waterpik.com
The #1 brand recommended by dental professionals. Countertop, hand held, and whitening water flossers, Sonic-Fusion® flossing toothbrush, Complete Care.
GRIPS CUSTOMERS & RESEARCH PARTNERS
waterpik.com Annual Revenue and Growth
waterpik.com's annual sales on its online store amounted to $7.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.
waterpik.com's monthly revenueOVER TIME
Over the past three months, waterpik.com revenue has experienced growth of 9.3%, compared to the preceding three months.
waterpik.com competitors
The competitive set includes waterpik.com, theshowerheadstore.com, burstoralcare.com, drbrite.com, oralb.com, and getquip.com. As of July 2026, waterpik.com generated $548,000 in revenue, ranking third behind oralb.com and getquip.com. It trails oralb.com by $1.4 million in revenue, with transactions totaling 4,675 compared to oralb.com's 10,200, a gap of 5,525. waterpik.com had 284,000 sessions, falling short of oralb.com by 496,000 sessions. The average order value for waterpik.com ranged between $100-125, aligning closely with competitors like theshowerheadstore.com and drbrite.com. Notably, both waterpik.com and burstoralcare.com shared a conversion rate of 1.50-2.00%, while burstoralcare.com slightly outperformed waterpik.com in transactions and sessions.
Revenue share by device at waterpik.com
In July large majority of sales on waterpik.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
waterpik.com channels
Identify top traffic channels that drive growth for waterpik.comand discover how performance of traffic channels has changed over time.
waterpik.com Google Ads spend
Evaluate waterpik.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
waterpik.com devices
Review waterpik.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
