wmf.com
WMF.com is a website that offers comprehensive information about WMF, a brand known for producing high-quality kitchenware and household products. Users can browse through a variety of items including cookware, cutlery, kitchen gadgets, and appliances. The site provides detailed product descriptions, images, and customer reviews, aiming to assist prospective buyers in making informed decisions.
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wmf.com Annual Revenue and Growth
wmf.com's annual sales on its online store amounted to $25.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.
wmf.com's monthly revenueOVER TIME
Over the past three months, wmf.com revenue has experienced decline of 3.9%, compared to the preceding three months.
wmf.com competitors
wmf.com significantly outperforms its competitors, with a revenue of $1.8 million, while tischwelt.de trails behind at $455,000. In August 2026, wmf.com achieved 13,800 transactions, far exceeding tischwelt.de's 4,000. The traffic is also remarkably higher for wmf.com, which recorded 736,000 sessions compared to tischwelt.de's 120,000 sessions. Although wmf.com has an average order value (AOV) range of $125-150, competitors like schaffrath.com boast a higher AOV of $300-325. However, wmf.com leads in conversion rates as well, ranging from 1.50-2.00%, while both kochform.de and schaffrath.com trail with rates below 1.00%. Overall, wmf.com not only maintains the highest revenue, transactions, and sessions but also showcases strong performance against its competitors in these key metrics, making it a standout in the market.
Revenue share by device at wmf.com
In August large majority of sales on wmf.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wmf.com channels
Identify top traffic channels that drive growth for wmf.comand discover how performance of traffic channels has changed over time.
wmf.com Google Ads spend
Evaluate wmf.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
wmf.com devices
Review wmf.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
