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Jan 2026
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Home/Insights/Retailers/betabrand.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for betabrand.combetabrand.com

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258.5K
Revenue
Jan 26
105K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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Betabrand designs amazingly comfortable clothing for women who like to stay active all day long. Dress Pant Yoga Pants, Yoga Denim, travel wear, and more.

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betabrand.com Annual Revenue and Growth

betabrand.com's annual sales on its online store amounted to $4.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$4.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
betabrand.com revenue by year

betabrand.com's monthly revenueOVER TIME
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Over the past three months, betabrand.com revenue has experienced growth of 25%, compared to the preceding three months.

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betabrand.com revenue growth for last six months
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OVERVIEW
In January 2026, betabrand.com, a lifestyle and fashion apparel retailer, generated $258,534 in online sales, significantly above the industry median of $91,806, but far below the leader shein.com with $809,875,018. The site's conversion rate ranged from 1.50-2.00%, underperforming the high of 3.1% in the sector, while its average order value (AOV) stood between $125-150, well below the high of $390. betabrand.com attracted 104,989 sessions, surpassing the median of 38,909 but falling short of shein.com's immense traffic of 279,580,739, indicating room for growth in both engagement and conversion.
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betabrand.com competitors

When comparing betabrand.com to its competitors in January 2026, it is evident that betabrand.com falls behind in terms of revenue and transactions. betabrand.com generated $258,534 in revenue from 1,824 transactions, with a conversion rate of 1.50-2.00% from 104,989 sessions. In contrast, Beyond Yoga led the pack with $5,086,020 in revenue from 22,328 transactions, boasting a conversion rate of 2.50-3.00% from 786,412 sessions. Even Evolve Fitwear and Manduka surpassed betabrand.com in revenue and transactions, with $9,984 (136 transactions) and $1,471,503 (7,590 transactions) respectively. betabrand.com's average order value (AOV) falls within the range of $125-150, whereas competitors like Beyond Yoga and Manduka have higher AOVs of $225-250 and $175-200 respectively. Overall, betabrand.com may need to strategize and enhance its performance to compete effectively in the market.

beyondyoga.com screenshot
#1 beyondyoga.com
5.1M
Revenue
786.4K
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
evolvefitwear.com screenshot
#2 evolvefitwear.com
10K
Revenue
21.6K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
90degreebyreflex.com screenshot
#3 90degreebyreflex.com
31.9K
Revenue
97.2K
Sessions
0.0-0.5%
Conv. rate
$75-100
AOV
trubrain.com screenshot
#4 trubrain.com
128.6K
Revenue
43.9K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
manduka.com screenshot
#5 manduka.com
1.5M
Revenue
407.3K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
betabrand.com vs top market performers
betabrand.com
top retailers
conversion rate vs average order value for betabrand.com and its competitors
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Revenue share by device at betabrand.com

In January large majority of sales on betabrand.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In January large majority of sales on betabrand.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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betabrand.com channels

Identify top traffic channels that drive growth for betabrand.comand discover how performance of traffic channels has changed over time.

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betabrand.com Google Ads spend

Evaluate betabrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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betabrand.com devices

Review betabrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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betabrand.com top markets

Explore betabrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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betabrand.com country & global rank

Assess the ranking of betabrand.com among other retailers within its primary country and worldwide.

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