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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for zalando.itzalando.it

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30.2M
Revenue
Jan 26
17.6M
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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Zalando.it is an online retail platform that offers a wide range of clothing, footwear, and accessories for both men and women. Their inventory includes products from various brands and caters to different styles and preferences. The website allows customers to browse and purchase fashion items conveniently from the comfort of their homes.

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zalando.it Annual Revenue and Growth

zalando.it's annual sales on its online store amounted to $296.6M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$296.6M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
zalando.it revenue by year

zalando.it's monthly revenueOVER TIME
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Over the past three months, zalando.it revenue has experienced growth of 38%, compared to the preceding three months.

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zalando.it revenue growth for last six months
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OVERVIEW
In January 2026, zalando.it generated $30,218,998 in online sales, significantly outperforming the FASHION AND APPAREL median of $91,806, though still far behind industry leader shein.com’s $809,875,018. With a conversion rate of 2.00-2.50%, zalando.it is slightly below the high benchmark of 3.1%, yet above the low of 0.69%. Its average order value (AOV) ranges from $75-100, closely aligning with the sector's lower threshold of $76, while sessions totaled 17,647,610, starkly contrasting with shein.com’s dominance at 279,580,739 and the median of 38,909 in the lifestyle sector.
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zalando.it competitors

zalando.it, with a revenue of $30,218,998 from 384,157 transactions and 17,647,610 sessions in January 2026, falls behind its competitors in terms of revenue. yoox.com outperformed zalando.it with a revenue of $47,088,800, but had fewer transactions and sessions. asos.com generated the highest revenue at $121,373,839 with 836,627 transactions and 58,321,788 sessions. However, farfetch.com, hm.com, and nike.com also surpassed zalando.it in revenue, transactions, and sessions. zalando.it has a competitive Average Order Value (AOV) ranging from $75-100 and a conversion rate of 2.00-2.50%, which is on par with the top performers. Overall, zalando.it lags behind its competitors in revenue but maintains a strong AOV and conversion rate, indicating room for growth in transaction volume and session numbers.

yoox.com screenshot
#1 yoox.com
47.1M
Revenue
10.8M
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
asos.com screenshot
#2 asos.com
121.4M
Revenue
58.3M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
farfetch.com screenshot
#3 farfetch.com
91M
Revenue
27M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
hm.com screenshot
#4 hm.com
134M
Revenue
103.9M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
nike.com screenshot
#5 nike.com
275.8M
Revenue
114M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
zalando.it vs top market performers
zalando.it
top retailers
conversion rate vs average order value for zalando.it and its competitors
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Revenue share by device at zalando.it

In January large majority of sales on zalando.it, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on zalando.it, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zalando.it channels

Identify top traffic channels that drive growth for zalando.itand discover how performance of traffic channels has changed over time.

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zalando.it Google Ads spend

Evaluate zalando.it's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.it devices

Review zalando.it's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.it top markets

Explore zalando.it's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.it country & global rank

Assess the ranking of zalando.it among other retailers within its primary country and worldwide.

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