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Sep 2024
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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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37.6M
Revenue
14.9M
Sessions
2.5-3.0%
Conversion rate
$75-100
Average order value
Online only revenue for zalando.pl, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Zalando.pl is an e-commerce platform based in Poland. It offers a wide range of products including clothing, footwear, accessories, and beauty products for men, women, and children. The website aims to provide an extensive selection of fashion items and trendy styles to its customers, creating an enjoyable online shopping experience.

zalando.pl’s revenueOVER TIME
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Over the past three months, zalando.pl revenue has experienced growth of 4.1%, compared to the preceding three months.

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zalando.pl revenue growth for last six months
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OVERVIEW
In September 2024, zalando.pl in the FASHION AND APPAREL industry had online sales revenue of $37,647,467, with a conversion rate of 2.50-3.00% and an AOV of $75-100. The store had 14,869,099 sessions. The highest revenue in the category was from shein.com at $621,844,493, with a conversion rate of 3.32% and AOV of $399. The highest number of sessions was 175,831,303, while the median revenue, conversion rate, AOV, and sessions were $94,472, 3.32%, $399, and 36,862 respectively in the FASHION AND APPAREL industry.
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zalando.pl competitors

zalando.pl, with a revenue of 37,647,467 and 402,444 transactions from 14,869,099 sessions, has a competitive average order value (AOV) of 75-100 and a conversion rate of 2.50-3.00. In comparison, asos.com leads in revenue with 112,323,374, 789,570 transactions, and 52,643,487 sessions, boasting a higher AOV of 125-150 but a lower conversion rate of 1.00-1.50. nike.com dominates with 290,547,677 revenue, 2,340,194 transactions, and 117,019,384 sessions, offering an AOV of 100-125 and a conversion rate of 1.50-2.00. H&m.com follows closely behind zalando.pl with 201,327,601 revenue, 2,950,602 transactions, and 101,294,503 sessions, presenting a lower AOV of 50-75 but a similar conversion rate of 2.50-3.00. zara.com matches zalando.pl in revenue at 171,653,690, 2,197,674 transactions, and 84,728,951 sessions, with an AOV and conversion rate identical to zalando.pl. Lastly, renee.pl trails behind with 3,621,970 revenue, 53,301 transactions, and 2,861,856 sessions, displaying a lower AOV of 50-75 and a conversion rate of 1.50-2.00.

#1 asos.com
112.3M
Revenue
52.6M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#2 hm.com
201.3M
Revenue
101.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
#3 nike.com
290.5M
Revenue
117M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 zara.com
171.7M
Revenue
84.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#5 renee.pl
3.6M
Revenue
2.9M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
zalando.pl vs top market performers
zalando.pl
top retailers
conversion rate vs average order value for zalando.pl and its competitors
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zalando.pl brandsby revenue

zalando.pl categoriesby revenue

1
Apparel & Accessories
2
Shoes
3
Coats & Jackets
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brands overtime comparison

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zalando.pl channels

Identify top traffic channels that drive growth for zalando.pland discover how performance of traffic channels has changed over time.

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zalando.pl Google Ads spend

Evaluate zalando.pl's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.pl devices

Review zalando.pl's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.pl top markets

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zalando.pl country & global rank

Assess the ranking of zalando.pl among other retailers within its primary country and worldwide.

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