Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jul 2025
All countries
Home/Insights/Retailers/musiciansfriend.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for musiciansfriend.commusiciansfriend.com

Start benchmarking for free
Sign in with GoogleSign up with Google
7.6M
Revenue
3.4M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
Loading...

Musicians Friend offers a comprehensive range of musical instruments, equipment, accessories, and resources for musicians of all levels. Their inventory features guitars, drums, keyboards, audio gear, live sound equipment, recording tools, DJ equipment, band and orchestra instruments, as well as sheet music, instructional books, and software.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

musiciansfriend.com's revenueOVER TIME
View real-time data

Over the past three months, musiciansfriend.com revenue has experienced growth of 5.1%, compared to the preceding three months.

View real-time data
musiciansfriend.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In July 2025, musiciansfriend.com in the MUSIC industry generated online sales revenue of $7,631,063 with a conversion rate of 0.50-1.00% and an average order value (AOV) of $225-250. The site had a total of 3,417,240 sessions. The highest revenue in the category was from reverb.com at $122,246,938 with a conversion rate of 3.54% and an AOV of $653. The highest number of sessions was also from reverb.com at 15,735,439, while the median sessions in the MUSIC industry were 15,877.
Read more

musiciansfriend.com competitors

In July 2025, musiciansfriend.com had a revenue of $7,631,063 with 33,894 transactions and 3,417,240 sessions, boasting an average order value (AOV) of $225-$250 and a conversion rate of 0.50-1.00. In comparison, Guitar Center outperformed with revenue of $85,557,109 from 111,545 transactions and 8,774,274 sessions, demonstrating a higher AOV of $750-$775 and a conversion rate of 1.00-1.50. Sam Ash had lower revenue at $254,264 from 301 transactions and 141,682 sessions, with an AOV of $825-$850 and a lower conversion rate of 0.00-0.50. Sweetwater achieved revenue of $45,315,757 from 106,804 transactions and 10,090,028 sessions, with an AOV of $400-$425 and a conversion rate of 1.00-1.50. Reverb and Gear4Music also surpassed musiciansfriend.com in revenue, transactions, sessions, AOV, and conversion rates during this period.

guitarcenter.com screenshot
#1 guitarcenter.com
85.6M
Revenue
8.8M
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
samash.com screenshot
#2 samash.com
254.3K
Revenue
141.7K
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
zzounds.com screenshot
#3 zzounds.com
7.6M
Revenue
1.5M
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
sweetwater.com screenshot
#4 sweetwater.com
45.3M
Revenue
10.1M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
reverb.com screenshot
#5 reverb.com
122.2M
Revenue
15.7M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
musiciansfriend.com vs top market performers
musiciansfriend.com
top retailers
conversion rate vs average order value for musiciansfriend.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at musiciansfriend.com

In July large majority of sales on musiciansfriend.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on musiciansfriend.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

musiciansfriend.com channels

Identify top traffic channels that drive growth for musiciansfriend.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

musiciansfriend.com Google Ads spend

Evaluate musiciansfriend.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

musiciansfriend.com devices

Review musiciansfriend.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

musiciansfriend.com top markets

Explore musiciansfriend.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

musiciansfriend.com country & global rank

Assess the ranking of musiciansfriend.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard