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Mar 2026
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Home/Insights/Retailers/bookshop.org
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for bookshop.orgbookshop.org

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35.2M
Revenue
Mar 26
3.6M
Sessions
Mar 26
3.0-3.5%
Conv. rate
Mar 26
$300-325
AOV
Mar 26
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  • Main country of store: UNITED STATES
  • Website category: BOOKS AND LITERATURE

Bookshop.org is an online platform offering a wide range of books for sale. It serves as an alternative option for purchasing books besides traditional retail giants. The website enables users to explore and buy various genres, including novels, non-fiction, childrens literature, and more.

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bookshop.org Annual Revenue and Growth

bookshop.org's annual sales on its online store amounted to $422.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$422.3M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
bookshop.org revenue by year

bookshop.org's monthly revenueOVER TIME
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Over the past three months, bookshop.org revenue has experienced decline of 4.3%, compared to the preceding three months.

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bookshop.org revenue decline for last six months
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OVERVIEW
In March 2026, bookshop.org excelled in the BOOKS AND LITERATURE sector, generating $35,175,059 in revenue, significantly surpassing the median of $108,046 and positioning it as the largest online store in its category. Its conversion rate ranged between 3.00-3.50%, slightly below the high benchmark of 4.49%. The average order value (AOV) was notably strong at $300-325, well above the category's high of $218. With 3,625,596 sessions, bookshop.org outperformed the median of 64,758 but remained behind kobo.com, which led with 8,269,579 sessions, indicating robust engagement despite room for growth.
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bookshop.org competitors

When comparing bookshop.org to its competitors as of March 2026, it is evident that bookshop.org leads in terms of revenue, with $35,175,059 in revenue generated from 116,380 transactions and 3,625,596 sessions. bookshop.org also boasts a higher average order value (AOV) range of $300-$325 and a conversion rate of 3.00-3.50%. In contrast, barnesandnoble.com follows closely behind with $21,115,294 in revenue from 442,466 transactions and 19,428,475 sessions, but with a lower AOV range of $25-$50 and a conversion rate of 2.00-2.50%. penguinrandomhouse.com, abebooks.com, and betterworldbooks.com also have notable revenue figures, transactions, and sessions, but fall behind in terms of AOV and conversion rates compared to bookshop.org and barnesandnoble.com. Overall, bookshop.org appears to be a strong competitor in the online book retail market.

booksamillion.com screenshot
#1 booksamillion.com
1.8M
Revenue
2.3M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
barnesandnoble.com screenshot
#2 barnesandnoble.com
21.1M
Revenue
19.4M
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
penguinrandomhouse.com screenshot
#3 penguinrandomhouse.com
19.5M
Revenue
7.7M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
abebooks.com screenshot
#4 abebooks.com
16.6M
Revenue
10.5M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
betterworldbooks.com screenshot
#5 betterworldbooks.com
2.6M
Revenue
1.5M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bookshop.org vs top market performers
bookshop.org
top retailers
conversion rate vs average order value for bookshop.org and its competitors
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Revenue share by device at bookshop.org

In March large majority of sales on bookshop.org, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on bookshop.org, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bookshop.org channels

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bookshop.org Google Ads spend

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bookshop.org devices

Review bookshop.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bookshop.org top markets

Explore bookshop.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bookshop.org country & global rank

Assess the ranking of bookshop.org among other retailers within its primary country and worldwide.

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