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Jul 2026
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Home/Insights/Retailers/bookshop.org
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for bookshop.orgbookshop.org

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36.6M
Revenue
Jul 26
4.7M
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$300-325
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: BOOKS AND LITERATURE

Bookshop.org is an online platform offering a wide range of books for sale. It serves as an alternative option for purchasing books besides traditional retail giants. The website enables users to explore and buy various genres, including novels, non-fiction, childrens literature, and more.

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bookshop.org Annual Revenue and Growth

bookshop.org's annual sales on its online store amounted to $422.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$422.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
bookshop.org revenue by year

bookshop.org's monthly revenueOVER TIME
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Over the past three months, bookshop.org revenue has experienced decline of 13%, compared to the preceding three months.

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bookshop.org revenue decline for last six months
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OVERVIEW
In the books and literature category, bookshop.org stands out with impressive performance metrics for July 2026. It generated $36.6 million in online sales, significantly higher than the typical books and literature store's revenue of around $120,000 a month. With a conversion rate ranging from 2.00-2.50%, it is comfortably within the category's typical range of 1.39% to 4.9%. The average order value (AOV) of $300-325 also exceeds the typical books and literature store's range of $46 to $210, while sessions reached 4.7 million, far above a typical books and literature store's 39,600 sessions.
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bookshop.org competitors

In July 2026, bookshop.org outperformed its competitors with a remarkable revenue of $36.6 million, leading the pack by $8.9 million over abebooks.com. However, it ranks third in transactions, trailing barnesandnoble.com by 221,000, despite achieving a solid conversion rate of 2.00-2.50%, similar to barnesandnoble.com. While bookshop.org had 4.7 million sessions, it lags behind barnesandnoble.com by 10.4 million sessions. In terms of Average Order Value (AOV), bookshop.org also excels with an AOV between $300-325, far exceeding competitors like booksamillion.com, which has an AOV of $50-75. Overall, bookshop.org's revenue strength stands out, yet it faces challenges in transactions and user engagement compared to barnesandnoble.com.

booksamillion.com screenshot
#1 booksamillion.com
2.6M
Revenue
2.9M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
barnesandnoble.com screenshot
#2 barnesandnoble.com
21.3M
Revenue
15.1M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
penguinrandomhouse.com screenshot
#3 penguinrandomhouse.com
21.1M
Revenue
7.3M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
abebooks.com screenshot
#4 abebooks.com
27.7M
Revenue
10.7M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
betterworldbooks.com screenshot
#5 betterworldbooks.com
1.9M
Revenue
1.1M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bookshop.org vs top market performers
bookshop.org
top retailers
conversion rate vs average order value for bookshop.org and its competitors
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Revenue share by device at bookshop.org

In July large majority of sales on bookshop.org, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on bookshop.org, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries bookshop.org operates in

bookshop.org is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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bookshop.org channels

Identify top traffic channels that drive growth for bookshop.organd discover how performance of traffic channels has changed over time.

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bookshop.org Google Ads spend

Evaluate bookshop.org's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bookshop.org devices

Review bookshop.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bookshop.org top markets

Explore bookshop.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bookshop.org country & global rank

Assess the ranking of bookshop.org among other retailers within its primary country and worldwide.

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