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Oct 2025
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Home/Insights/Retailers/waterpik.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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670.1K
Revenue
Oct 25
338.9K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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The #1 brand recommended by dental professionals. Countertop, hand held, and whitening water flossers, Sonic-Fusion® flossing toothbrush, Complete Care.

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waterpik.com's monthly revenueOVER TIME
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Over the past three months, waterpik.com revenue has experienced growth of 9.3%, compared to the preceding three months.

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waterpik.com revenue growth for last six months
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OVERVIEW
In October 2025, waterpik.com generated $670,139 in online sales, significantly outperforming the health industry median of $87,657, though far behind Walgreens' $159,748,187. The site achieved a conversion rate of 1.50-2.00%, below the health sector high of 5.39% but above the low of 1.4%. With an average order value (AOV) of $100-125, Waterpik sits well under the high of $375, but above the low of $59. The site attracted 338,858 sessions, substantially exceeding the median of 24,789 yet still a fraction of Walgreens’ leading 59,683,963 sessions, indicating growth opportunities.
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waterpik.com competitors

In October 2025, waterpik.com outperformed some of its competitors in terms of revenue and sessions, but fell behind in other areas. waterpik.com generated a revenue of $670,139 from 6,218 transactions and 338,858 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. In comparison, theshowerheadstore.com had lower revenue at $353,840 but a higher AOV of $125-150 and conversion rate of 2.00-2.50%. burstoralcare.com had similar revenue to waterpik.com at $200,129 but with a lower AOV and higher conversion rate. oralb.com performed the best with a revenue of $2,425,567, the highest AOV of $175-200, and a conversion rate matching waterpik.com. drbrite.com and getquip.com lagged behind in revenue and sessions compared to waterpik.com.

theshowerheadstore.com screenshot
#1 theshowerheadstore.com
353.8K
Revenue
96.8K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
burstoralcare.com screenshot
#2 burstoralcare.com
200.1K
Revenue
126.3K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
drbrite.com screenshot
#3 drbrite.com
3.8K
Revenue
5.6K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
oralb.com screenshot
#4 oralb.com
2.4M
Revenue
759.6K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
getquip.com screenshot
#5 getquip.com
862.5K
Revenue
458.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
waterpik.com vs top market performers
waterpik.com
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conversion rate vs average order value for waterpik.com and its competitors
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Revenue share by device at waterpik.com

In October large majority of sales on waterpik.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on waterpik.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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waterpik.com channels

Identify top traffic channels that drive growth for waterpik.comand discover how performance of traffic channels has changed over time.

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waterpik.com Google Ads spend

Evaluate waterpik.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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waterpik.com devices

Review waterpik.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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waterpik.com top markets

Explore waterpik.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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waterpik.com country & global rank

Assess the ranking of waterpik.com among other retailers within its primary country and worldwide.

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