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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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7M
Revenue
Jul 26
2.6M
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Wilson.com is a website that offers a wide range of products for sports enthusiasts. They specialize in selling sporting goods and equipment, catering to various sports such as tennis, basketball, baseball, golf, football, and more. The site provides an extensive selection of high-quality gear, clothing, accessories, and training aids to accommodate different sporting needs.

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wilson.com Annual Revenue and Growth

wilson.com's annual sales on its online store amounted to $68.2M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$68.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
wilson.com revenue by year

wilson.com's monthly revenueOVER TIME
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Over the past three months, wilson.com revenue has experienced growth of 5.1%, compared to the preceding three months.

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wilson.com revenue growth for last six months
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OVERVIEW
wilson.com recorded 2.6 million sessions in July 2026, significantly exceeding a typical sports store's 28,500 sessions. The domain generated $7 million in online sales, while a typical sports store earns around $77,200 monthly. Its conversion rate of 1.50-2.00% is comfortably within the category's typical range of 0.64% to 3.02%. Additionally, wilson.com’s average order value (AOV) of $125-150 also falls within the typical range of $82 to $571 for the sports category.
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wilson.com competitors

In July 2026, tennis-warehouse.com leads the market with a revenue of $18.2 million from 89,500 transactions and 4.2 million sessions, significantly outperforming wilson.com, which ranks second with $7 million in revenue. wilson.com trails by $11.2 million in revenue and 41,000 transactions, garnering only 48,500 transactions from 2.6 million sessions. While both sites have a comparable average order value (AOV) range, wilson.com’s conversion rate of 1.50-2.00% is lower than tennis-warehouse.com's 2.00-2.50%. Other competitors like tennisexpress.com and tennis-point.com also show varying performance metrics, with tennis-point.com notably achieving a conversion rate of 4.50-5.00%, demonstrating the competitive landscape of online sports retail.

tennis-warehouse.com screenshot
#1 tennis-warehouse.com
18.2M
Revenue
4.2M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
tennisexpress.com screenshot
#2 tennisexpress.com
3.4M
Revenue
1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
tennis-point.com screenshot
#3 tennis-point.com
2.9M
Revenue
236.1K
Sessions
4.5-5.0%
Conv. rate
$250-275
AOV
anthem-sports.com screenshot
#4 anthem-sports.com
469.6K
Revenue
129K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
baseballbargains.com screenshot
#5 baseballbargains.com
29.5K
Revenue
18.9K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
wilson.com vs top market performers
wilson.com
top retailers
conversion rate vs average order value for wilson.com and its competitors
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Revenue share by device at wilson.com

In July large majority of sales on wilson.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on wilson.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries wilson.com operates in

wilson.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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wilson.com channels

Identify top traffic channels that drive growth for wilson.comand discover how performance of traffic channels has changed over time.

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wilson.com Google Ads spend

Evaluate wilson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wilson.com devices

Review wilson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wilson.com top markets

Explore wilson.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wilson.com country & global rank

Assess the ranking of wilson.com among other retailers within its primary country and worldwide.

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