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Sep 2025
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Home/Insights/Retailers/kensfish.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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142.1K
Revenue
Sep 25
34.3K
Sessions
Sep 25
5.5-6.0%
Conv. rate
Sep 25
$50-75
AOV
Sep 25
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Kensfish.com is a website that offers a wide range of aquarium supplies and products. Their inventory includes fish food, aquarium filters, fish medications, and various accessories. They also sell different types of live aquatic plants and a diverse selection of tropical fish, providing comprehensive resources for aquarium enthusiasts.

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kensfish.com Annual Revenue and Growth

kensfish.com's annual sales on its online store amounted to $2.2M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
kensfish.com revenue by year

kensfish.com's monthly revenueOVER TIME
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Over the past three months, kensfish.com revenue has experienced decline of 16%, compared to the preceding three months.

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kensfish.com revenue decline for last six months
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OVERVIEW
In September 2025, kensfish.com generated $142,120 in online sales, significantly surpassing the industry median of $66,185 in the PETS category. With a conversion rate of 5.50-6.00%, kensfish outperformed the median rate of 5.21%. The average order value (AOV) ranged from $50-75, aligning closely with the lower industry benchmark of $45, but well below the high of $280. The site attracted 34,321 sessions, which is notably higher than the median of 17,364, yet far behind the top performer, aquariumcoop.com, with 805,749 sessions.
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kensfish.com competitors

In September 2025, when comparing kensfish.com to its competitors, some clear differences emerge. While kensfish.com generated a revenue of $142,120 from 2,012 transactions and 34,321 sessions with an average order value (AOV) of $50-75 and a conversion rate of 5.50-6.00%, its competitors varied in performance. bluefishaquarium.com lagged behind with a revenue of $62,365, 421 transactions, and 15,322 sessions, boasting a higher AOV of $125-150 but a lower conversion rate of 2.50-3.00%. marineandreef.com performed better with a revenue of $143,163, 639 transactions, and 23,205 sessions, with an AOV of $200-225 and a similar conversion rate. saltwateraquarium.com and bulkreefsupply.com stood out with significantly higher revenues, transactions, sessions, and AOVs compared to kensfish.com and the other competitors, but they had lower conversion rates in the range of 1.50-2.50%. petswarehouse.com fell in between, with a revenue of $109,051, 689 transactions, 37,642 sessions, an AOV of $150-175, and a conversion rate of 1.50-2.00%.

bluefishaquarium.com screenshot
#1 bluefishaquarium.com
62.4K
Revenue
15.3K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
marineandreef.com screenshot
#2 marineandreef.com
143.2K
Revenue
23.2K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
saltwateraquarium.com screenshot
#3 saltwateraquarium.com
1.1M
Revenue
231.8K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
petswarehouse.com screenshot
#4 petswarehouse.com
109.1K
Revenue
37.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
bulkreefsupply.com screenshot
#5 bulkreefsupply.com
1.8M
Revenue
489.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
kensfish.com vs top market performers
kensfish.com
top retailers
conversion rate vs average order value for kensfish.com and its competitors
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Revenue share by device at kensfish.com

In September large majority of sales on kensfish.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In September large majority of sales on kensfish.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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kensfish.com channels

Identify top traffic channels that drive growth for kensfish.comand discover how performance of traffic channels has changed over time.

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kensfish.com Google Ads spend

Evaluate kensfish.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kensfish.com devices

Review kensfish.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kensfish.com top markets

Explore kensfish.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kensfish.com country & global rank

Assess the ranking of kensfish.com among other retailers within its primary country and worldwide.

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