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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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4.1K
Revenue
Aug 25
3.5K
Sessions
Aug 25
1.5-2.0%
Conv. rate
Aug 25
$50-75
AOV
Aug 25
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The website urbandecay.mx offers cosmetic products ranging from makeup essentials to skincare. They cater to various beauty needs, delivering a diverse selection of products. The brand focuses on producing high-quality makeup items, collaborating with influencers, and providing customers with an array of trendy and vibrant colors.

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urbandecay.mx Annual Revenue and Growth

urbandecay.mx's annual sales on its online store amounted to $168.6K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$168.6K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
urbandecay.mx revenue by year

urbandecay.mx's monthly revenueOVER TIME
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Over the past three months, urbandecay.mx revenue has experienced decline of 16%, compared to the preceding three months.

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urbandecay.mx revenue decline for last six months
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OVERVIEW
In August 2025, urbandecay.mx, an online BEAUTY AND COSMETICS store, generated $4,113 in revenue with a conversion rate of 1.50-2.00% and an average order value (AOV) of $50-75. This performance falls below the industry median revenue of $43,264, a very high conversion rate of 4.33%, and a very high AOV of $202. However, the store had 3,519 sessions, surpassing the industry median of 22,297. Despite these metrics, the top performer in the industry is themancompany.com with $109,440,426 in revenue and sephora.com with 44,212,513 sessions.
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urbandecay.mx competitors

In August 2025, urbandecay.mx's revenue of 4,113 is significantly lower compared to its competitor urbandecay.com, which reported revenue of 276,870. The number of transactions on urbandecay.mx stands at 67, whereas urbandecay.com recorded 4,615 transactions. In terms of sessions, urbandecay.mx had 3,519 sessions, while urbandecay.com had a much higher number of sessions at 349,135. Both websites have a similar Average Order Value (AOV) range of 50-75. However, when it comes to conversion rates, urbandecay.mx outperformed urbandecay.com with a rate of 1.50-2.00%, while urbandecay.com had a slightly lower conversion rate of 1.00-1.50%. Overall, urbandecay.com has a larger scale of operations and higher revenue generation compared to urbandecay.mx, indicating a stronger market presence and customer base.

urbandecay.com screenshot
#1 urbandecay.com
276.9K
Revenue
349.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
urbandecay.mx vs top market performers
urbandecay.mx
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conversion rate vs average order value for urbandecay.mx and its competitors
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Revenue share by device at urbandecay.mx

In August large majority of sales on urbandecay.mx, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.

In August large majority of sales on urbandecay.mx, 66% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 34% of sales coming from desktop devices.
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urbandecay.mx channels

Identify top traffic channels that drive growth for urbandecay.mxand discover how performance of traffic channels has changed over time.

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urbandecay.mx Google Ads spend

Evaluate urbandecay.mx's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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urbandecay.mx devices

Review urbandecay.mx's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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urbandecay.mx top markets

Explore urbandecay.mx's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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urbandecay.mx country & global rank

Assess the ranking of urbandecay.mx among other retailers within its primary country and worldwide.

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