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Jun 2026
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Home/Insights/Retailers/umarexusa.com
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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339.8K
Revenue
Jun 26
285.1K
Sessions
Jun 26
0.5-1.0%
Conv. rate
Jun 26
$200-225
AOV
Jun 26
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Umarex USA is one of the leading manufacturers and suppliers of airguns, pistols, rifles, and more. With almost 50 years of experience producing the finest airguns available, we understand the value behind German engineering and quality down to the minutest detail.

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umarexusa.com Annual Revenue and Growth

umarexusa.com's annual sales on its online store amounted to $2.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
umarexusa.com revenue by year

umarexusa.com's monthly revenueOVER TIME
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Over the past three months, umarexusa.com revenue has experienced growth of 14%, compared to the preceding three months.

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umarexusa.com revenue growth for last six months
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OVERVIEW
In June 2026, umarexusa.com generated $339,760 in online sales, significantly exceeding the SPORTS median of $97,033, though it remains far below industry leader gunbroker.com’s $300,771,785. The site's conversion rate ranged between 0.50-1.00%, lower than the industry high of 2.6% but above the low of 0.52%. With an average order value (AOV) of $200-225, umarexusa.com falls short of the category's high of $642 and above the low of $112. The site attracted 285,094 sessions, compared to the median of 38,462 and gunbroker.com's remarkable 11,545,567 sessions.
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umarexusa.com competitors

In June 2026, umarexusa.com generated a revenue of $339,760 from 1,541 transactions over 285,094 sessions, with an average order value (AOV) ranging between $200-225 and a conversion rate of 0.50-1.00%. In comparison, airgundepot.com outperformed umarexusa.com significantly, boasting a revenue of $1,171,812 from 4,594 transactions across 463,833 sessions, with an AOV of $250-275 and a conversion rate of 0.50-1.00%. pyramydair.com led the pack with an impressive $3,899,059 in revenue from 10,917 transactions over 716,814 sessions, and a high AOV of $350-375 paired with a conversion rate of 1.50-2.00%. Competitors like crosman.com and airsoftstation.com had lower revenues, at $243,633 and $49,856 respectively, but their conversion rates also fell within similar ranges. Overall, umarexusa.com is competitive but trails behind the top performers in both revenue and transaction volume.

airgundepot.com screenshot
#1 airgundepot.com
1.2M
Revenue
463.8K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
pyramydair.com screenshot
#2 pyramydair.com
3.9M
Revenue
716.8K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
crosman.com screenshot
#3 crosman.com
243.6K
Revenue
254.6K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
airsoftstation.com screenshot
#4 airsoftstation.com
49.9K
Revenue
117.9K
Sessions
0.0-0.5%
Conv. rate
$225-250
AOV
redwolfairsoft.com screenshot
#5 redwolfairsoft.com
1.3M
Revenue
550.7K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
umarexusa.com vs top market performers
umarexusa.com
top retailers
conversion rate vs average order value for umarexusa.com and its competitors
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Revenue share by device at umarexusa.com

In June large majority of sales on umarexusa.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

In June large majority of sales on umarexusa.com, 61% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 39% of sales coming from desktop devices.

Industries umarexusa.com operates in

umarexusa.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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umarexusa.com channels

Identify top traffic channels that drive growth for umarexusa.comand discover how performance of traffic channels has changed over time.

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umarexusa.com Google Ads spend

Evaluate umarexusa.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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umarexusa.com devices

Review umarexusa.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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umarexusa.com top markets

Explore umarexusa.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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umarexusa.com country & global rank

Assess the ranking of umarexusa.com among other retailers within its primary country and worldwide.

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