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Nov 2025
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Home/Insights/Retailers/kensfish.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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90.9K
Revenue
Nov 25
19.8K
Sessions
Nov 25
6.0-6.5%
Conv. rate
Nov 25
$50-75
AOV
Nov 25
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Kensfish.com is a website that offers a wide range of aquarium supplies and products. Their inventory includes fish food, aquarium filters, fish medications, and various accessories. They also sell different types of live aquatic plants and a diverse selection of tropical fish, providing comprehensive resources for aquarium enthusiasts.

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kensfish.com Annual Revenue and Growth

kensfish.com's annual sales on its online store amounted to $2.2M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
kensfish.com revenue by year

kensfish.com's monthly revenueOVER TIME
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Over the past three months, kensfish.com revenue has experienced decline of 25%, compared to the preceding three months.

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kensfish.com revenue decline for last six months
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OVERVIEW
In November 2025, kensfish.com generated $90,919 in online sales, surpassing the industry median of $71,304 in the PETS sector. With a conversion rate between 6.00-6.50%, kensfish.com outperformed the high benchmark of 5.42%. The average order value (AOV) ranged from $50-75, close to the lower end of the industry's spectrum, where AOV can reach up to $273. The site attracted 19,847 sessions, slightly above the median of 18,715, yet significantly lower than the top competitor, aquariumcoop.com, with 793,042 sessions, indicating potential growth opportunities for kensfish.com.
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kensfish.com competitors

In November 2025, kensfish.com performed well compared to its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. While kensfish.com generated a revenue of $90,919 with 1,265 transactions and 19,847 sessions, boasting an AOV of $50-75 and a conversion rate of 6.00-6.50%, some of its competitors fell short in these areas. For example, bluefishaquarium.com had lower revenue, transactions, and sessions with a higher AOV and lower conversion rate. marineandreef.com and petswarehouse.com also lagged behind in revenue and transactions, while bulkreefsupply.com surpassed kensfish.com in revenue and transactions but had a lower conversion rate. Only saltwateraquarium.com stood out among the competitors, outperforming kensfish.com in terms of revenue, transactions, and sessions, while sharing a similar AOV and conversion rate.

bluefishaquarium.com screenshot
#1 bluefishaquarium.com
39.9K
Revenue
9K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
marineandreef.com screenshot
#2 marineandreef.com
100K
Revenue
17.9K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
saltwateraquarium.com screenshot
#3 saltwateraquarium.com
1.9M
Revenue
297.8K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
petswarehouse.com screenshot
#4 petswarehouse.com
118.1K
Revenue
34.3K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
bulkreefsupply.com screenshot
#5 bulkreefsupply.com
2.6M
Revenue
576.1K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
kensfish.com vs top market performers
kensfish.com
top retailers
conversion rate vs average order value for kensfish.com and its competitors
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Revenue share by device at kensfish.com

In November large majority of sales on kensfish.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.

In November large majority of sales on kensfish.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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kensfish.com channels

Identify top traffic channels that drive growth for kensfish.comand discover how performance of traffic channels has changed over time.

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kensfish.com Google Ads spend

Evaluate kensfish.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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kensfish.com devices

Review kensfish.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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kensfish.com top markets

Explore kensfish.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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kensfish.com country & global rank

Assess the ranking of kensfish.com among other retailers within its primary country and worldwide.

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