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Nov 2025
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Home/Insights/Retailers/warmies.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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1.9M
Revenue
Nov 25
1.4M
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Warmies.com is an online platform offering an array of products for sale. The website primarily specializes in warm, plush, microwavable items designed to provide comfort and relaxation. Their inventory includes soft toys, soothing pillows, heat wraps, slippers, and blankets, aiming to offer comfort and warmth to users.

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warmies.com Annual Revenue and Growth

warmies.com's annual sales on its online store amounted to $12.2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$12.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
warmies.com revenue by year

warmies.com's monthly revenueOVER TIME
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Over the past three months, warmies.com revenue has experienced growth of 122%, compared to the preceding three months.

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warmies.com revenue growth for last six months
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OVERVIEW
In November 2025, warmies.com achieved impressive online sales revenue of $1,908,273, significantly outpacing the BEAUTY AND COSMETICS median of $52,547, though still far behind ulta.com's $145,643,880. With a conversion rate of 2.50-3.00%, warmies.com sits above the lower end of the industry range, which starts at 1.38%, but below the high benchmark of 5.32%. The average order value (AOV) ranges between $50-75, compared to the high AOV of $204 in the sector, and warmies.com attracted 1,358,226 sessions, markedly above the median of 19,748 but dwarfed by sephora.com's 76,114,809 sessions.
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warmies.com competitors

In November 2025, warmies.com stands out amongst its competitors in terms of revenue and sessions. With a revenue of $1,908,273 and 1,358,226 sessions, warmies.com surpasses wildbaby.com, benfranklinonline.com, sonomalavender.com, redoaklavender.com, and poshinate.com. While warmies.com's average order value (AOV) falls within the range of $50-75, similar to benfranklinonline.com and redoaklavender.com, its conversion rate of 2.50-3.00% is lower than some competitors such as wildbaby.com and redoaklavender.com. Despite this, warmies.com's overall performance in terms of revenue and sessions indicates a strong market presence and customer engagement compared to its competitors in the same domain.

wildbaby.com screenshot
#1 wildbaby.com
1.3K
Revenue
1.4K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
benfranklinonline.com screenshot
#2 benfranklinonline.com
41.5K
Revenue
20.5K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
sonomalavender.com screenshot
#3 sonomalavender.com
36.5K
Revenue
12.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
redoaklavender.com screenshot
#4 redoaklavender.com
6.6K
Revenue
2.8K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
poshinate.com screenshot
#5 poshinate.com
3.8K
Revenue
2.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
warmies.com vs top market performers
warmies.com
top retailers
conversion rate vs average order value for warmies.com and its competitors
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Revenue share by device at warmies.com

In November large majority of sales on warmies.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.

In November large majority of sales on warmies.com, 59% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 41% of sales coming from desktop devices.
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warmies.com channels

Identify top traffic channels that drive growth for warmies.comand discover how performance of traffic channels has changed over time.

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warmies.com Google Ads spend

Evaluate warmies.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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warmies.com devices

Review warmies.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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warmies.com top markets

Explore warmies.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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warmies.com country & global rank

Assess the ranking of warmies.com among other retailers within its primary country and worldwide.

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