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Oct 2025
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Home/Insights/Retailers/weightwatchers.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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6.6M
Revenue
Oct 25
2.9M
Sessions
Oct 25
4.5-5.0%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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Weightwatchers.com is a website that offers various tools and resources to assist individuals in achieving their weight loss goals. The website provides information on weight management, healthy eating habits, exercise, and access to an online community for support. Furthermore, they offer subscription-based plans for personalized meal plans and tracking systems.

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weightwatchers.com Annual Revenue and Growth

weightwatchers.com's annual sales on its online store amounted to $191.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$191.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
weightwatchers.com revenue by year

weightwatchers.com's monthly revenueOVER TIME
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Over the past three months, weightwatchers.com revenue has experienced growth of 3.3%, compared to the preceding three months.

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weightwatchers.com revenue growth for last six months
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OVERVIEW
In October 2025, weightwatchers.com, operating in the HEALTH sector, generated $6,605,535 in online sales, significantly outperforming the median revenue of $51,854; with a conversion rate of 4.50-5.00%, it surpasses the very high benchmark of 4.43%, while its average order value (AOV) ranges between $25-50, below the high of $216; the site attracted 2,901,484 sessions, a substantial figure compared to the median of 24,697 sessions in the industry but trailing behind myprotein.com, which achieved the highest sessions at 4,774,056, indicating robust engagement and sales performance.
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weightwatchers.com competitors

In October 2025, when comparing weightwatchers.com to its competitors, weightwatchers.com stands out with a revenue of $6,605,535 and 141,996 transactions from 2,901,484 sessions, boasting an AOV of $25-50 and a conversion rate of 4.50-5.00. In contrast, mycrazygoodlife.com had a revenue of $87,057 with 1,053 transactions from 51,933 sessions, an AOV of $75-100, and a conversion rate of 2.00-2.50. chomps.com reported a revenue of $73,842 with 1,795 transactions from 315,236 sessions, an AOV of $25-50, and a conversion rate of 0.50-1.00. blueapron.com generated a revenue of $4,464,667 with 38,633 transactions from 1,395,894 sessions, an AOV of $100-125, and a conversion rate of 2.50-3.00. Overall, weightwatchers.com leads in revenue and transactions, but competitors differ in AOV and conversion rates.

mycrazygoodlife.com screenshot
#1 mycrazygoodlife.com
87.1K
Revenue
51.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
chomps.com screenshot
#2 chomps.com
73.8K
Revenue
315.2K
Sessions
0.5-1.0%
Conv. rate
$25-50
AOV
blueapron.com screenshot
#3 blueapron.com
4.5M
Revenue
1.4M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
weightwatchers.com vs top market performers
weightwatchers.com
top retailers
conversion rate vs average order value for weightwatchers.com and its competitors
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Revenue share by device at weightwatchers.com

In October large majority of sales on weightwatchers.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In October large majority of sales on weightwatchers.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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weightwatchers.com channels

Identify top traffic channels that drive growth for weightwatchers.comand discover how performance of traffic channels has changed over time.

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weightwatchers.com Google Ads spend

Evaluate weightwatchers.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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weightwatchers.com devices

Review weightwatchers.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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weightwatchers.com top markets

Explore weightwatchers.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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weightwatchers.com country & global rank

Assess the ranking of weightwatchers.com among other retailers within its primary country and worldwide.

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