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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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54M
Revenue
Dec 25
5M
Sessions
Dec 25
5.5-6.0%
Conv. rate
Dec 25
$175-200
AOV
Dec 25
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Zalando.ch is an e-commerce website that offers a wide range of products, including clothing, footwear, and accessories for men, women, and children. They provide a diverse selection from various brands, allowing customers to shop for trendy fashion items conveniently from the comfort of their homes.

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zalando.ch Annual Revenue and Growth

zalando.ch's annual sales on its online store amounted to $501.7M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$501.7M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
zalando.ch revenue by year

zalando.ch's monthly revenueOVER TIME
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Over the past three months, zalando.ch revenue has experienced growth of 11%, compared to the preceding three months.

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zalando.ch revenue growth for last six months
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OVERVIEW
In December 2025, zalando.ch generated $53,979,953 in online sales, significantly below the FASHION AND APPAREL median of $92,600, with a conversion rate between 5.50-6.00%, well above the category average of 3.17%. The average order value (AOV) ranged from $175-200, also below the high of $389 in the industry. Zalando's site attracted 5,012,546 sessions, dwarfed by shein.com’s impressive 304,519,814 sessions, while the median sessions for the sector stood at 39,789, reflecting its competitive position within the lifestyle and fashion landscape.
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zalando.ch competitors

In December 2025, zalando.ch outperformed its competitors in terms of revenue with $53,979,953. However, when it comes to the number of transactions, zalando.ch had 288,406 transactions, which is lower compared to otto.de with 1,837,179 transactions. In terms of sessions, zalando.ch had 5,012,546 sessions, while hm.com had the highest number of sessions with 115,623,082. The average order value (AOV) for zalando.ch ranged from $175-$200, which was similar to breuninger.com and ochsnersport.ch. Additionally, zalando.ch had a conversion rate of 5.50-6.00%, which was higher compared to all its competitors, indicating a more efficient conversion of sessions into transactions. Overall, zalando.ch demonstrated strong performance in revenue and conversion rate when compared to its competitors in December 2025.

breuninger.com screenshot
#1 breuninger.com
38.3M
Revenue
10.8M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
otto.de screenshot
#2 otto.de
274.4M
Revenue
55.2M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
hm.com screenshot
#3 hm.com
161.8M
Revenue
115.6M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
ochsnersport.ch screenshot
#4 ochsnersport.ch
4.4M
Revenue
1.1M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
farfetch.com screenshot
#5 farfetch.com
107.1M
Revenue
28.5M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
zalando.ch vs top market performers
zalando.ch
top retailers
conversion rate vs average order value for zalando.ch and its competitors
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Revenue share by device at zalando.ch

In December large majority of sales on zalando.ch, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on zalando.ch, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zalando.ch channels

Identify top traffic channels that drive growth for zalando.chand discover how performance of traffic channels has changed over time.

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zalando.ch Google Ads spend

Evaluate zalando.ch's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.ch devices

Review zalando.ch's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.ch top markets

Explore zalando.ch's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.ch country & global rank

Assess the ranking of zalando.ch among other retailers within its primary country and worldwide.

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