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May 2026
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Home/Insights/Retailers/vortexoptics.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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3.3M
Revenue
May 26
848.3K
Sessions
May 26
0.5-1.0%
Conv. rate
May 26
$600-700
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: HEAVY INDUSTRY AND ENGINEERING

Vortexoptics.com is an online platform that offers a wide range of optical products. Their inventory includes binoculars, riflescopes, spotting scopes, red dot sights, and related accessories. The website serves as a portal for customers to browse and purchase these items, providing detailed specifications and information to aid in decision-making.

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vortexoptics.com Annual Revenue and Growth

vortexoptics.com's annual sales on its online store amounted to $35.7M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$35.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
vortexoptics.com revenue by year

vortexoptics.com's monthly revenueOVER TIME
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Over the past three months, vortexoptics.com revenue has experienced decline of 11%, compared to the preceding three months.

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vortexoptics.com revenue decline for last six months
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OVERVIEW
In May 2026, vortexoptics.com achieved online sales revenue of $3,276,634, significantly surpassing the heavy industry median of $159,395, with sessions peaking at 848,324—equaling the highest in the sector. Their conversion rate, ranging from 0.50% to 1.00%, falls below the industry's high of 2.91%, while their average order value (AOV) of $675-700 is competitive, yet slightly below the $780 high. The site outperforms the median in sessions but faces stiff competition from surplex.com, the top player in heavy industry sales with $6,416,708.
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vortexoptics.com competitors

As of May 2026, vortexoptics.com outperforms most of its competitors in terms of revenue, generating $3,276,634 from 4,841 transactions and 848,324 sessions, achieving an average order value (AOV) of $675-700 and a conversion rate of 0.50-1.00%. In comparison, eurooptic.com leads in revenue with $3,784,238, yet has a lower transaction count at 3,878 and an AOV of $975-1000, suggesting a high-ticket approach. focuscamera.com follows with $1,531,344 in revenue, significantly fewer sessions at 84,501, and a conversion rate of 1.50-2.00%, indicating efficient conversions despite lower traffic. Meanwhile, sportoptics.com, despite a higher AOV of $875-900, only brings in $417,388 with 475 transactions. Competitors like nightsightoptics.com and scopelist.com lag considerably, with revenues of just $12,848 and $233,997, respectively, highlighting vortexoptics.com’s strong market position.

sportoptics.com screenshot
#1 sportoptics.com
417.4K
Revenue
58.9K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
eurooptic.com screenshot
#2 eurooptic.com
3.8M
Revenue
1.1M
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
focuscamera.com screenshot
#3 focuscamera.com
1.5M
Revenue
84.5K
Sessions
1.5-2.0%
Conv. rate
$900-1000
AOV
scopelist.com screenshot
#4 scopelist.com
234K
Revenue
87.7K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
nightsightoptics.com screenshot
#5 nightsightoptics.com
12.8K
Revenue
1.5K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
vortexoptics.com vs top market performers
vortexoptics.com
top retailers
conversion rate vs average order value for vortexoptics.com and its competitors
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Revenue share by device at vortexoptics.com

In May large majority of sales on vortexoptics.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on vortexoptics.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries vortexoptics.com operates in

vortexoptics.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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vortexoptics.com channels

Identify top traffic channels that drive growth for vortexoptics.comand discover how performance of traffic channels has changed over time.

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vortexoptics.com Google Ads spend

Evaluate vortexoptics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vortexoptics.com devices

Review vortexoptics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vortexoptics.com top markets

Explore vortexoptics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vortexoptics.com country & global rank

Assess the ranking of vortexoptics.com among other retailers within its primary country and worldwide.

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