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May 2025
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Home/Insights/Retailers/umarexusa.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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227.4K
Revenue
259.9K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
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Umarex USA is one of the leading manufacturers and suppliers of airguns, pistols, rifles, and more. With almost 50 years of experience producing the finest airguns available, we understand the value behind German engineering and quality down to the minutest detail.

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umarexusa.com's revenueOVER TIME
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Over the past three months, umarexusa.com revenue has experienced growth of 1.4%, compared to the preceding three months.

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umarexusa.com revenue growth for last six months
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OVERVIEW
In May 2025, umarexusa.com in the SPORTS industry had online sales revenue of $227,406, a conversion rate of 0.00-0.50%, and an average order value (AOV) of $200-225. The highest AOV in the category was $658, while the lowest was $114. The website had 259,868 sessions, with the highest being 13,843,748 for gunbroker.com, and a median of 38,858 sessions. gunbroker.com led the industry with $308,086,874 in revenue, showcasing a vast difference in performance metrics within the SPORTS sector.
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umarexusa.com competitors

In May 2025, umarexusa.com reported a revenue of $227,406 with 1,128 transactions and 259,868 sessions. Their average order value (AOV) falls between $200-$225, and their conversion rate ranges from 0.00% to 0.50%. Comparing this data to its competitors, redwolfairsoft.com stands out with a revenue of $1,156,667, 3,801 transactions, and 498,483 sessions. Their AOV is between $300-$325, and their conversion rate ranges from 0.50% to 1.00%. pyramydair.com follows closely with a revenue of $2,224,072, 6,344 transactions, and 495,360 sessions, boasting an AOV of $350-$375 and a conversion rate of 1.00%-1.50%. umarexusa.com performs better than crosman.com in terms of revenue but falls behind in comparison to the higher revenue and transaction numbers of its other competitors in the airsoft and airgun industry.

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#1 airgundepot.com
852K
Revenue
458.3K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
pyramydair.com screenshot
#2 pyramydair.com
2.2M
Revenue
495.4K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
crosman.com screenshot
#3 crosman.com
189.5K
Revenue
227.9K
Sessions
0.0-0.5%
Conv. rate
$175-200
AOV
airsoftstation.com screenshot
#4 airsoftstation.com
36.4K
Revenue
88K
Sessions
0.0-0.5%
Conv. rate
$225-250
AOV
redwolfairsoft.com screenshot
#5 redwolfairsoft.com
1.2M
Revenue
498.5K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
umarexusa.com vs top market performers
umarexusa.com
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conversion rate vs average order value for umarexusa.com and its competitors
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Revenue share by device at umarexusa.com

In May large majority of sales on umarexusa.com, 56% was finalized on mobile devices, with 44% of sales coming from desktop devices.

In May large majority of sales on umarexusa.com, 56% was finalized on mobile devices, with 44% of sales coming from desktop devices.
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umarexusa.com channels

Identify top traffic channels that drive growth for umarexusa.comand discover how performance of traffic channels has changed over time.

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umarexusa.com Google Ads spend

Evaluate umarexusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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umarexusa.com devices

Review umarexusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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umarexusa.com top markets

Explore umarexusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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umarexusa.com country & global rank

Assess the ranking of umarexusa.com among other retailers within its primary country and worldwide.

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