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Dec 2025
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Home/Insights/Retailers/artistguitars.com.au
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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307K
Revenue
Dec 25
187.2K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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  • Main country of store: AUSTRALIA
  • Website category: MUSIC

The website artistguitars.com.au is an online platform that sells a wide variety of guitars, ranging from electric to acoustic. Additionally, they offer various guitar accessories, such as straps, strings, and tuners. They focus on providing customers with affordable options without compromising on quality.

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artistguitars.com.au Annual Revenue and Growth

artistguitars.com.au's annual sales on its online store amounted to $3.7M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$3.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
artistguitars.com.au revenue by year

artistguitars.com.au's monthly revenueOVER TIME
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Over the past three months, artistguitars.com.au revenue has experienced growth of 50%, compared to the preceding three months.

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artistguitars.com.au revenue growth for last six months
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OVERVIEW
In December 2025, artistguitars.com.au generated $307,014 in online sales, significantly outperforming the industry median of $60,316, with a conversion rate of 1.00-1.50%, below the high benchmark of 3.49%. The average order value (AOV) ranged from $150 to $175, far below the top-tier AOV of $704. The site recorded 187,223 sessions, markedly lower than the leading platform, reverb.com, which had 16,862,935 sessions, while the median in the MUSIC sector was 16,689 sessions. Overall, the performance metrics indicate a strong revenue position but suggest potential for growth in conversion and AOV.
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artistguitars.com.au competitors

In December 2025, artistguitars.com.au generated $307,014 in revenue from 2,000 transactions and 187,223 sessions, with an average order value (AOV) ranging from $150 to $175 and a conversion rate of 1.00% to 1.50%. Comparing this data to its competitors, pmtonline.co.uk had revenue of $126,612 from 378 transactions and 46,680 sessions, with a higher AOV of $325 to $350 but a lower conversion rate of 0.50% to 1.00%. On the other hand, musiciansfriend.com outperformed both with a significant revenue of $8,948,559 from 55,519 transactions and 2,977,988 sessions, similar AOV of $150 to $175, but a higher conversion rate of 1.50% to 2.00%. Despite being smaller in revenue compared to musiciansfriend.com, artistguitars.com.au shows solid performance in terms of conversion rate and AOV when compared to pmtonline.co.uk.

pmtonline.co.uk screenshot
#1 pmtonline.co.uk
126.6K
Revenue
46.7K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
musiciansfriend.com screenshot
#2 musiciansfriend.com
8.9M
Revenue
3M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
artistguitars.com.au vs top market performers
artistguitars.com.au
top retailers
conversion rate vs average order value for artistguitars.com.au and its competitors
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Revenue share by device at artistguitars.com.au

In December large majority of sales on artistguitars.com.au, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on artistguitars.com.au, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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artistguitars.com.au channels

Identify top traffic channels that drive growth for artistguitars.com.auand discover how performance of traffic channels has changed over time.

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artistguitars.com.au Google Ads spend

Evaluate artistguitars.com.au's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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artistguitars.com.au devices

Review artistguitars.com.au's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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artistguitars.com.au top markets

Explore artistguitars.com.au's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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artistguitars.com.au country & global rank

Assess the ranking of artistguitars.com.au among other retailers within its primary country and worldwide.

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