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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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434.3K
Revenue
Oct 25
224.6K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Bebe.com is an online retail platform that specializes in womens fashion. The website offers a wide range of clothing and accessories, including trendy dresses, tops, bottoms, outerwear, shoes, and handbags. They feature fashion-forward styles suitable for various occasions, catering to the diverse fashion preferences of women.

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bebe.com Annual Revenue and Growth

bebe.com's annual sales on its online store amounted to $13M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$13M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bebe.com revenue by year

bebe.com's monthly revenueOVER TIME
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Over the past three months, bebe.com revenue has experienced decline of 11%, compared to the preceding three months.

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bebe.com revenue decline for last six months
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OVERVIEW
In October 2025, bebe.com generated $434,330 in online sales, significantly exceeding the FASHION AND APPAREL median of $80,524, but falling short of industry leader shein.com’s $977,396,912. With a conversion rate of 1.50-2.00%, bebe.com is positioned below the high benchmark of 3.36% and above the low of 0.74%. Its average order value (AOV) ranged from $100-125, notably lower than the sector's high of $378, while its 224,551 sessions surpass the median of 33,163 yet are dwarfed by shein.com’s 321,650,758, reflecting strong engagement but room for growth in market share.
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bebe.com competitors

In October 2025, bebe.com reported revenue of $434,330 with 3,594 transactions and 224,551 sessions, boasting a conversion rate of 1.50-2.00 and an average order value (AOV) of $100-125. In comparison, hotmiamistyles.com generated $227,395 in revenue with 1,962 transactions and 47,014 sessions, achieving a higher conversion rate of 4.00-4.50. amiclubwear.com recorded revenue of $125,458 from 1,058 transactions and 255,248 sessions, with a lower conversion rate of 0.00-0.50. herveleger.com reported $195,277 in revenue from 371 transactions and 52,943 sessions, with an AOV of $525-550 and a conversion rate of 0.50-1.00. somethingtrendy.com saw revenue of $20,373 from 162 transactions and 7,059 sessions, maintaining a conversion rate of 2.00-2.50. Lastly, tobi.com recorded revenue of $67,102 with 578 transactions and 72,217 sessions, showcasing a conversion rate of 0.50-1.00.

hotmiamistyles.com screenshot
#1 hotmiamistyles.com
227.4K
Revenue
47K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
amiclubwear.com screenshot
#2 amiclubwear.com
125.5K
Revenue
255.2K
Sessions
0.0-0.5%
Conv. rate
$100-125
AOV
herveleger.com screenshot
#3 herveleger.com
195.3K
Revenue
52.9K
Sessions
0.5-1.0%
Conv. rate
$500-600
AOV
somethingtrendy.com screenshot
#4 somethingtrendy.com
20.4K
Revenue
7.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
tobi.com screenshot
#5 tobi.com
67.1K
Revenue
72.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
bebe.com vs top market performers
bebe.com
top retailers
conversion rate vs average order value for bebe.com and its competitors
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Revenue share by device at bebe.com

In October large majority of sales on bebe.com, 97% was finalized on desktop devices, with 3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on bebe.com, 97% was finalized on desktop devices, with 3% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bebe.com channels

Identify top traffic channels that drive growth for bebe.comand discover how performance of traffic channels has changed over time.

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bebe.com Google Ads spend

Evaluate bebe.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bebe.com devices

Review bebe.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bebe.com top markets

Explore bebe.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bebe.com country & global rank

Assess the ranking of bebe.com among other retailers within its primary country and worldwide.

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