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Sep 2025
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Home/Insights/Retailers/weightwatchers.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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6.3M
Revenue
Sep 25
3.5M
Sessions
Sep 25
4.0-4.5%
Conv. rate
Sep 25
$25-50
AOV
Sep 25
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Weightwatchers.com is a website that offers various tools and resources to assist individuals in achieving their weight loss goals. The website provides information on weight management, healthy eating habits, exercise, and access to an online community for support. Furthermore, they offer subscription-based plans for personalized meal plans and tracking systems.

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weightwatchers.com Annual Revenue and Growth

weightwatchers.com's annual sales on its online store amounted to $191.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$191.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
weightwatchers.com revenue by year

weightwatchers.com's monthly revenueOVER TIME
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Over the past three months, weightwatchers.com revenue has experienced decline of 1%, compared to the preceding three months.

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weightwatchers.com revenue decline for last six months
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OVERVIEW
In September 2025, weightwatchers.com generated online sales of $6,321,035, significantly above the median revenue of $55,393 in the HEALTH sector, with a conversion rate of 4.00-4.50%, slightly below the high benchmark of 4.51%. Their average order value (AOV) ranged from $25-50, notably lower than the high of $214, while sessions totaled 3,453,104, exceeding the median of 25,494 but below the leading competitor, myprotein.com, which recorded 6,526,170 sessions. This performance highlights weightwatchers.com as a strong contender in the health and nutrition online market.
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weightwatchers.com competitors

In September 2025, weightwatchers.com generated a revenue of $6,321,035 from 138,866 transactions and 3,453,104 sessions, with an average order value (AOV) ranging from $25 to $50 and a conversion rate between 4.00% and 4.50%. Comparing this to its competitors, mycrazygoodlife.com had a revenue of $103,883 from 1,251 transactions and 66,769 sessions, with an AOV of $75 to $100 and a conversion rate of 1.50% to 2.00%. chomps.com earned $62,161 from 1,510 transactions and 312,110 sessions, with an AOV of $25 to $50 and a conversion rate between 0.00% and 0.50%. blueapron.com outperformed weightwatchers.com with a revenue of $4,509,120 from 40,854 transactions and 1,244,948 sessions, boasting an AOV of $100 to $125 and a conversion rate of 3.00% to 3.50%.

mycrazygoodlife.com screenshot
#1 mycrazygoodlife.com
103.9K
Revenue
66.8K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
chomps.com screenshot
#2 chomps.com
62.2K
Revenue
312.1K
Sessions
0.0-0.5%
Conv. rate
$25-50
AOV
blueapron.com screenshot
#3 blueapron.com
4.5M
Revenue
1.2M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
weightwatchers.com vs top market performers
weightwatchers.com
top retailers
conversion rate vs average order value for weightwatchers.com and its competitors
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Revenue share by device at weightwatchers.com

In September large majority of sales on weightwatchers.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In September large majority of sales on weightwatchers.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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brands overtime comparison

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weightwatchers.com channels

Identify top traffic channels that drive growth for weightwatchers.comand discover how performance of traffic channels has changed over time.

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weightwatchers.com Google Ads spend

Evaluate weightwatchers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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weightwatchers.com devices

Review weightwatchers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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weightwatchers.com top markets

Explore weightwatchers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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weightwatchers.com country & global rank

Assess the ranking of weightwatchers.com among other retailers within its primary country and worldwide.

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