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Jan 2026
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Home/Insights/Retailers/wetlubes.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for wetlubes.comwetlubes.com

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26.3K
Revenue
Jan 26
14.7K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$50-75
AOV
Jan 26
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Wetlubes.com is an online platform that offers a wide range of lubrication products. Their inventory consists of various types of personal lubricants designed for different preferences, needs, and sensitivities. The website provides comprehensive product information, allowing customers to make informed choices and discreetly purchase the lubricants they require.

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wetlubes.com Annual Revenue and Growth

wetlubes.com's annual sales on its online store amounted to $262.8K in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$262.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
wetlubes.com revenue by year

wetlubes.com's monthly revenueOVER TIME
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Over the past three months, wetlubes.com revenue has experienced growth of 31%, compared to the preceding three months.

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wetlubes.com revenue growth for last six months
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OVERVIEW
In January 2026, wetlubes.com generated $26,325 in online sales with a conversion rate of 3.00-3.50%, slightly below the industry average of 5.07%. Its average order value (AOV) ranged from $50 to $75, close to the low end of the sector's spectrum. The website attracted 14,703 sessions, outperforming the median of 11,152 sessions in the food and drink/beverages category but significantly lower than the leading site, totalwine.com, which recorded 10,579,770 sessions. Overall, wetlubes.com demonstrates a solid performance amidst competitive industry metrics.
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wetlubes.com competitors

In January 2026, wetlubes.com reported a revenue of $26,325 with 502 transactions and 14,703 sessions, boasting an average order value (AOV) between $50-75 and a conversion rate of 3.00-3.50%. In comparison, its competitors show significantly higher revenue numbers: target.com at $995,853,800, ebay.com at $3,000,588,649, cvs.com at $133,684,105, and amazon.com at $12,297,703,393. Despite wetlubes.com having a similar AOV to amazon.com at $50-75, its conversion rate of 3.00-3.50% falls below the rates of ebay.com at 5.00-5.50% and amazon.com at 7.00-7.50%. This indicates that while wetlubes.com may have a niche market with comparable AOV, it may need to focus on improving its conversion rate to compete more effectively with the higher revenue-generating competitors in the industry.

target.com screenshot
#1 target.com
995.9M
Revenue
201.2M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
ebay.com screenshot
#2 ebay.com
3B
Revenue
696.8M
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
cvs.com screenshot
#3 cvs.com
133.7M
Revenue
88.8M
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
amazon.com screenshot
#4 amazon.com
12.3B
Revenue
2.7B
Sessions
7.0-7.5%
Conv. rate
$50-75
AOV
wetlubes.com vs top market performers
wetlubes.com
top retailers
conversion rate vs average order value for wetlubes.com and its competitors
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Revenue share by device at wetlubes.com

In January large majority of sales on wetlubes.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In January large majority of sales on wetlubes.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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wetlubes.com channels

Identify top traffic channels that drive growth for wetlubes.comand discover how performance of traffic channels has changed over time.

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wetlubes.com Google Ads spend

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wetlubes.com devices

Review wetlubes.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wetlubes.com top markets

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wetlubes.com country & global rank

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