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Sep 2025
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Home/Insights/Retailers/warmies.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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805.7K
Revenue
Sep 25
506.5K
Sessions
Sep 25
3.0-3.5%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Warmies.com is an online platform offering an array of products for sale. The website primarily specializes in warm, plush, microwavable items designed to provide comfort and relaxation. Their inventory includes soft toys, soothing pillows, heat wraps, slippers, and blankets, aiming to offer comfort and warmth to users.

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warmies.com Annual Revenue and Growth

warmies.com's annual sales on its online store amounted to $12.2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$12.2M
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
warmies.com revenue by year

warmies.com's monthly revenueOVER TIME
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Over the past three months, warmies.com revenue has experienced growth of 8.4%, compared to the preceding three months.

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warmies.com revenue growth for last six months
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OVERVIEW
In September 2025, warmies.com generated impressive online sales revenue of $805,679, significantly surpassing the BEAUTY AND COSMETICS median of $40,540, despite ulta.com leading the category at $93,223,020; the site achieved a conversion rate of 3.00-3.50%, just below the high industry standard of 4.54%, while its average order value (AOV) ranged between $50-75, contrasting with a high AOV of $203 in the sector; with 506,524 sessions, warmies.com exceeded the median of 18,928 sessions, though it remains far behind the top player, sephora.com, which recorded an astounding 45,764,193 sessions.
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warmies.com competitors

In September 2025, warmies.com stands out among its competitors in terms of revenue, with $805,679 compared to the closest competitor, benfranklinonline.com, which earned $58,674. warmies.com also leads in the number of transactions with 15,786, significantly more than the second highest, benfranklinonline.com with 940 transactions. However, warmies.com falls behind in sessions compared to benfranklinonline.com, which had 30,110 sessions as opposed to warmies.com's 506,524. In terms of Average Order Value (AOV), warmies.com falls in the middle range of $50-75, while competitors like sonomalavender.com have a higher AOV of $150-175. The conversion rate of warmies.com at 3.00-3.50% is comparable to its competitors, with redoaklavender.com leading at 3.50-4.00%. Overall, warmies.com holds a strong position in revenue and transactions, but may need to work on increasing its number of sessions and improving its AOV to stay competitive.

wildbaby.com screenshot
#1 wildbaby.com
2.3K
Revenue
2.7K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
benfranklinonline.com screenshot
#2 benfranklinonline.com
58.7K
Revenue
30.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
sonomalavender.com screenshot
#3 sonomalavender.com
49.4K
Revenue
13.3K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
redoaklavender.com screenshot
#4 redoaklavender.com
7.8K
Revenue
3.2K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
poshinate.com screenshot
#5 poshinate.com
3.3K
Revenue
2.2K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
warmies.com vs top market performers
warmies.com
top retailers
conversion rate vs average order value for warmies.com and its competitors
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Revenue share by device at warmies.com

In September large majority of sales on warmies.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In September large majority of sales on warmies.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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warmies.com channels

Identify top traffic channels that drive growth for warmies.comand discover how performance of traffic channels has changed over time.

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warmies.com Google Ads spend

Evaluate warmies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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warmies.com devices

Review warmies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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warmies.com top markets

Explore warmies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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warmies.com country & global rank

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