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May 2026
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Home/Insights/Retailers/bookshop.org
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for bookshop.orgbookshop.org

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31.4M
Revenue
May 26
3.7M
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$300-325
AOV
May 26
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  • Main country of store: UNITED STATES
  • Website category: BOOKS AND LITERATURE

Bookshop.org is an online platform offering a wide range of books for sale. It serves as an alternative option for purchasing books besides traditional retail giants. The website enables users to explore and buy various genres, including novels, non-fiction, childrens literature, and more.

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bookshop.org Annual Revenue and Growth

bookshop.org's annual sales on its online store amounted to $422.3M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$422.3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
bookshop.org revenue by year

bookshop.org's monthly revenueOVER TIME
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Over the past three months, bookshop.org revenue has experienced decline of 42%, compared to the preceding three months.

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bookshop.org revenue decline for last six months
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OVERVIEW
In May 2026, bookshop.org led the BOOKS AND LITERATURE sector with online sales revenue of $31,416,275, far surpassing the median of $93,339, and maintaining a conversion rate between 2.50-3.00%, although lower than the sector high of 5.05%. With an average order value (AOV) of $300-325, it exceeds the industry high of $219, and recorded 3,671,921 sessions, significantly above the median of 46,884, though trailing the leader kobo.com at 7,612,215 sessions, highlighting bookshop.org's dominant market presence.
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bookshop.org competitors

In May 2026, bookshop.org significantly outperformed its competitors with a revenue of $31,416,275 and 99,971 transactions from 3,671,921 sessions, leading to an impressive average order value (AOV) of $300-325 and a conversion rate of 2.50-3.00%. In comparison, barnesandnoble.com generated $20,043,925 in revenue with a much lower AOV of $50-75, despite having a higher transaction count of 349,869. Other competitors like abebooks.com and penguinrandomhouse.com achieved revenues of $19,896,931 and $15,636,446, respectively, but both struggled with lower conversion rates (1.50-2.00% and 0.50-1.00%, respectively) and AOVs below bookshop.org’s. booksamillion.com and betterworldbooks.com lagged significantly, generating revenues of $1,997,299 and $2,503,689, with conversion rates reflecting a similar trend. Overall, bookshop.org's metrics highlight its dominant position in the online book retail market.

booksamillion.com screenshot
#1 booksamillion.com
2M
Revenue
2.3M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
barnesandnoble.com screenshot
#2 barnesandnoble.com
20M
Revenue
18.8M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
penguinrandomhouse.com screenshot
#3 penguinrandomhouse.com
15.6M
Revenue
7.4M
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
abebooks.com screenshot
#4 abebooks.com
19.9M
Revenue
9.7M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
betterworldbooks.com screenshot
#5 betterworldbooks.com
2.5M
Revenue
1.4M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
bookshop.org vs top market performers
bookshop.org
top retailers
conversion rate vs average order value for bookshop.org and its competitors
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Revenue share by device at bookshop.org

In May large majority of sales on bookshop.org, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on bookshop.org, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries bookshop.org operates in

bookshop.org is tracked across 8 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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bookshop.org channels

Identify top traffic channels that drive growth for bookshop.organd discover how performance of traffic channels has changed over time.

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bookshop.org Google Ads spend

Evaluate bookshop.org's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bookshop.org devices

Review bookshop.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bookshop.org top markets

Explore bookshop.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bookshop.org country & global rank

Assess the ranking of bookshop.org among other retailers within its primary country and worldwide.

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