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Jul 2026
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Home/Insights/Retailers/brylanehome.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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1.9M
Revenue
Jul 26
406.7K
Sessions
Jul 26
2.5-3.0%
Conv. rate
Jul 26
$175-200
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

BrylaneHome.com is an online retail platform that offers an extensive range of home products. Their inventory includes furniture, bedding, kitchen essentials, bathroom accessories, home decor items, and more. Customers can shop for affordable and versatile options to furnish and adorn their homes conveniently from this website.

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brylanehome.com Annual Revenue and Growth

brylanehome.com's annual sales on its online store amounted to $18.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$18.3M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
brylanehome.com revenue by year

brylanehome.com's monthly revenueOVER TIME
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Over the past three months, brylanehome.com revenue has experienced growth of 26%, compared to the preceding three months.

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brylanehome.com revenue growth for last six months
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OVERVIEW
Compared to an average home and garden store, brylanehome.com shows impressive performance metrics for the month of July 2026. With online sales revenue of $1.9 million, it significantly outpaces the average of around $118,000. Its conversion rate of 2.50-3.00% falls within the typical range of 0.64% to 3.35%. The average order value (AOV) of $175-200 is also within the category's typical range of $99 to $687. Furthermore, brylanehome.com attracted 407,000 sessions, well above the average home and garden store's 33,500 sessions, showcasing its strong engagement in the home and garden category.
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brylanehome.com competitors

In July 2026, brylanehome.com trails its competitors most significantly in revenue, generating $1.9 million compared to roamans.com, which leads with $5.9 million, resulting in a gap of $4 million. Additionally, brylanehome.com ranks last in transactions, with 10,200 compared to roamans.com’s 51,500, trailing by 41,300. In sessions, brylanehome.com again ranks fourth, with 407,000 sessions, significantly lower than catherines.com, which has 1.9 million sessions, a difference of 1.5 million. While brylanehome.com boasts a competitive average order value (AOV) of $175-200, it shares a conversion rate of 2.50-3.00% with fullbeauty.com, indicating similar performance in that metric. Overall, while brylanehome.com shows promise with solid AOV and conversion rates, it lags behind key competitors like roamans.com and catherines.com across crucial revenue and engagement metrics.

fullbeauty.com screenshot
#1 fullbeauty.com
1.4M
Revenue
381.7K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
catherines.com screenshot
#2 catherines.com
4.3M
Revenue
1.9M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
roamans.com screenshot
#3 roamans.com
5.9M
Revenue
1.7M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
jessicalondon.com screenshot
#4 jessicalondon.com
2M
Revenue
542.7K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
mileskimball.com screenshot
#5 mileskimball.com
514.1K
Revenue
207.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
brylanehome.com vs top market performers
brylanehome.com
top retailers
conversion rate vs average order value for brylanehome.com and its competitors
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Revenue share by device at brylanehome.com

In July large majority of sales on brylanehome.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

In July large majority of sales on brylanehome.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.

Industries brylanehome.com operates in

brylanehome.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brylanehome.com channels

Identify top traffic channels that drive growth for brylanehome.comand discover how performance of traffic channels has changed over time.

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brylanehome.com Google Ads spend

Evaluate brylanehome.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brylanehome.com devices

Review brylanehome.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brylanehome.com top markets

Explore brylanehome.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brylanehome.com country & global rank

Assess the ranking of brylanehome.com among other retailers within its primary country and worldwide.

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