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Oct 2025
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Home/Insights/Retailers/deichmann.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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9.4M
Revenue
Oct 25
8.2M
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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Deichmann.com is an online retail platform offering a wide range of footwear for men, women, and children. The website features various categories such as sneakers, boots, sandals, and sports shoes, catering to diverse styles and preferences. It provides customers with a convenient way to browse and purchase shoes from the comfort of their homes.

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deichmann.com Annual Revenue and Growth

deichmann.com's annual sales on its online store amounted to $136.6M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$136.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
deichmann.com revenue by year

deichmann.com's monthly revenueOVER TIME
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Over the past three months, deichmann.com revenue has experienced growth of 6.1%, compared to the preceding three months.

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deichmann.com revenue growth for last six months
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OVERVIEW
In October 2025, deichmann.com, a player in the FASHION AND APPAREL industry, achieved online sales revenue of $9,407,868, significantly above the median of $80,524, yet far behind the leader shein.com at $977,396,912; its conversion rate ranged from 2.50-3.00%, just below the high of 3.36% in the industry, while its average order value (AOV) stood between $25-50, considerably lower than the high of $378; with sessions reaching 8,197,036, deichmann.com outperformed the median of 33,163 but remained well behind shein.com's impressive 321,650,758 sessions.
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deichmann.com competitors

When comparing deichmann.com to its competitors in October 2025, it is evident that deichmann.com falls behind in terms of revenue and transactions. deichmann.com generated a revenue of 9,407,868 with 228,275 transactions, while its competitor goertz.de outperformed with a revenue of 10,901 and 63 transactions. However, deichmann.com excelled in sessions with 8,197,036 compared to goertz.de's 2,405 sessions. In terms of average order value (AOV), deichmann.com falls within the range of 25-50, whereas competitors like goertz.de and aboutyou.de have AOVs ranging from 150-175. deichmann.com's conversion rate of 2.50-3.00% is comparable to that of its competitors. Overall, deichmann.com may need to focus on increasing its revenue and transactions to better compete with its rivals in the online shoe retail market.

goertz.de screenshot
#1 goertz.de
10.9K
Revenue
2.4K
Sessions
2.5-3.0%
Conv. rate
$150-175
AOV
schuhe.de screenshot
#2 schuhe.de
1.2M
Revenue
484.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
schuhe24.de screenshot
#3 schuhe24.de
121.5K
Revenue
71.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
aboutyou.de screenshot
#4 aboutyou.de
43.8M
Revenue
11.5M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
zalando.de screenshot
#5 zalando.de
126.3M
Revenue
32.9M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
deichmann.com vs top market performers
deichmann.com
top retailers
conversion rate vs average order value for deichmann.com and its competitors
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Revenue share by device at deichmann.com

In October large majority of sales on deichmann.com, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.

In October large majority of sales on deichmann.com, 71% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 29% of sales coming from desktop devices.
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deichmann.com channels

Identify top traffic channels that drive growth for deichmann.comand discover how performance of traffic channels has changed over time.

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deichmann.com Google Ads spend

Evaluate deichmann.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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deichmann.com devices

Review deichmann.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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deichmann.com top markets

Explore deichmann.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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deichmann.com country & global rank

Assess the ranking of deichmann.com among other retailers within its primary country and worldwide.

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