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May 2026
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Home/Insights/Retailers/bulkreefsupply.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for bulkreefsupply.combulkreefsupply.com

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2M
Revenue
May 26
418.3K
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$200-225
AOV
May 26
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BulkReefSupply.com is an online platform offering a wide range of products for saltwater aquarium enthusiasts. They specialize in equipment, supplies, and accessories related to reef-keeping, such as lighting fixtures, filtration systems, additives, test kits, and livestock. The website also provides educational resources to aid hobbyists in creating and maintaining healthy aquatic ecosystems.

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bulkreefsupply.com Annual Revenue and Growth

bulkreefsupply.com's annual sales on its online store amounted to $30.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$30.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
bulkreefsupply.com revenue by year

bulkreefsupply.com's monthly revenueOVER TIME
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Over the past three months, bulkreefsupply.com revenue has experienced decline of 9.8%, compared to the preceding three months.

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bulkreefsupply.com revenue decline for last six months
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OVERVIEW
In May 2026, bulkreefsupply.com, the largest online store in the PETS category, generated $2,035,024 in revenue, significantly surpassing the median of $90,938, with a conversion rate of 2.00-2.50%, below the high of 4.86% but above the low of 1.27%. The average order value (AOV) ranged from $200 to $225, lower than the category high of $276 but well above the low of $50. Additionally, the site attracted 418,320 sessions, notably higher than the median of 20,166 but trailing the leading site at 803,290 sessions.
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bulkreefsupply.com competitors

In May 2026, bulkreefsupply.com outperformed its competitors with a revenue of $2,035,024, generating 9,224 transactions from 418,320 sessions, achieving a conversion rate of 2.00-2.50%. In contrast, saltwateraquarium.com reported revenue of $1,243,961 from 6,159 transactions across 271,888 sessions, maintaining a similar conversion rate of 2.00-2.50%. marineandreef.com lagged significantly with just $94,328 in revenue from 436 transactions and 18,345 sessions, also reflecting the same conversion rate. aquariumcoop.com had $668,692 in revenue but a much lower average order value (AOV) of $25-50, indicating potential lower spending per transaction. Additionally, aquaticwarehouse.com and kensfish.com reported minimal revenues of $9,233 and $142,963, respectively, with kensfish achieving a high conversion rate of 5.50-6.00%. Overall, bulkreefsupply.com demonstrated superior performance across all metrics compared to its rivals in the reef supply niche.

saltwateraquarium.com screenshot
#1 saltwateraquarium.com
1.2M
Revenue
271.9K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
marineandreef.com screenshot
#2 marineandreef.com
94.3K
Revenue
18.3K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
aquariumcoop.com screenshot
#3 aquariumcoop.com
668.7K
Revenue
803.3K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
aquaticwarehouse.com screenshot
#4 aquaticwarehouse.com
9.2K
Revenue
5.6K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
kensfish.com screenshot
#5 kensfish.com
143K
Revenue
34.5K
Sessions
5.5-6.0%
Conv. rate
$50-75
AOV
bulkreefsupply.com vs top market performers
bulkreefsupply.com
top retailers
conversion rate vs average order value for bulkreefsupply.com and its competitors
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Revenue share by device at bulkreefsupply.com

In May large majority of sales on bulkreefsupply.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on bulkreefsupply.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries bulkreefsupply.com operates in

bulkreefsupply.com is tracked across 4 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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bulkreefsupply.com channels

Identify top traffic channels that drive growth for bulkreefsupply.comand discover how performance of traffic channels has changed over time.

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bulkreefsupply.com Google Ads spend

Evaluate bulkreefsupply.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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bulkreefsupply.com devices

Review bulkreefsupply.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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bulkreefsupply.com top markets

Explore bulkreefsupply.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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bulkreefsupply.com country & global rank

Assess the ranking of bulkreefsupply.com among other retailers within its primary country and worldwide.

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