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Jul 2026
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Home/Insights/Retailers/pmtonline.co.uk
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for pmtonline.co.ukpmtonline.co.uk

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45.8K
Revenue
Jul 26
20.9K
Sessions
Jul 26
0.5-1.0%
Conv. rate
Jul 26
$350-375
AOV
Jul 26
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PMT Online is a UK-based website that provides a wide range of musical instruments and equipment for purchase. Their inventory includes guitars, keyboards, drums, studio gear, PA systems, and DJ equipment. Customers can also find accessories such as strings, pedals, cables, and cases on the website.

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pmtonline.co.uk Annual Revenue and Growth

pmtonline.co.uk's annual sales on its online store amounted to $10.9M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$10.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
pmtonline.co.uk revenue by year

pmtonline.co.uk's monthly revenueOVER TIME
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Over the past three months, pmtonline.co.uk revenue has experienced decline of 57%, compared to the preceding three months.

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pmtonline.co.uk revenue decline for last six months
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OVERVIEW
pmtonline.co.uk performs comparably to a typical store in the music category, with revenue for online sales reaching $45,800 in July 2026, slightly below the $50,400 average. Its conversion rate of 0.50-1.00% falls short of the typical range of 0.73% to 3.41%. The average order value (AOV) is $350-375, which is within the typical range of $62 to $745. However, with 20,900 sessions, pmtonline.co.uk exceeds the typical store in the music category’s 14,200 sessions. Overall, the site presents mixed performance metrics.
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pmtonline.co.uk competitors

In July 2026, reverb.com reported an impressive revenue of $128.9 million, significantly outperforming its competitors. In contrast, pmtonline.co.uk generated only $45,800, placing it last among the six domains. reverb.com also led in transactions with 200,000, leaving pmtonline.co.uk trailing by 199,877 transactions. When it comes to sessions, reverb.com amassed 15.4 million, while pmtonline.co.uk had just 20,900 sessions, falling behind by 15.4 million. Although both pmtonline.co.uk and dv247.com share an AOV range of $350-375, their overall performance diverges sharply. Competitors like thomann.de and sweetwater.com also boast higher conversion rates, with thomann.de at 2.00-2.50% compared to pmtonline.co.uk’s 0.50-1.00%. Thus, pmtonline.co.uk struggles to keep pace in this competitive landscape.

gear4music.com screenshot
#1 gear4music.com
5.7M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
thomann.de screenshot
#2 thomann.de
69.7M
Revenue
7.6M
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
reverb.com screenshot
#3 reverb.com
128.9M
Revenue
15.4M
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
sweetwater.com screenshot
#4 sweetwater.com
59.1M
Revenue
13.5M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
dv247.com screenshot
#5 dv247.com
48.3K
Revenue
9.7K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
pmtonline.co.uk vs top market performers
pmtonline.co.uk
top retailers
conversion rate vs average order value for pmtonline.co.uk and its competitors
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Industries pmtonline.co.uk operates in

pmtonline.co.uk is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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pmtonline.co.uk channels

Identify top traffic channels that drive growth for pmtonline.co.ukand discover how performance of traffic channels has changed over time.

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pmtonline.co.uk Google Ads spend

Evaluate pmtonline.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pmtonline.co.uk devices

Review pmtonline.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pmtonline.co.uk top markets

Explore pmtonline.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pmtonline.co.uk country & global rank

Assess the ranking of pmtonline.co.uk among other retailers within its primary country and worldwide.

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