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Jul 2025
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Home/Insights/Retailers/pmtonline.co.uk
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for pmtonline.co.ukpmtonline.co.uk

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312.3K
Revenue
93.6K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
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PMT Online is a UK-based website that provides a wide range of musical instruments and equipment for purchase. Their inventory includes guitars, keyboards, drums, studio gear, PA systems, and DJ equipment. Customers can also find accessories such as strings, pedals, cables, and cases on the website.

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pmtonline.co.uk's revenueOVER TIME
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Over the past three months, pmtonline.co.uk revenue has experienced decline of 49%, compared to the preceding three months.

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pmtonline.co.uk revenue decline for last six months
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OVERVIEW
pmtonline.co.uk in the MUSIC industry had a revenue of $312,333 for online sales, a conversion rate of 0.50-1.00%, an AOV of $500-525, and 93,556 sessions in July 2025, compared to the industry median revenue of $50,773, a conversion rate ranging from 0.69% to 3.54%, an AOV between $53 and $653, and a median of 15,877 sessions. The largest online store in this category, reverb.com, had a revenue of $122,246,938 and 15,735,439 sessions, showcasing pmtonline.co.uk's solid performance metrics in comparison.
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pmtonline.co.uk competitors

In July 2025, pmtonline.co.uk lags behind its competitors in terms of revenue, transactions, and sessions. While pmtonline.co.uk generated a revenue of £312,333 from 623 transactions and 93,556 sessions, gear4music.com leads the pack with a revenue of £19,013,729 from 47,300 transactions and 2,431,215 sessions. thomann.de follows closely behind with £65,117,010 revenue, 176,811 transactions, and 9,744,535 sessions. reverb.com and sweetwater.com also outperform pmtonline.co.uk in terms of revenue, transactions, and sessions. However, pmtonline.co.uk boasts a competitive Average Order Value (AOV) range of £500-£525 and a conversion rate of 0.50-1.00%, putting it on par with some of its competitors like gear4music.com and dv247.com in terms of AOV and conversion rate. Despite lower revenue and session numbers, pmtonline.co.uk maintains a respectable performance in these key metrics compared to its competitors.

gear4music.com screenshot
#1 gear4music.com
19M
Revenue
2.4M
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
thomann.de screenshot
#2 thomann.de
65.1M
Revenue
9.7M
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
reverb.com screenshot
#3 reverb.com
122.2M
Revenue
15.7M
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
sweetwater.com screenshot
#4 sweetwater.com
45.3M
Revenue
10.1M
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
dv247.com screenshot
#5 dv247.com
18.4K
Revenue
4.4K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
pmtonline.co.uk vs top market performers
pmtonline.co.uk
top retailers
conversion rate vs average order value for pmtonline.co.uk and its competitors
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Revenue share by device at pmtonline.co.uk

In July large majority of sales on pmtonline.co.uk, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.

In July large majority of sales on pmtonline.co.uk, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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pmtonline.co.uk channels

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pmtonline.co.uk Google Ads spend

Evaluate pmtonline.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pmtonline.co.uk devices

Review pmtonline.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pmtonline.co.uk top markets

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pmtonline.co.uk country & global rank

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