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Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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24.4M
Revenue
11.7M
Sessions
2.5-3.0%
Conversion rate
$75-100
Average order value
Online only revenue for zalando.it, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Zalando.it is an online retail platform that offers a wide range of clothing, footwear, and accessories for both men and women. Their inventory includes products from various brands and caters to different styles and preferences. The website allows customers to browse and purchase fashion items conveniently from the comfort of their homes.

zalando.it’s revenueOVER TIME
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Over the past three months, zalando.it revenue has experienced decline of 7.9%, compared to the preceding three months.

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zalando.it revenue decline for last six months
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OVERVIEW
In September 2024, zalando.it, in the FASHION AND APPAREL industry, had a revenue of $24,357,255, conversion rate of 2.50-3.00%, and an average order value (AOV) of $75-100. With 11,685,445 sessions, it falls below the industry median for revenue and sessions. The highest revenue in the industry was $621,844,493 from shein.com, with a conversion rate of 3.32% and AOV of $399. On the other hand, the lowest conversion rate was 0.81% and lowest AOV was $79. zalando.it seems to have room for improvement in increasing both revenue and session numbers to reach industry benchmarks.
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zalando.it competitors

When comparing zalando.it to its competitors in September 2024, several key metrics stand out. asos.com leads in revenue with 112,323,374, followed by nike.com with 290,547,677. In terms of transactions, hm.com leads with 2,950,602, while nike.com has the highest number of sessions at 117,019,384. farfetch.com boasts the highest average order value (AOV) range of 325-350, while asos.com has the highest conversion rate range of 1.00-1.50. zalando.it falls behind in revenue, transactions, and sessions compared to its competitors but is on par with hm.com in terms of conversion rate. Overall, zalando.it may need to focus on increasing its revenue and sessions to better compete with the top performers in the market.

#1 yoox.com
42.7M
Revenue
10.9M
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
#2 asos.com
112.3M
Revenue
52.6M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#3 farfetch.com
89.6M
Revenue
21.3M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
#4 hm.com
201.3M
Revenue
101.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#5 nike.com
290.5M
Revenue
117M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
zalando.it vs top market performers
zalando.it
top retailers
conversion rate vs average order value for zalando.it and its competitors
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zalando.it brandsby revenue

zalando.it categoriesby revenue

1
Apparel & Accessories
2
Shoes
3
Health & Beauty
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brands overtime comparison

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zalando.it channels

Identify top traffic channels that drive growth for zalando.itand discover how performance of traffic channels has changed over time.

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zalando.it Google Ads spend

Evaluate zalando.it's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.it devices

Review zalando.it's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.it top markets

Explore zalando.it's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.it country & global rank

Assess the ranking of zalando.it among other retailers within its primary country and worldwide.

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