.00% and an average order value (AOV) of $125-150. The website received 240,132 sessions during the month. In the CHILDCARE industry, the median revenue is $51,120, the highest revenue is $81,210,274 from babylist.com, the highest conversion rate is 4.58%, the lowest conversion rate is 1.07%, the highest AOV is $282, the lowest AOV is $58, and the median sessions are 19,914.
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tushbaby.com competitors

In May 2025, tushbaby.com generated a revenue of $516,127 from 4,003 transactions and 240,132 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 1.50% to 2.00%. When compared to its competitors, tushbaby.com falls behind in terms of revenue and transactions. For instance, kiddies-kingdom.com recorded $1,678,667 in revenue from 9,225 transactions and 459,715 sessions, with an AOV of $175 to $200 and a conversion rate of 2.00% to 2.50%. Similarly, babytula.com and babybjorn.com also outperformed tushbaby.com in revenue and transactions. Despite facing stiff competition, tushbaby.com maintains a respectable conversion rate, but there is room for growth in increasing revenue and transactions to match or surpass its competitors in the baby products market.

babytula.com screenshot
#1 babytula.com
365.8K
Revenue
150.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
binxybaby.com screenshot
#2 binxybaby.com
5.8K
Revenue
4.3K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
infantino.com screenshot
#3 infantino.com
56.3K
Revenue
54.6K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
babybjorn.com screenshot
#4 babybjorn.com
388.4K
Revenue
147.4K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
kiddies-kingdom.com screenshot
#5 kiddies-kingdom.com
1.7M
Revenue
459.7K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
tushbaby.com vs top market performers
tushbaby.com
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conversion rate vs average order value for tushbaby.com and its competitors
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Revenue share by device at tushbaby.com

In May large majority of sales on tushbaby.com, 53% was finalized on mobile devices, with 47% of sales coming from desktop devices.

In May large majority of sales on tushbaby.com, 53% was finalized on mobile devices, with 47% of sales coming from desktop devices.
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tushbaby.com channels

Identify top traffic channels that drive growth for tushbaby.comand discover how performance of traffic channels has changed over time.

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tushbaby.com Google Ads spend

Evaluate tushbaby.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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tushbaby.com devices

Review tushbaby.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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tushbaby.com top markets

Explore tushbaby.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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tushbaby.com country & global rank

Assess the ranking of tushbaby.com among other retailers within its primary country and worldwide.

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