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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for zalando.itzalando.it

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20.8M
Revenue
Aug 25
13.8M
Sessions
Aug 25
2.0-2.5%
Conv. rate
Aug 25
$75-100
AOV
Aug 25
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Zalando.it is an online retail platform that offers a wide range of clothing, footwear, and accessories for both men and women. Their inventory includes products from various brands and caters to different styles and preferences. The website allows customers to browse and purchase fashion items conveniently from the comfort of their homes.

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zalando.it Annual Revenue and Growth

zalando.it's annual sales on its online store amounted to $287.9M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$287.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
zalando.it revenue by year

zalando.it's monthly revenueOVER TIME
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Over the past three months, zalando.it revenue has experienced growth of 9.1%, compared to the preceding three months.

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zalando.it revenue growth for last six months
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OVERVIEW
In August 2025, zalando.it, in the FASHION AND APPAREL industry, had online sales revenue of $20,845,577 with a conversion rate of 2.00-2.50% and an AOV of $75-100. The store had 13,766,865 sessions, compared to the highest sessions of 323,426,413 from shein.com. The median revenue in the industry is $77,469, the highest revenue is $865,065,186, the highest conversion rate is 3.01%, the lowest conversion rate is 0.62%, the highest AOV is $393, and the lowest AOV is $75, with a median of 36,717 sessions.
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zalando.it competitors

In August 2025, zalando.it reported a revenue of €20,845,577 from 276,517 transactions and 13,766,865 sessions, with an Average Order Value (AOV) of €75-100 and a conversion rate of 2.00-2.50%. Comparing these metrics to its competitors, yoox.com generated €40,171,849 revenue from 135,197 transactions and 9,120,338 sessions, with an AOV of €275-300 and a conversion rate of 1.00-1.50%. asos.com achieved €110,785,627 revenue from 771,922 transactions and 56,051,942 sessions, with an AOV of €125-150 and a conversion rate of 1.00-1.50%. farfetch.com had a revenue of €85,983,690 from 266,116 transactions and 24,722,482 sessions, with an AOV of €300-325 and a conversion rate of 1.00-1.50%. hm.com reported €154,323,481 revenue from 2,017,248 transactions and 90,136,731 sessions, with an AOV of €75-100 and a conversion rate matching zalando.it at 2.00-2.50%. Lastly, nike.com outperformed all competitors with €294,786,529 revenue from 2,327,924 transactions and 113,396,706 sessions, having an AOV of €125-150 and a conversion rate matching zalando.it at 2.00-2.50%.

yoox.com screenshot
#1 yoox.com
40.2M
Revenue
9.1M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
asos.com screenshot
#2 asos.com
110.8M
Revenue
56.1M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
farfetch.com screenshot
#3 farfetch.com
86M
Revenue
24.7M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
hm.com screenshot
#4 hm.com
154.3M
Revenue
90.1M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
nike.com screenshot
#5 nike.com
294.8M
Revenue
113.4M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
zalando.it vs top market performers
zalando.it
top retailers
conversion rate vs average order value for zalando.it and its competitors
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Revenue share by device at zalando.it

In August large majority of sales on zalando.it, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on zalando.it, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zalando.it channels

Identify top traffic channels that drive growth for zalando.itand discover how performance of traffic channels has changed over time.

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zalando.it Google Ads spend

Evaluate zalando.it's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.it devices

Review zalando.it's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.it top markets

Explore zalando.it's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.it country & global rank

Assess the ranking of zalando.it among other retailers within its primary country and worldwide.

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