musiciansfriend.com
Musicians Friend offers a comprehensive range of musical instruments, equipment, accessories, and resources for musicians of all levels. Their inventory features guitars, drums, keyboards, audio gear, live sound equipment, recording tools, DJ equipment, band and orchestra instruments, as well as sheet music, instructional books, and software.
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musiciansfriend.com Annual Revenue and Growth
musiciansfriend.com's annual sales on its online store amounted to $95.8M in 2024, down 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.
musiciansfriend.com's monthly revenueOVER TIME
Over the past three months, musiciansfriend.com revenue has experienced growth of 14%, compared to the preceding three months.
musiciansfriend.com competitors
In October 2025, musiciansfriend.com stands out with a revenue of $9,661,954 from 44,352 transactions and 2,733,638 sessions, with an average order value (AOV) ranging from $200 to $225 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, Guitar Center leads the pack with a revenue of $89,519,004 from 107,081 transactions and 8,655,450 sessions, boasting a higher AOV of $825-850 but a slightly lower conversion rate of 1.00-1.50%. Sam Ash lags behind with significantly lower revenue and metrics. Sweetwater follows with a revenue of $52,742,891, while Reverb and Gear4Music also show strong performances. musiciansfriend.com competes well in terms of revenue and conversion rate with its competitors, but falls behind in sessions and transactions compared to Guitar Center and Reverb.
Revenue share by device at musiciansfriend.com
In October large majority of sales on musiciansfriend.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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musiciansfriend.com channels
Identify top traffic channels that drive growth for musiciansfriend.comand discover how performance of traffic channels has changed over time.
musiciansfriend.com Google Ads spend
Evaluate musiciansfriend.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
musiciansfriend.com devices
Review musiciansfriend.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
