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Aug 2025

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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

177milkstreet.com

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1.8M

Revenue

Aug 25

686.3K

Sessions

Aug 25

2.0-2.5%

Conv. rate

Aug 25

$100-125

AOV

Aug 25

Main country of store: UNITED STATES
Website category: FOOD AND DRINK

Christopher Kimball’s Milk Street offers a TV show, podcast, cookbooks and school that will change the way you cook with easy recipes from around the world.

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177milkstreet.com's monthly revenueOVER TIME
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Over the past three months, 177milkstreet.com revenue has experienced decline of 28%, compared to the preceding three months.

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177milkstreet.com revenue decline for last six months

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OVERVIEW

In August 2025, 177milkstreet.com, a FOOD AND DRINK website, had online sales revenue of $1,808,414 compared to a median of $57,352 in the category. The conversion rate was 2.00-2.50%, with a high of 3.95% and a low of 0.57%. The average order value (AOV) was $100-125, with a high of $210 and a low of $47. The website had 686,320 sessions, below the highest of 1,012,181 from lafourche.fr, but well above the median of 34,054 in the category.

177milkstreet.com competitors

In August 2025, 177milkstreet.com reported a revenue of $1,808,414 from 15,209 transactions and 686,320 sessions, with an Average Order Value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. In comparison, davissquared.com generated $2,274 in revenue from 25 transactions and 976 sessions, with an AOV of $75-100 and a conversion rate of 2.50-3.00%. blueapron.com outperformed both with a revenue of $4,225,853 from 38,934 transactions and 1,215,952 sessions, boasting an AOV of $100-125 and a conversion rate of 3.00-3.50%. brodandtaylor.com, giadzy.com, and masienda.com also had varying performance metrics, with revenue ranging from $162,290 to $262,840, transactions from 751 to 2,340, sessions from 95,530 to 242,193, AOV from $100-225, and conversion rates from 0.50-1.50%.

#1 davissquared.com

2.3K

Revenue

975.6

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

#2 blueapron.com

4.2M

Revenue

1.2M

Sessions

3.0-3.5%

Conv. rate

$100-125

AOV

#3 brodandtaylor.com

162.3K

Revenue

95.5K

Sessions

0.5-1.0%

Conv. rate

$200-225

AOV

#4 giadzy.com

262.8K

Revenue

242.2K

Sessions

0.5-1.0%

Conv. rate

$100-125

AOV

#5 masienda.com

229.9K

Revenue

141.2K

Sessions

1.0-1.5%

Conv. rate

$100-125

AOV

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TOP MARKET PERFORMERSby revenue

177milkstreet.com vs top market performers

177milkstreet.com

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Revenue share by device at 177milkstreet.com

In August large majority of sales on 177milkstreet.com, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

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177milkstreet.com channels

Identify top traffic channels that drive growth for 177milkstreet.comand discover how performance of traffic channels has changed over time.

177milkstreet.com Google Ads spend

Evaluate 177milkstreet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

177milkstreet.com devices

Review 177milkstreet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

177milkstreet.com top markets

Explore 177milkstreet.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.