Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Oct 2025
All countries
Home/Insights/Retailers/bluebella.us
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for bluebella.usbluebella.us

Start benchmarking for free
Sign in with GoogleSign up with Google
266.7K
Revenue
Oct 25
154.1K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
Loading...

Bluebella.us is an online platform selling a wide range of lingerie, nightwear, and loungewear for women. With a sleek and modern design, the website provides an extensive collection of intimate apparel for everyday wear or special occasions. Customers can explore different styles, sizes, and colors to find their perfect fit.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

bluebella.us Annual Revenue and Growth

bluebella.us's annual sales on its online store amounted to $4.9M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$4.9M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
bluebella.us revenue by year

bluebella.us's monthly revenueOVER TIME
View real-time data

Over the past three months, bluebella.us revenue has experienced growth of 64%, compared to the preceding three months.

View real-time data
bluebella.us revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In October 2025, bluebella.us generated $266,678 in online sales, significantly surpassing the lifestyle/fashion and apparel median of $80,524, yet still far from the category leader, shein.com, at $977,396,912. The site's conversion rate of 1.50-2.00% is below the high of 3.36% but well above the low of 0.74%. With an average order value (AOV) between $100-125, bluebella.us performs better than the lower end of the market, though it trails the high of $378. The site attracted 154,077 sessions, substantially higher than the median of 33,163 but significantly less than shein.com’s 321,650,758 sessions.
Read more

bluebella.us competitors

In October 2025, bluebella.us had a revenue of $266,678 from 2,373 transactions and 154,077 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 1.50-2.00%. Compared to its competitors, bluebella.us falls behind in terms of revenue and transactions. For example, Adore Me generated $5,884,006 in revenue from 55,489 transactions and 1,900,436 sessions, with an AOV of $100-125 and a conversion rate of 2.50-3.00%. Similarly, Honey Birdette and Agent Provocateur also outperformed bluebella.us in terms of revenue, transactions, and sessions. However, bluebella.us did have a higher conversion rate than some of its competitors like Fredericks, indicating that it may have a more effective marketing or sales strategy in place.

journelle.com screenshot
#1 journelle.com
248.9K
Revenue
70.8K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
honeybirdette.com screenshot
#2 honeybirdette.com
1.1M
Revenue
712.2K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
agentprovocateur.com screenshot
#3 agentprovocateur.com
1M
Revenue
460.3K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
adoreme.com screenshot
#4 adoreme.com
5.9M
Revenue
1.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
fredericks.com screenshot
#5 fredericks.com
981.9K
Revenue
493.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
bluebella.us vs top market performers
bluebella.us
top retailers
conversion rate vs average order value for bluebella.us and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at bluebella.us

In October large majority of sales on bluebella.us, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on bluebella.us, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

bluebella.us channels

Identify top traffic channels that drive growth for bluebella.usand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

bluebella.us Google Ads spend

Evaluate bluebella.us's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

bluebella.us devices

Review bluebella.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

bluebella.us top markets

Explore bluebella.us's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

bluebella.us country & global rank

Assess the ranking of bluebella.us among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard