waterpik.com
The #1 brand recommended by dental professionals. Countertop, hand held, and whitening water flossers, Sonic-Fusion® flossing toothbrush, Complete Care.
GRIPS CUSTOMERS & RESEARCH PARTNERS
waterpik.com Annual Revenue and Growth
waterpik.com's annual sales on its online store amounted to $7.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
waterpik.com's monthly revenueOVER TIME
Over the past three months, waterpik.com revenue has experienced decline of 18%, compared to the preceding three months.
waterpik.com competitors
As of May 2026, waterpik.com generated a revenue of $516,599 from 4,407 transactions across 271,021 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. In comparison, oralb.com dominated the market with a staggering revenue of $1,872,926, benefiting from a high session count of 729,558, but with a lower conversion rate of 1.00-1.50%. Similarly, getquip.com reported revenues of $887,937, with a more favorable conversion rate of 2.00-2.50% across 234,419 sessions. The showerheadstore.com and burstoralcare.com had revenues of $375,733 and $201,107, respectively, both showcasing AOVs of $150-175, yet their conversion rates slightly outperformed waterpik.com. drbrite.com, while far behind in revenue at $2,886, had the highest conversion rate of 2.50-3.00%, indicating potential efficiency in its niche.
Revenue share by device at waterpik.com
In May large majority of sales on waterpik.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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waterpik.com channels
Identify top traffic channels that drive growth for waterpik.comand discover how performance of traffic channels has changed over time.
waterpik.com Google Ads spend
Evaluate waterpik.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
waterpik.com devices
Review waterpik.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
