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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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559.2K
Revenue
Oct 25
146.6K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$400-500
AOV
Oct 25
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Yakima.com is an online platform that offers a wide range of products related to outdoor adventure and travel. They sell various racks, carriers, and accessories for vehicles, including roof racks, bike mounts, cargo boxes, kayaks, and snow gear. The website also provides valuable information about outdoor transportation solutions.

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yakima.com Annual Revenue and Growth

yakima.com's annual sales on its online store amounted to $18.4M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$18.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
yakima.com revenue by year

yakima.com's monthly revenueOVER TIME
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Over the past three months, yakima.com revenue has experienced decline of 42%, compared to the preceding three months.

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yakima.com revenue decline for last six months
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OVERVIEW
In October 2025, yakima.com reported online sales revenue of $559,184, significantly surpassing the automotive industry median of $191,308, while its conversion rate ranged between 0.50-1.00%, below the high benchmark of 3.05%. The average order value (AOV) stood at $400-425, below the industry high of $868, with total sessions reaching 146,600, exceeding the median of 44,540 but far from the leading competitor autozone.com's 36,130,752 sessions. This performance illustrates yakima.com's strong revenue generation and user engagement, albeit with opportunities to enhance conversion and AOV metrics within the competitive automotive landscape.
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yakima.com competitors

In October 2025, yakima.com reported a revenue of $559,184 from 1,371 transactions with 146,600 sessions, resulting in an average order value (AOV) of $400-425 and a conversion rate of 0.50-1.00%. In comparison, its competitors show varying performance metrics. rerack.com generated $194,072 in revenue from 583 transactions with 29,363 sessions, boasting a higher conversion rate of 1.50-2.00%. rackwarehouse.com had $295,225 in revenue from 664 transactions with 54,599 sessions, with a slightly higher AOV of $425-450 and a conversion rate of 1.00-1.50%. rackattack.com brought in $279,059 from 568 transactions with 135,455 sessions, with a higher AOV of $475-500 but a lower conversion rate of 0.00-0.50%. thule.com outperformed with a revenue of $8,739,162 from 28,751 transactions with 2,089,963 sessions, although it had a lower AOV of $300-325 and a comparable conversion rate of 1.00-1.50%. nrs.com also performed well, with $1,011,404 in revenue from 3,992 transactions with 173,523 sessions, showcasing the highest conversion rate of 2.00-2.50% but a lower AOV of $250-275.

rerack.com screenshot
#1 rerack.com
194.1K
Revenue
29.4K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
rackwarehouse.com screenshot
#2 rackwarehouse.com
295.2K
Revenue
54.6K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
rackattack.com screenshot
#3 rackattack.com
279.1K
Revenue
135.5K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
thule.com screenshot
#4 thule.com
8.7M
Revenue
2.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
nrs.com screenshot
#5 nrs.com
1M
Revenue
173.5K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
yakima.com vs top market performers
yakima.com
top retailers
conversion rate vs average order value for yakima.com and its competitors
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Revenue share by device at yakima.com

In October large majority of sales on yakima.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on yakima.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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yakima.com channels

Identify top traffic channels that drive growth for yakima.comand discover how performance of traffic channels has changed over time.

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yakima.com Google Ads spend

Evaluate yakima.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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yakima.com devices

Review yakima.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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yakima.com top markets

Explore yakima.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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yakima.com country & global rank

Assess the ranking of yakima.com among other retailers within its primary country and worldwide.

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