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Dec 2025
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Home/Insights/Retailers/betabrand.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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288.8K
Revenue
Dec 25
132K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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Betabrand designs amazingly comfortable clothing for women who like to stay active all day long. Dress Pant Yoga Pants, Yoga Denim, travel wear, and more.

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betabrand.com's monthly revenueOVER TIME
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Over the past three months, betabrand.com revenue has experienced growth of 5.2%, compared to the preceding three months.

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betabrand.com revenue growth for last six months
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OVERVIEW
In December 2025, betabrand.com generated online sales revenue of $288,797, significantly above the FASHION AND APPAREL median of $92,600, but far below the industry leader, macys.com, at $926,839,757. The site's conversion rate ranged from 1.50-2.00%, lower than the high benchmark of 3.17% but above the low of 0.72%. With an average order value (AOV) of $125-150, betabrand.com surpassed the low AOV of $75 yet fell short of the high of $389. The site recorded 132,046 sessions, notably exceeding the median of 39,789, though far behind shein.com's impressive 304,519,814 sessions.
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betabrand.com competitors

In December 2025, betabrand.com reported a revenue of $288,797 from 2,008 transactions and 132,046 sessions, with an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Compared to its competitors, betabrand.com falls behind in terms of revenue and transactions. beyondyoga.com leads the pack with a revenue of $5,135,536 from 23,713 transactions and 922,665 sessions, boasting a higher AOV of $200-225 and a conversion rate of 2.50-3.00%. While betabrand.com has a lower conversion rate than trubrain.com's 4.50-5.00%, it surpasses others like evolvefitwear.com, 90degreebyreflex.com, and manduka.com in terms of revenue and transactions. betabrand.com can potentially improve its metrics by focusing on increasing sessions and optimizing its conversion rate to better compete with top performers in the industry.

beyondyoga.com screenshot
#1 beyondyoga.com
5.1M
Revenue
922.7K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
evolvefitwear.com screenshot
#2 evolvefitwear.com
8.5K
Revenue
19.2K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
90degreebyreflex.com screenshot
#3 90degreebyreflex.com
36.7K
Revenue
84.2K
Sessions
0.0-0.5%
Conv. rate
$75-100
AOV
trubrain.com screenshot
#4 trubrain.com
93.9K
Revenue
26.3K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
manduka.com screenshot
#5 manduka.com
1.9M
Revenue
447K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
betabrand.com vs top market performers
betabrand.com
top retailers
conversion rate vs average order value for betabrand.com and its competitors
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Revenue share by device at betabrand.com

In December large majority of sales on betabrand.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In December large majority of sales on betabrand.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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betabrand.com channels

Identify top traffic channels that drive growth for betabrand.comand discover how performance of traffic channels has changed over time.

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betabrand.com Google Ads spend

Evaluate betabrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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betabrand.com devices

Review betabrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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betabrand.com top markets

Explore betabrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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betabrand.com country & global rank

Assess the ranking of betabrand.com among other retailers within its primary country and worldwide.

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