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May 2025
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Home/Insights/Retailers/pmtonline.co.uk
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for pmtonline.co.ukpmtonline.co.uk

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1.5M
Revenue
492.8K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
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PMT Online is a UK-based website that provides a wide range of musical instruments and equipment for purchase. Their inventory includes guitars, keyboards, drums, studio gear, PA systems, and DJ equipment. Customers can also find accessories such as strings, pedals, cables, and cases on the website.

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pmtonline.co.uk's revenueOVER TIME
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Over the past three months, pmtonline.co.uk revenue has experienced decline of 33%, compared to the preceding three months.

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pmtonline.co.uk revenue decline for last six months
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OVERVIEW
In May 2025, pmtonline.co.uk in the MUSIC industry had a revenue of $1,502,487 with a median of $42,905. Their conversion rate ranged from 0.50-1.00% while the high was 3.48% and the low was 0.76%. The average order value (AOV) was $350-375, with a high of $668 and a low of $54. The site had 492,795 sessions, compared to the highest at 15,539,607 by reverb.com, and a median of 12,845.
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pmtonline.co.uk competitors

In May 2025, pmtonline.co.uk generated a revenue of £1,502,487 from 4,198 transactions and 492,795 sessions, with an average order value (AOV) ranging between £350-£375 and a conversion rate of 0.50-1.00%. Comparing this to its competitors, gear4music.com stood out with a revenue of £4,424,735 from 24,341 transactions and 2,103,198 sessions, with an AOV of £175-£200 and a conversion rate of 1.00-1.50%. On the other hand, dv247.com had significantly lower revenue at £39,412 from 64 transactions and 7,262 sessions, with an AOV of £600-£625 and a conversion rate of 0.50-1.00%. sweetwater.com led the pack with a revenue of £49,765,190 from 116,995 transactions and 10,248,951 sessions, with an AOV of £425-£450 and a conversion rate of 1.00-1.50%. Overall, pmtonline.co.uk falls within the mid-range in terms of revenue and performance metrics compared to its competitors.

gear4music.com screenshot
#1 gear4music.com
4.4M
Revenue
2.1M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
thomann.de screenshot
#2 thomann.de
90M
Revenue
12.3M
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
reverb.com screenshot
#3 reverb.com
108.4M
Revenue
15.5M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
sweetwater.com screenshot
#4 sweetwater.com
49.8M
Revenue
10.2M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
dv247.com screenshot
#5 dv247.com
39.4K
Revenue
7.3K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
pmtonline.co.uk vs top market performers
pmtonline.co.uk
top retailers
conversion rate vs average order value for pmtonline.co.uk and its competitors
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Revenue share by device at pmtonline.co.uk

In May large majority of sales on pmtonline.co.uk, 56% was finalized on mobile devices, with 44% of sales coming from desktop devices.

In May large majority of sales on pmtonline.co.uk, 56% was finalized on mobile devices, with 44% of sales coming from desktop devices.
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pmtonline.co.uk channels

Identify top traffic channels that drive growth for pmtonline.co.ukand discover how performance of traffic channels has changed over time.

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pmtonline.co.uk Google Ads spend

Evaluate pmtonline.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pmtonline.co.uk devices

Review pmtonline.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pmtonline.co.uk top markets

Explore pmtonline.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pmtonline.co.uk country & global rank

Assess the ranking of pmtonline.co.uk among other retailers within its primary country and worldwide.

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