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Nov 2025
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Home/Insights/Retailers/axonoptics.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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258.3K
Revenue
Nov 25
43.7K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$325-350
AOV
Nov 25
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Axonoptics.com specializes in protective eyewear for individuals suffering from light sensitivity and migraines. The website offers a wide range of tinted lenses, glasses, and sunglasses designed to reduce discomfort and prevent episodes triggered by bright lights. Additionally, they provide information on various light-sensitive conditions and offer a platform for personalized product recommendations.

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axonoptics.com Annual Revenue and Growth

axonoptics.com's annual sales on its online store amounted to $3.2M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$3.2M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
axonoptics.com revenue by year

axonoptics.com's monthly revenueOVER TIME
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Over the past three months, axonoptics.com revenue has experienced decline of 16%, compared to the preceding three months.

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axonoptics.com revenue decline for last six months
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OVERVIEW
In November 2025, axonoptics.com, operating in the HEALTH industry, generated impressive online sales revenue of $258,285, significantly surpassing the median of $20,224. The site recorded a conversion rate of 1.50-2.00%, which, while above the lower threshold of 0.97%, falls short of the high benchmark of 4.1%. Its average order value (AOV) ranged between $325-350, comfortably exceeding the low end of $60, but just above the high average of $310 in the sector. With 43,747 sessions, axonoptics.com performed notably better than the median of 7,052 sessions, yet remains far from the leading site’s 495,775 sessions.
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axonoptics.com competitors

When comparing axonoptics.com to its competitors in November 2025, we see that axonoptics.com falls in the middle in terms of revenue, with $258,285. theraspecs.com lags slightly behind with $207,217, while gunnar.com leads the pack with $402,595. In terms of transactions, axonoptics.com has 788, with makegreatlight.com having 228 and overnightglasses.com having 4,603. axonoptics.com has a higher average order value (AOV) range of $325-350 compared to most competitors, except for overnightglasses.com which also has a higher AOV. Conversion rates for axonoptics.com fall in the middle at 1.50-2.00, with makegreatlight.com and felixgray.com having similar rates, while overnightglasses.com has the highest conversion rate. Overall, axonoptics.com performs competitively in revenue and conversion rate, but could work on increasing transactions and sessions to match the performance of top competitors like gunnar.com and overnightglasses.com.

theraspecs.com screenshot
#1 theraspecs.com
207.2K
Revenue
116.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
makegreatlight.com screenshot
#2 makegreatlight.com
36.1K
Revenue
9.8K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
gunnar.com screenshot
#3 gunnar.com
402.6K
Revenue
110.1K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
felixgray.com screenshot
#4 felixgray.com
358.4K
Revenue
81.6K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
overnightglasses.com screenshot
#5 overnightglasses.com
584.3K
Revenue
159.4K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
axonoptics.com vs top market performers
axonoptics.com
top retailers
conversion rate vs average order value for axonoptics.com and its competitors
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Revenue share by device at axonoptics.com

In November large majority of sales on axonoptics.com, 99% was finalized on desktop devices, with 1.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on axonoptics.com, 99% was finalized on desktop devices, with 1.2% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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axonoptics.com channels

Identify top traffic channels that drive growth for axonoptics.comand discover how performance of traffic channels has changed over time.

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axonoptics.com Google Ads spend

Evaluate axonoptics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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axonoptics.com devices

Review axonoptics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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axonoptics.com top markets

Explore axonoptics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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axonoptics.com country & global rank

Assess the ranking of axonoptics.com among other retailers within its primary country and worldwide.

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