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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for zalando.chzalando.ch

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49.4M
Revenue
Jan 26
4.7M
Sessions
Jan 26
5.5-6.0%
Conv. rate
Jan 26
$175-200
AOV
Jan 26
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Zalando.ch is an e-commerce website that offers a wide range of products, including clothing, footwear, and accessories for men, women, and children. They provide a diverse selection from various brands, allowing customers to shop for trendy fashion items conveniently from the comfort of their homes.

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zalando.ch Annual Revenue and Growth

zalando.ch's annual sales on its online store amounted to $605.2M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$605.2M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
zalando.ch revenue by year

zalando.ch's monthly revenueOVER TIME
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Over the past three months, zalando.ch revenue has experienced growth of 8%, compared to the preceding three months.

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zalando.ch revenue growth for last six months
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OVERVIEW
In January 2026, zalando.ch, a key player in the FASHION AND APPAREL sector, generated online sales revenue of $49,354,947, significantly below the industry's median of $91,806, while shein.com leads with $809,875,018. With a strong conversion rate of 5.50-6.00%, it surpasses the sector's high of 3.1% and is well above the low of 0.69%. Zalando's average order value (AOV) ranges from $175-200, lower than the high of $390 but above the low of $76. The site recorded 4,735,982 sessions, starkly contrasted by shein.com's 279,580,739 and the industry median of 38,909.
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zalando.ch competitors

In January 2026, zalando.ch generated a revenue of $49,354,947 from 269,031 transactions and 4,735,982 sessions, with an average order value (AOV) ranging between $175-200 and a conversion rate of 5.50-6.00%. When compared to its competitors, breuninger.com had a revenue of $37,152,070 from 200,903 transactions and 10,461,686 sessions, with a lower conversion rate of 1.50-2.00%. otto.de outperformed all with a revenue of $271,308,020 from 1,784,348 transactions and 52,901,077 sessions, but had a slightly lower conversion rate of 3.00-3.50%. hm.com had a revenue of $133,995,744 from 2,075,362 transactions and 103,893,409 sessions, with a similar conversion rate to breuninger.com. In terms of average order value, zalando.ch was comparable to breuninger.com and ochsnersport.ch, but farfetch.com had a higher AOV of $300-325.

breuninger.com screenshot
#1 breuninger.com
37.2M
Revenue
10.5M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
otto.de screenshot
#2 otto.de
271.3M
Revenue
52.9M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
hm.com screenshot
#3 hm.com
134M
Revenue
103.9M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
ochsnersport.ch screenshot
#4 ochsnersport.ch
5.3M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
farfetch.com screenshot
#5 farfetch.com
91M
Revenue
27M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
zalando.ch vs top market performers
zalando.ch
top retailers
conversion rate vs average order value for zalando.ch and its competitors
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Revenue share by device at zalando.ch

In January large majority of sales on zalando.ch, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on zalando.ch, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zalando.ch channels

Identify top traffic channels that drive growth for zalando.chand discover how performance of traffic channels has changed over time.

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zalando.ch Google Ads spend

Evaluate zalando.ch's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.ch devices

Review zalando.ch's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.ch top markets

Explore zalando.ch's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.ch country & global rank

Assess the ranking of zalando.ch among other retailers within its primary country and worldwide.

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