violetgrey.com
Violetgrey.com is an online platform that offers a wide selection of beauty products, including skincare, makeup, haircare, and fragrances. The website features curated collections from luxury brands, providing an extensive range of options for customers seeking high-quality beauty items.
GRIPS CUSTOMERS & RESEARCH PARTNERS
violetgrey.com Annual Revenue and Growth
violetgrey.com's annual sales on its online store amounted to $10M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
violetgrey.com's monthly revenueOVER TIME
Over the past three months, violetgrey.com revenue has experienced growth of 87%, compared to the preceding three months.
violetgrey.com competitors
In December 2025, violetgrey.com reported a revenue of $1,592,608 with 6,187 transactions and 136,142 sessions. Their average order value (AOV) ranges from $250-$275, and they have a conversion rate of 4.50-5.00%. In comparison, victoriabeckhambeauty.com leads the pack with a revenue of $3,786,168, 58,760 transactions, and 1,225,064 sessions. However, their AOV is lower at $50-$75, similar to niche-beauty.com which has a revenue of $2,644,437 and an AOV of $100-$125. augustinusbader.com is closest in revenue to violetgrey.com at $2,821,094, but they have a higher AOV of $175-$200 and a conversion rate of 5.50-6.00%. westman-atelier.com has a lower revenue at $711,662, with a higher AOV of $125-$150, but a lower conversion rate of 1.50-2.00%. knockoutbeauty.com has the lowest revenue at $35,052, with an AOV of $150-$175 and a conversion rate of 4.00-4.50%.
Revenue share by device at violetgrey.com
In December large majority of sales on violetgrey.com, 94% was finalized on desktop devices, with 6.3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
violetgrey.com channels
Identify top traffic channels that drive growth for violetgrey.comand discover how performance of traffic channels has changed over time.
violetgrey.com Google Ads spend
Evaluate violetgrey.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
violetgrey.com devices
Review violetgrey.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
