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Mar 2026
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Home/Insights/Retailers/waterpik.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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483.4K
Revenue
Mar 26
267.2K
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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The #1 brand recommended by dental professionals. Countertop, hand held, and whitening water flossers, Sonic-Fusion® flossing toothbrush, Complete Care.

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waterpik.com Annual Revenue and Growth

waterpik.com's annual sales on its online store amounted to $7.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$7.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
waterpik.com revenue by year

waterpik.com's monthly revenueOVER TIME
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Over the past three months, waterpik.com revenue has experienced decline of 20%, compared to the preceding three months.

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waterpik.com revenue decline for last six months
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OVERVIEW
In March 2026, waterpik.com, operating in the health industry, generated online sales revenue of $483,354, significantly outperforming the median of $93,471, with sessions totaling 267,163, well above the industry median of 26,828. Its conversion rate ranged between 1.50-2.00%, while the average order value (AOV) was between $100-125; both metrics lag behind the industry high benchmarks of 5.0% for conversion rate and $360 for AOV. Despite these strong figures, waterpik.com still trails the market leader, walgreens.com, which boasts online sales of $117,045,566 and sessions of 60,662,904.
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waterpik.com competitors

In March 2026, waterpik.com reported a revenue of $483,354 with 4,309 transactions and 267,163 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. Compared to its competitors, theshowerheadstore.com had a revenue of $269,152, burstoralcare.com reported $198,220, drbrite.com had $8,468, oralb.com had a significantly higher revenue of $2,267,708, and getquip.com reported $1,063,510. In terms of transactions, sessions, AOV, and conversion rate, waterpik.com falls within a competitive range when compared to its industry counterparts. While some competitors like oralb.com have higher revenues and sessions, waterpik.com maintains a steady performance across the board, indicating a strong presence in the market.

theshowerheadstore.com screenshot
#1 theshowerheadstore.com
269.2K
Revenue
95.4K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
burstoralcare.com screenshot
#2 burstoralcare.com
198.2K
Revenue
141.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
drbrite.com screenshot
#3 drbrite.com
8.5K
Revenue
2.2K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
oralb.com screenshot
#4 oralb.com
2.3M
Revenue
749.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
getquip.com screenshot
#5 getquip.com
1.1M
Revenue
331.4K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
waterpik.com vs top market performers
waterpik.com
top retailers
conversion rate vs average order value for waterpik.com and its competitors
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Revenue share by device at waterpik.com

In March large majority of sales on waterpik.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on waterpik.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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waterpik.com channels

Identify top traffic channels that drive growth for waterpik.comand discover how performance of traffic channels has changed over time.

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waterpik.com Google Ads spend

Evaluate waterpik.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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waterpik.com devices

Review waterpik.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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waterpik.com top markets

Explore waterpik.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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waterpik.com country & global rank

Assess the ranking of waterpik.com among other retailers within its primary country and worldwide.

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