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Aug 2025
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Home/Insights/Retailers/bookshop.org
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for bookshop.orgbookshop.org

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30M
Revenue
Aug 25
3.7M
Sessions
Aug 25
3.0-3.5%
Conv. rate
Aug 25
$225-250
AOV
Aug 25
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  • Main country of store: UNITED STATES
  • Website category: BOOKS AND LITERATURE

Bookshop.org is an online platform offering a wide range of books for sale. It serves as an alternative option for purchasing books besides traditional retail giants. The website enables users to explore and buy various genres, including novels, non-fiction, childrens literature, and more.

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bookshop.org Annual Revenue and Growth

bookshop.org's annual sales on its online store amounted to $448.4M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$448.4M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
bookshop.org revenue by year

bookshop.org's monthly revenueOVER TIME
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Over the past three months, bookshop.org revenue has experienced decline of 13%, compared to the preceding three months.

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bookshop.org revenue decline for last six months
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OVERVIEW
In August 2025, bookshop.org in the BOOKS AND LITERATURE industry had a revenue of $30,011,072, the largest in its category, with a conversion rate of 3.00-3.50% and an AOV of $225-250. The highest conversion rate in this category was 4.85% and the lowest was 1.31%, while the highest AOV was $222 and the lowest was $35. With 3,743,712 sessions, bookshop.org had a significant online presence, although it was surpassed by kobo.com with 7,453,921 sessions, while the median sessions for this industry were 35,097.
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bookshop.org competitors

In August 2025, bookshop.org outperformed its competitors in terms of revenue, generating $30,011,072. This significantly surpassed the closest competitor, barnesandnoble.com, which brought in $17,263,484. In terms of transactions, bookshop.org also led with 130,725, followed by abebooks.com with 172,334 transactions. bookshop.org had a high average order value (AOV) range of $225-250, which was comparable to penguinrandomhouse.com's AOV of $250-275. However, bookshop.org excelled in conversion rate, ranging from 3.00-3.50%, while most competitors had lower conversion rates ranging from 1.00-2.50%. Despite facing tough competition in the online book market, bookshop.org demonstrated strong performance across key metrics, establishing itself as a top player in the industry.

booksamillion.com screenshot
#1 booksamillion.com
1.7M
Revenue
2.2M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
barnesandnoble.com screenshot
#2 barnesandnoble.com
17.3M
Revenue
16.3M
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
penguinrandomhouse.com screenshot
#3 penguinrandomhouse.com
19M
Revenue
5.7M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
abebooks.com screenshot
#4 abebooks.com
20.2M
Revenue
8.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
betterworldbooks.com screenshot
#5 betterworldbooks.com
2.1M
Revenue
1.7M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bookshop.org vs top market performers
bookshop.org
top retailers
conversion rate vs average order value for bookshop.org and its competitors
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Revenue share by device at bookshop.org

In August large majority of sales on bookshop.org, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on bookshop.org, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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bookshop.org channels

Identify top traffic channels that drive growth for bookshop.organd discover how performance of traffic channels has changed over time.

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bookshop.org Google Ads spend

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bookshop.org devices

Review bookshop.org's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bookshop.org top markets

Explore bookshop.org's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bookshop.org country & global rank

Assess the ranking of bookshop.org among other retailers within its primary country and worldwide.

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