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Jun 2026
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TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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6.8M
Revenue
Jun 26
2.6M
Sessions
Jun 26
1.5-2.0%
Conv. rate
Jun 26
$125-150
AOV
Jun 26
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Wilson.com is a website that offers a wide range of products for sports enthusiasts. They specialize in selling sporting goods and equipment, catering to various sports such as tennis, basketball, baseball, golf, football, and more. The site provides an extensive selection of high-quality gear, clothing, accessories, and training aids to accommodate different sporting needs.

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wilson.com Annual Revenue and Growth

wilson.com's annual sales on its online store amounted to $68.2M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$68.2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
wilson.com revenue by year

wilson.com's monthly revenueOVER TIME
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Over the past three months, wilson.com revenue has experienced growth of 11%, compared to the preceding three months.

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wilson.com revenue growth for last six months
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OVERVIEW
In June 2026, wilson.com generated $6,833,297 in online sales with a conversion rate between 1.50-2.00%, falling short of the sports industry's high rate of 3.1%. Their average order value (AOV) ranged from $125 to $150, below the high of $569. With 2,606,119 sessions, wilson.com experienced significantly fewer visits compared to the leading store, dickssportinggoods.com, which had 60,839,512 sessions. Overall, while wilson.com performs well, it remains below the industry averages in both revenue and user engagement, highlighting opportunities for growth within the competitive sports retail market.
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wilson.com competitors

In June 2026, wilson.com reported revenues of $6,833,297 with 48,445 transactions from 2,606,119 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. In contrast, tennis-warehouse.com outperformed with $15,452,925 in revenue, 82,158 transactions, and a higher AOV of $175-200, achieving a conversion rate of 2.00-2.50%. tennisexpress.com, while lower in revenue at $3,680,367, had a comparable conversion rate of 2.00-2.50%, albeit with a lower AOV of $150-175. tennis-point.com stood out with the highest conversion rate at 5.50-6.00%, but generated $4,628,136 in revenue and had the highest AOV of $250-275. Competitor anthem-sports.com generated $362,434, showing a much lower performance, while baseballbargains.com barely reached $30,134, underscoring wilson.com’s solid market position despite not leading the pack.

tennis-warehouse.com screenshot
#1 tennis-warehouse.com
15.5M
Revenue
3.6M
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
tennisexpress.com screenshot
#2 tennisexpress.com
3.7M
Revenue
1M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
tennis-point.com screenshot
#3 tennis-point.com
4.6M
Revenue
304K
Sessions
5.5-6.0%
Conv. rate
$250-275
AOV
anthem-sports.com screenshot
#4 anthem-sports.com
362.4K
Revenue
104.8K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
baseballbargains.com screenshot
#5 baseballbargains.com
30.1K
Revenue
18.9K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
wilson.com vs top market performers
wilson.com
top retailers
conversion rate vs average order value for wilson.com and its competitors
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Revenue share by device at wilson.com

In June large majority of sales on wilson.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on wilson.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries wilson.com operates in

wilson.com is tracked across 6 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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wilson.com channels

Identify top traffic channels that drive growth for wilson.comand discover how performance of traffic channels has changed over time.

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wilson.com Google Ads spend

Evaluate wilson.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wilson.com devices

Review wilson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wilson.com top markets

Explore wilson.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wilson.com country & global rank

Assess the ranking of wilson.com among other retailers within its primary country and worldwide.

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