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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for zalando.plzalando.pl

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40.4M
Revenue
15.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
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Zalando.pl is an e-commerce platform based in Poland. It offers a wide range of products including clothing, footwear, accessories, and beauty products for men, women, and children. The website aims to provide an extensive selection of fashion items and trendy styles to its customers, creating an enjoyable online shopping experience.

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zalando.pl's revenueOVER TIME
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Over the past three months, zalando.pl revenue has experienced growth of 9.3%, compared to the preceding three months.

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zalando.pl revenue growth for last six months
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OVERVIEW
In July 2025, zalando.pl in the FASHION AND APPAREL industry had a revenue of $40,437,711, conversion rate of 2.50-3.00%, AOV of $75-100, and 15,373,725 sessions. The median revenue for this industry is $82,875, with shein.com leading with $817,680,251 in revenue. The highest conversion rate is 2.96%, AOV is $402, and sessions are at 294,721,604 from shein.com, while the lowest conversion rate is 0.62%, AOV is $82, and median sessions are 36,317. Overall, zalando.pl performs moderately well in terms of revenue, conversion rate, AOV, and sessions compared to other players in the industry.
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zalando.pl competitors

In July 2025, zalando.pl recorded a revenue of 40,437,711 with 429,348 transactions and 15,373,725 sessions, boasting an average order value (AOV) of 75-100 and a conversion rate of 2.50-3.00. Compared to its competitors, zalando.pl falls behind in terms of revenue and transactions. asos.com leads with revenue of 88,730,078 and 591,249 transactions from 58,805,240 sessions, with a higher AOV of 150-175 but a lower conversion rate of 1.00-1.50. H&m.com also outperforms zalando.pl with a revenue of 175,814,682 and 2,131,782 transactions, despite having a similar AOV and conversion rate. nike.com and zara.com both surpass zalando.pl in revenue and transactions as well. However, when compared to smaller competitor renee.pl, zalando.pl stands out with significantly higher revenue, transactions, sessions, AOV, and conversion rate.

asos.com screenshot
#1 asos.com
88.7M
Revenue
58.8M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
hm.com screenshot
#2 hm.com
175.8M
Revenue
95.3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
nike.com screenshot
#3 nike.com
306.6M
Revenue
114.5M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
zara.com screenshot
#4 zara.com
160.1M
Revenue
94.5M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
renee.pl screenshot
#5 renee.pl
3.9M
Revenue
2.8M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
zalando.pl vs top market performers
zalando.pl
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conversion rate vs average order value for zalando.pl and its competitors
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Revenue share by device at zalando.pl

In July large majority of sales on zalando.pl, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on zalando.pl, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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zalando.pl channels

Identify top traffic channels that drive growth for zalando.pland discover how performance of traffic channels has changed over time.

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zalando.pl Google Ads spend

Evaluate zalando.pl's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.pl devices

Review zalando.pl's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.pl top markets

Explore zalando.pl's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.pl country & global rank

Assess the ranking of zalando.pl among other retailers within its primary country and worldwide.

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