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Jul 2026
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Home/Insights/Retailers/betabrand.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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362.6K
Revenue
Jul 26
102.1K
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$150-175
AOV
Jul 26
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Betabrand designs amazingly comfortable clothing for women who like to stay active all day long. Dress Pant Yoga Pants, Yoga Denim, travel wear, and more.

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betabrand.com Annual Revenue and Growth

betabrand.com's annual sales on its online store amounted to $4.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$4.2M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
betabrand.com revenue by year

betabrand.com's monthly revenueOVER TIME
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Over the past three months, betabrand.com revenue has experienced growth of 10%, compared to the preceding three months.

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betabrand.com revenue growth for last six months
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OVERVIEW
In July 2026, betabrand.com received 102,000 sessions, significantly higher than the typical fashion and apparel retailer's 28,400 sessions. The site's revenue for online sales reached $363,000, well above the typical fashion and apparel retailer's $71,300. With a conversion rate of 2.00-2.50%, betabrand.com is comfortably within the typical fashion and apparel retailer's range of 0.66% to 3.1%. Its average order value (AOV) of $150-175 also falls within the typical fashion and apparel retailer's AOV range of $84 to $403.
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betabrand.com competitors

The competitive set includes betabrand.com, beyondyoga.com, evolvefitwear.com, 90degreebyreflex.com, trubrain.com, and manduka.com. In July 2026, betabrand.com generated $363,000 in revenue, ranking 3rd behind beyondyoga.com, which leads by $5.3 million. betabrand.com recorded 2,213 transactions, again 3rd and trailing beyondyoga.com by 25,200 transactions. With 102,000 sessions, betabrand.com ranks 4th, falling short of beyondyoga.com by 1.1 million sessions. Its average order value (AOV) ranges from $150-175, which is competitive compared to others like manduka.com, whose AOV is $175-200. Conversion rates for betabrand.com and its competitors all hover between 2.00-2.50%, except for trubrain.com, which significantly outperforms at 4.50-5.00%.

beyondyoga.com screenshot
#1 beyondyoga.com
5.7M
Revenue
1.2M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
evolvefitwear.com screenshot
#2 evolvefitwear.com
10.8K
Revenue
20.2K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
90degreebyreflex.com screenshot
#3 90degreebyreflex.com
64.5K
Revenue
112.9K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
trubrain.com screenshot
#4 trubrain.com
47.3K
Revenue
9.9K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
manduka.com screenshot
#5 manduka.com
1.1M
Revenue
285.1K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
betabrand.com vs top market performers
betabrand.com
top retailers
conversion rate vs average order value for betabrand.com and its competitors
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Revenue share by device at betabrand.com

In July large majority of sales on betabrand.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In July large majority of sales on betabrand.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

Industries betabrand.com operates in

betabrand.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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betabrand.com channels

Identify top traffic channels that drive growth for betabrand.comand discover how performance of traffic channels has changed over time.

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betabrand.com Google Ads spend

Evaluate betabrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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betabrand.com devices

Review betabrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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betabrand.com top markets

Explore betabrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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betabrand.com country & global rank

Assess the ranking of betabrand.com among other retailers within its primary country and worldwide.

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